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Text Version   RSS   Subscribe   Unsubscribe   Archive   Media Kit January 01, 2015

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HERE'S TO A NEW YEAR!

NAMIC Diversity Digest would like to wish its subscribers, partners and other industry professionals a very safe and happy holiday season.


As we reflect on the past year, we would like to provide the subscribers with a look at the most-read news stories. Last week featured the top 10 articles. This week includes 10 additional popular articles.

Your regular news publication will resume on Thursday, Jan. 8.



10 Asian-American and Pacific Islanders who blazed the trail
Complex City Guide
From June 5: May was Asian Pacific American Heritage Month. Covering not only the Asian continent, but the Pacific Islands of Melanesia, Micronesia and Polynesia, the term Asian-Pacific is as diverse geographically as the contributions of Asian-Americans are diverse in action and accomplishment. Whether it is in the arts, sciences, entertainment, or leadership roles, the Asian-Pacific experience is woven deeply into American culture.
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Powerful, growing, influential: The African-American woman consumer
Nielsen
From Oct. 2: The African-American woman is a trendsetter, a social maven, the head of her household, a leader in business and community. She is progressive with her thoughts on health, entertainment and diversity in advertising. She is becoming more empowered with saving, spending and investments. Get to know her; understand the key drivers of her purchasing habits, likes and dislikes, her preferences, behaviors and her value of culture and community.
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Idris Elba producing American remake of hit British series
BET
From Nov. 21: The hit British series "Luther" will soon adopt an American accent. The series, starring Idris Elba, will be remade for American television. While a new actor will don Luther's signature trench coat for the series, Elba will executive produce the incarnation.
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Why television is outpacing film in diversity
The Advocate
From March 13: Jared Leto’s casting of Dallas Buyers Club, in which Leto took home an Oscar for at the Academy Awards, continues to be a reminder to some of the systemic problems that continue to hinder the progress of diversity in Hollywood: his race. As an entirely fictional character, Rayon could have been cast with an actor of any background. In fact, Gael García Bernal, a Hispanic actor, was briefly in talks for the role, but the part ultimately went to a straight white celebrity, rather than a lesser-known minority actor.
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When images of diversity don't match reality
The Huffington Post
From March 13: The most diverse place on campus is a shiny, happy spot that exists in two dimensions: the brochures, viewbooks and annual reports that colleges and universities produce for public consumption. Glance through these glossy publications and you'll see smiling out at you a plethora of minority member faces. Such images are meant to convey these institutions' warm embrace of diversity to prospective students, employees and supporters. But research suggests that when the images don't line up with reality, the use of minority member photographs can backfire, generating an effect exactly opposite of the one intended.
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Minority groups key to Comcast Time Warner merger
New America Media
From March 6: As Comcast Corp. and Time Warner Cable Inc. roll out a massive lobbying effort to win regulatory approval for the merger of the nation's two largest cable companies, one key step for the companies will be garnering the support of prominent civil rights and minority groups. Comcast has already shown it can pull support from key minority groups. Dozens sent letters of support to the Federal Communications Commission, which must approve the buyout, while it was considering Comcast's last mega-deal — its 2011 purchase of NBC/Universal.
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Study: 'Multiculturals' are music's new mainstream
USA Today
From Aug. 14: The monochromatic music shopper is going the way of the mono LP. Multicultural consumers — blacks, Hispanics and Asian-Americans — make up the new mainstream determining music's trends, impact and earnings, according to a Nielsen report.
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The year of black women on TV
Ozymandias
From Feb. 6: You don't see this often in Hollywood: An award winner takes to the stage, grabs her statuette, launches into a tirade about why she's "pissed off" to be honored. But clearly, Shonda Rhimes, the creative force behind 'Grey's Anatomy,' 'Private Practice' and the runaway ABC TV hit 'Scandal,' isn't one to keep her lips zipped. When she accepted the Director’s Guild Award for Diversity last week, the trailblazer let the industry have it: She's ticked, she said, "because there still needs to be an award. Like, there's such a lack of people hiring women and minorities that when someone does it on a regular basis, they are given an award."
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African-Americans seek authenticity in ads
MediaPost
From March 6: News about Lupita Nyong'o's speech at Essence magazine's seventh annual Women in Hollywood luncheon has traveled way beyond the filmic tabloids. That’s because the "12 Years a Slave" star's speech for best breakout performance was not the usual "I'd like to thank" recitation list. It was about skin, and how she had always dreamed she would wake up one day to find hers a few shades lighter.
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The future of movies will be more Latino
Vulture
From Dec. 11: When "Instructions Not Included" — the Mexican breakout hit that quickly became the highest-grossing Spanish-language film ever in the U.S. — was released in 2013, it was written about with mild surprise, the way that successful movies starring predominantly black casts are often categorized as unexpected hits. It was a wonderful example of the power of one segment of the "Latino market," which is a diverse collection of many different nationalities, as opposed to the single bloc that it is often portrayed as.
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NAMIC Diversity Digest
The opinions, beliefs and viewpoints expressed by the various authors cited in this newsletter do not necessarily reflect the opinions, beliefs and viewpoints of NAMIC.

NAMIC's mission is to educate, advocate, and empower for multi-ethnic diversity in the communications industry.

NAMIC, Inc. | 320 West 37th Street | 8th Floor | New York, NY 10018 PHONE 212-594-5985 | FAX 212-594-8391 | www.NAMIC.com

Colby Horton, Vice President of Publishing, 469.420.2601
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Damon Sayles, Senior Editor, 469.420.2662  
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