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MeetingsNet Share    
The hand-wringing is done, and now the meetings industry is "digging in and adapting." That's the conclusion of FutureWatch 2010, the eighth annual survey of meeting planners and suppliers conducted by Meeting Professionals International and American Express. The FutureWatch 2010 report was released on Jan. 11. More ANSI announces ISO development of event management standard ThomasNet News Share
The International Organization for Standardization has announced plans for a new standard on sustainable management of events. Interested stakeholders are invited to participate in a U.S. Technical Advisory group that will be formed on the topic. More InformationWeek scores big in 2009 with virtual events Folio Share
Since 2008, TechWeb's InformationWeek has been steadily building a roster of virtual events, which in 2009 reached record-breaking heights. The brand presented 18 virtual events last year with over 2,000 registrants attending each event, surpassing its attendance goals by 140 percent. A commitment to providing relevant content and a customized user experience are key, according to marketing VP Scott Vaughan. More Cutting edge technology allows for creative and versatile messaging Exhibit Builder Share
The challenge posed by the customer -- use new cutting edge technology that allows for the creative and versatile delivery of iconic messaging for a well-known brand in an outdoor solution. Nothing like a reach for the stars request by a customer! This is what Coca Cola wanted when it began thinking about replacing its landmark 38' tall bottle at Turner Field, home of the Atlanta Braves. The new bottle had to respect the tradition of Coca Cola but also add the versatility of unique messaging and the ability to work in celebrations relating to a baseball game. The bottle would be visible both inside the ballpark and from the adjacent highways that pass by the ballpark. More Create a blueprint for planning green meetings MeetingsNet Share
Meeting professionals know that the environmental impact of conferences needs to be reduced. The question is how. Many have taken their first steps (we may have seen our last bottle of water at meetings), but far fewer have a comprehensive plan for green meeting planning. More Business Barometer: Taking the Temperature Tradeshow Week Share
The economic downturn took its toll on most every industry sector last year. This year likely is to be a mixed bag at best. As 2010 gets underway, Tradeshow Week begins a periodic feature in which we take snapshots of different sectors as they take steps to recover. For this business barometer, TSW looks at the automotive, building and health care sectors. More Clutter Cutter Exhibitor Online Share
By designing a streamlined and purposeful trade show booth, exhibit coordinator Rick Dunlap took SMC Corp.'s exhibit from muddled mess to sleek success, all while doubling the amount of product displayed and increasing leads by nearly 60 percent. Read how he did it. More |
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