This message contains images. If you don't see images, click here to view.
Advertise in this news brief.




Text Version   RSS   Subscribe   Unsubscribe   Archive   Media Kit Feb. 27, 2014

NAMIC.com        

 

African-Americans seek authenticity in ads
MediaPost
News about Lupita Nyong’o’s speech at Essence magazine's seventh annual Women in Hollywood luncheon has traveled way beyond the filmic tabloids. That’s because the “12 Years a Slave” star’s speech for best breakout performance was not the usual “I’d like to thank” recitation list. It was about skin, and how she had always dreamed she would wake up one day to find hers a few shades lighter.
   Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE  




LATEST DIVERSITY NEWS


'Mad Black Men': Yes, there were black people in '60s advertising
NPR
When Mad Men first premiered on AMC in 2007, Xavier Ruffin — a young, African-American graphic designer from Milwaukee, Wisc. — really wanted to like it. "I wanted to be a fan of it when it first came out," Ruffin tells NPR's Arun Rath. "I just had my own personal differences. Not liking the way blacks were represented in their universe. I just couldn't get over it."
Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE


Diversity and inclusion makes business sense
American Society for Training and Development
Forward-thinking organizations are embracing diversity and inclusion (D&I), using it as a competitive edge in a world marked with increasing globalization and demographic shifts. For training professionals, understanding D&I and enhancing their expertise in the field demonstrates knowledge of changing business dynamics.
Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE




Diversity the big winner at the Academy Awards
Wisconsin Rapids Tribune
Diversity was perhaps the biggest winner at the 86th annual Academy Awards. For the first time, a film directed by a black filmmaker — Steve McQueen of "12 Years a Slave" — won best picture and a Latino — Alfonso Cuaron of "Gravity" — took home best director in a ceremony presided over by a lesbian host and overseen by the academy's first black president. And only two of the top six awards went to Americans.
Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE


NAMIC EVENTS

Date Event Details
March 20 14th Annual Multicultural Media for Multicultural America Forum Details
March 27
NAMIC-Mid-Atlantic Membership Mixer
Details
May 1 2014 Annual Awards Breakfast Details
Sept. 16-17 28th Annual NAMIC Conference Details


PROGRAMMING


Minority groups key to Comcast Time Warner merger
New America Media
As Comcast Corp. and Time Warner Cable Inc. roll out a massive lobbying effort to win regulatory approval for the merger of the nation’s two largest cable companies, one key step for the companies will be garnering the support of prominent civil rights and minority groups. Comcast has already shown it can pull support from key minority groups — dozens sent letters of support to the Federal Communications Commission, which must approve the buyout, while it was considering Comcast’s last mega-deal — its 2011 purchase of NBC/Universal.
Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE


Cable channel taps multicultural roots
The New York Times
A fledgling cable channel founded by a filmmaker known for action fare aimed at a multicultural audience is adding to its original programming — and its deals with advertisers — as the annual upfront bazaar for the sale of television commercial time gets underway. The channel is the El Rey Network, owned by the director Robert Rodriguez — known for movies like “Desperado,” “From Dusk Till Dawn,” “Machete Kills” and the “Spy Kids” franchise — and an entertainment firm, FactoryMade Ventures.
Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE


NABOB urges FCC to push ownership through joint sales, services agreements
Target Market News
The National Association of Black Owned Broadcasters has asked the Federal Communications Commission to consider reversing the dismal status of black TV ownership by modifying the existing terms of Joint Sales Agreements and Shared Services Agreements. These agreements presently allow a station owner to turn over the operation of a TV station and its license to a company that assumes financial and operational responsibility while it makes incremental payments over time to fully acquire the station. The FCC must approve the transfer of the license under the JSA and SSA agreements.
Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE


MULTICULTURAL MARKETING


ESPN Deportes finalizes its Brazil 2014 World Cup roster with Mexican soccer legend Hugo Sanchez
Hispanic Ad
With 100 days from kickoff of the most anticipated event in soccer, ESPN Deportes adds Hugo Sanchez, a former striker long considered Mexico’s best player, to the network’s roster of more than 30 legendary former players and expert soccer journalists. This diverse group will provide its unique perspective and expertise starting June 8, from Rio de Janeiro.
Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE


CUNY TV's Asian American Life to Feature Kung Fu's, Cole Horibe
Broadway World
CUNY TV's monthly Asian American Life series - recently nominated for a New York Emmy Award for Best Public/Current/Community Affairs Series - returns in March with an all-new interview with actor Cole Horibe, star of David Henry Hwang's Kung Fu, a new play about the late Bruce Lee, now in an extended engagement at New York City's Signature Theatre.
Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE


Pepsi Mexico scores big with 'horrible' soccer star
Hispanic Ad
Pepsi Mexico's latest 360 campaign turned Mexican soccer idol Oribe Peralta from "horrible" to "gorgeous". Pretty much every soccer player has a nickname. In the case of Oribe Peralta, a key striker in Mexico's National Team, his was a bit mean: "horrible".
Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE



 

NAMIC Diversity Digest
The opinions, beliefs and viewpoints expressed by the various authors cited in this newsletter do not necessarily reflect the opinions, beliefs and viewpoints of NAMIC.

NAMIC's mission is to educate, advocate, and empower for multi-ethnic diversity in the communications industry.

NAMIC, Inc. | 320 West 37th Street | 8th Floor | New York, NY 10018 PHONE 212-594-5985 | FAX 212-594-8391 | www.NAMIC.com

Colby Horton, Vice President of Publishing, 469.420.2601
Download media kit

Lauren Swan, Content Editor, 202.684.7496  
Contribute news
Be sure to add us to your address book or safe sender list so our emails get to your inbox. Learn how.

This edition of the NAMIC Diversity Digest was sent to ##Email##. To unsubscribe, click here. Did someone forward this edition to you? Subscribe here — it's free!
Recent issues






7701 Las Colinas Ridge, Ste. 800, Irving, TX 75063