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  Mobile version   RSS   Subscribe   Unsubscribe   Archive   Media Kit Apr. 4, 2013

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NBC affiliates pumped for 'Battle of the Jimmys'
Broadcasting & Cable
The NBC affiliate community greeted NBC's official announcement on its "Tonight Show" succession plans with good feelings for both the outgoing and incoming hosts. Current one Jay Leno has always been popular with affiliates — meeting many local managers face to face, and consistently delivering strong late-night ratings. But many affiliates believe his successor, Jimmy Fallon, can build on Leno's body of work — and fend off a mounting challenge from "Jimmy Kimmel Live!" on ABC.
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NCAA March Madness Live generates record 45 million live streams
Multichannel News
March Madness has continued to manifest itself in record numbers digitally and on mobile devices during the 2013 tournament to date. Managed by Turner Sports, NCAA March Madness Live generated 45 million live video streams across online and mobile platforms (tablets and smartphones) through March 31, a 158 percent surge from the corresponding span in 2012.
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Weather Channel announces 5 new series
Broadcasting & Cable
The Weather Channel is planning for 2013-14 to be a season of transformation for the network, which will include 20 primetime series, up from eight in 2012. Network president David Clark detailed five of those new series at Weather Channel's upfront presentation.
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Fox Soccer Channel to shut down
POLITICO
Fox Soccer, the only U.S. channel dedicated exclusively to broadcasting soccer matches from around the world, has announced that it will shut down and be replaced by a new youth entertainment network called FXX. Games from major tournaments, such as the UEFA Champions League, will be broadcast on a new, general sports channel called Fox Sports 1.
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LATEST DIVERSITY NEWS


Pacquiao may prefer Asia — and what it could mean for US pay-per-view
Yahoo! Sports
When Manny Pacquiao was left face first on the canvas by a monstrous Juan Manuel Marquez right hand last December, who would've thought that it might have been the Filipino icon's last ring appearance in the United States?
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Karen Finney joins Melissa Harris-Perry for MSNBC weekend lineup
NewsOne
Though some media observers doubted it would happen, MSNBC has selected Karen Finney as the host for a new afternoon program airing weekends from 4-5 p.m., reports MSNBC.com. Finney is the latest move in a shuffle that includes Ed Schultz moving to weekends as MSNBC ramps up their news coverage, and Chris Hayes taking over his daily prime-time slot.
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CNN Latino continues to expand in key markets
CNN
CNN Latino, the Spanish-language programming block custom made for the U.S. Hispanic market, is expanding to New York, Orlando, Tampa and Phoenix, it was announced recently by Cynthia Hudson, senior vice president and general manager of CNN en Español and Hispanic Strategy for CNN/U.S. With the addition of these four new markets to its existing presence in Los Angeles, CNN Latino programming will now be available in markets that represent about a quarter of U.S. Hispanic Households.
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NAMIC NEWS


L. Patrick Mellon Mentorship Program one of many membership benefits
Mentoring is a win-win proposition for mentees, mentors, their companies and the communications industry as a whole. Mentoring helps shape future leaders through continuous learning, professional and personal development and career enhancement. Mentees in the L. Patrick Mellon Mentorship Program have an opportunity to learn how to take ownership of their careers, thereby fueling their professional and personal growth. Participants in the program feel that it is one of the greatest benefits of their NAMIC membership. To become a mentee or mentor, contact Faride Precil at 212-594-5985 or faride.precil@namic.com. Deadline for June 2013 L. Patrick Mellon Mentorship Program Cycle is May 1. For more information, click here.
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Upcoming NAMIC events
NAMIC-New York: Entrepreneurship — Year One
April 6 at Ogilvy & Mather, 636 11th Ave. The evening begins with a free Workshop, for NAMIC Members Only from 5-6 p.m. We will cover ideation, how to make a pitch, digital business models, and raising capital. The workshop is for members only, register here. Join the panel discussion from top digital executives on what you can expect during your first year as an entrepreneur, and how diversity plays a role in today's digital and social media landscape. This panel discussion is from 6-9 p.m. and pricing is as follows: $15 NAMIC members, $35 guests. Register for the panel here.

NAMIC-Atlanta: What Separates Good from Great 2013
5:30-8 p.m., April 22 at the Jim Kennedy Conference Center Governor's Hall A, C-Tech Tower 6305-B Peachtree Dunwoody Road Sandy Springs, GA 30328 Cost: $25 members/$35 nonmembers, free to student members/$10 student nonmembers. Register here.

NAMIC-New York Night on Broadway: The Trip to Bountiful
7-10 p.m., April 30 at the Stephen Sondheim Theatre in New York. Cost: $105 for members and guests of members. Join NAMIC-New York as we see Horton Foote's "The Trip to Bountiful" Starring: Cicely Tyson, Cuba Gooding Jr., Vanessa Williams; also starring Condola Rashad and Tom Wopat. Following the play will be an exclusive Cast Talkback for NAMIC guests only, moderated by Wilson Morales of Blackfilm.com. Don't miss this great show. Very limited tickets! Buy now! All sales final. Register here.

NAMIC National Annual Awards Breakfast
SAVE THE DATE! June 12 at the Grand Hyatt Washington, Washington, D.C.

27th Annual NAMIC Conference
SAVE THE DATE! Oct. 8-9 at the New York Marriott Marquis, New York

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PROGRAMMING


mun2 to honor Jenni Rivera
World Screen
The U.S. Hispanic cable network mun2 is celebrating the life of the late singer Jenni Rivera, who had her own reality show on the network, "I Love Jenni," with a one-hour star-studded special.
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BET Networks announces new programming, original movie
BET via TVbythenumbers
From the producers of the award-winning, record-breaking BET comedy "The Game," "Girlfriends" and box-office hits "Jumping The Broom" and "Sparkle," comes an original movie starring the gorgeous and talented Gabrielle Union. "Being Mary Jane" joins a slew of new BET programming.
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Reality TV and the changing image of the African-American 'leading lady'
The Grio
After the closing of Women's History Month, examining the image of black women in media, and how it has evolved over time, may shed light on how black women will continue to make historic inroads in the future.
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MULTICULTURAL MARKETIING


BET to sponsor consumer behavior study
Multichannel News
The syndicated LEAP African-American Content Alignment Study, conducted by NewMediaMetrics, will quantify the emotional attachment of more than 3,000 African Americans aged 13-64 to more than 350 consumer brands and 400 media properties across 14 platforms — including TV, Internet, print, mobile, social and out-of-home, according to the company.
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DON'T MISS OUT


Deadline extended to April 9 for 2013 NAMIC Next Generation Leaders
NAMIC
NAMIC has announced its call for nominations for the 2013 Next Generation Leaders Awards. Honoring emerging executives for their professional achievements, as well as their efforts in fostering multi-ethnic diversity and inclusion, the Next Generation Leaders Awards will be presented during the NAMIC Annual Awards Breakfast. Business leaders age 45 and under are eligible for nomination. Awards are presented in four categories: Cable MSO, Cable Programmer, Technology Company or Discipline and Creative Discipline. The nominations deadline has been extended to April 9.
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MOVERS AND SHAKERS


NAMIC's Senior Director, Sandra Girado named in Multichannel News' '40 Under 40' class
Multichannel News
Multichannel News has announced the members of the 2013 class of "40 Under 40." "40 Under 40" is a list selected anew each year by the editors of Multichannel News and published annually since 2006. It is intended to spotlight individuals under the age of 40 who are making a mark in diverse fields related to cable television — programming, operations, marketing, supporting vendors and engineering, among them.
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NAMIC Diversity Digest
The opinions, beliefs and viewpoints expressed by the various authors cited in this newsletter do not necessarily reflect the opinions, beliefs and viewpoints of NAMIC.

NAMIC's mission is to educate, advocate, and empower for multi-ethnic diversity in the communications industry.

NAMIC, Inc. | 320 West 37th Street | 8th Floor | New York, NY 10018 PHONE 212-594-5985 | FAX 212-594-8391 | www.NAMIC.com

Colby Horton, Vice President of Publishing, 469.420.2601
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Andrew Plock, Content Editor, 469.420.2609  
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