This message contains images. If you don't see images, click here to view.
Advertise in this news brief.




  Mobile version   RSS   Subscribe   Unsubscribe   Archive   Media Kit Oct. 17, 2013

NAMIC.com        

 

How Americans get TV news at home
Pew Research
Even at a time of fragmenting media use, television remains the dominant way that Americans get news at home, according to a new Pew Research Center analysis of Nielsen data. And while the largest audiences tune into local and network broadcast news, it is national cable news that commands the most attention from its viewers.
   Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE  




Netflix may jump to cable TV
ABC News
Is the Netflix channel coming to cable? Several providers, including Cox Communications, Comcast and Charter, are in talks with the popular online streaming service. Netflix could be available on set-top boxes, widening viewer access to its subscription service. Netflix shares soared nearly 8 percent recently when word of the talks first became known. Netflix and cable companies have been rivals, but by making the streaming service easier to access for consumers, cable providers may attempt to reduce the migration of viewers to online TV shows.
Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE




LATEST DIVERSITY NEWS


Interview with Mario Lopez on diversity in the cable industry
Examiner
On Oct. 9, Mario Lopez hosted the 30th Anniversary celebration of the Walter Kaitz Foundation at the Marriott Marquee in Times Square, New York. Here is what Lopez had to say about hosting the event and diversity in the cable industry.
Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE


ABC's John Quinones on why having a diverse workforce helps tell better stories
The Plain Dealer
John Quiñones may be an Emmy Award-winning television journalist and host of ABC's hit hidden-camera show, 'What Would You Do?' but he's never forgotten what it was like growing up poor outside of San Antonio, Texas, shining strangers' shoes for a dime as an 8-year-old who spoke "with a funny Mexican accent."
Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE


Del Fierro embraces Latino heritage
ESPN
Eric Del Fierro prides himself on the ability to multitask, which puts his decision to concentrate on mixed martial arts instead of boxing in the appropriate light. "I don't think I was trying to get away from boxing as a whole. I was just so intrigued by the mixed martial arts game," said Del Fierro, one of MMA's best trainers. "Just being in martial arts myself, I wanted to stay in this and see what I can do."
Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE


Nichkhun: A Pan Asian star is born
New American Media
Nichkhun Horvejkul is a cultural phenomenon. Born and raised in Southern California, his high school friends told him that with his looks and winning smile, he should be a Korean pop star. Never mind that his parents are immigrants from Thailand, and that he didn't speak a word of Korean. But after being scouted by a Korean pop singer and producer, the 25-year-old landed a contract in Seoul. He had to undergo intense Korean and Mandarin language immersion for two years, along with taking singing and dancing lessons. Now he's is a bona fide Korean pop star, a member of the popular boys band 2 PM.
Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE




Fans, Creators Demand More Diversity in Geek Media
PC Mag
At a panel on representation in geek media held at the 2013 New York Comic Con, the message to creators and publishers was clear: Start including more diverse characters into your stories. "Just do it," said Susana Polo, the managing editor of 'The Mary Sue,' the geek culture site that organized the panel.
Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE


NAMIC NEWS


Upcoming NAMIC events

NAMIC-Mid-Atlantic: C-Suite Roundtable
6-8:30 p.m. Oct. 24 — 25 Massachusetts Avenue, NW, Washington, D.C.
Cost: Free for members and $35 for nonmembers. Click here to register.

NAMIC - New York Executive Breakfast Club Series: Sam Yagan
CEO of Match.com
8-10 a.m. Oct. 23 — 1900 Broadway, N.Y.
Cost: $30 for members and $45 for nonmembers. Click here to register.

NAMIC - New York Executive Breakfast Club Series: Evan Shapiro
President of Participant Television & Pivot
8-10 a.m. Oct. 30 — 1900 Broadway, N.Y.
Cost: $30 for members and $45 for nonmembers. Click here to register.

NAMIC - New York Executive Breakfast Club Series: Richard Gay
EVP of Strategy & Operations Music Group at VIACOM
8-10 a.m. Nov. 5 — 1900 Broadway, N.Y.
Cost: $30 for members and $45 for nonmembers. Click here to register.

NAMIC - Mid - Atlantic: Diversity Champion Award Honoring Glenn A. Britt and Time Warner Cable
6-9 p.m. Nov. 14 — W Hotel, 515 15th Street, NW, Washington, D.C.
Cost: $100 for members and $125 for nonmembers. Click here to register.

Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE


PROGRAMMING


Diversity thrives in daytime
Entertainment Weekly
When 'The Talk' kicked off its fourth season last month, Julie Chen helped to juice ratings by exposing a long-gossiped-about secret — that she had had plastic surgery to change her ''Asian eyes.'' The 43-year-old host talked candidly about how she ultimately acceded to a ''big-time agent'' who urged her to make her eyes look bigger. ''Members of my family wanted to disown me if I got it done,'' said Chen. ''I struggle with 'Wow. Did I give in to the Man and do this?'''
Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE


'Latino Americans'
PopMatters
The six-part PBS documentary series, 'Latino Americans,' has the daunting task of covering 500 years of history in only six hours. The fact that the documentary is able to touch on so many topics is a testament to how interconnected the histories and identities of so many Latino Americans are with other Americans. Attempts to not only offer historical context, but also cultural tone and setting, is one of the larger reasons why Latino Americans is so successful.
Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE


MULTICULTURAL MARKETING


Global ad spend: 1H global ad spend increases 2.8 percent, led by Latin America and Asia Pacific
Nielson
Marketers continue to gradually increase their global ad spending, as expenditures grew 3.5 percent in the second quarter of 2013 and 2.8 percent on a year-over-year basis for the January-June periods of 2013 and 2012, according to Nielsen's quarterly Global AdView Pulse report. Although many marketers remain conservative with advertising budgets, those in Latin America continue to buck the norm, increasing their expenditures by 13.1 percent (to $13.5 billion) for the January-June period.
Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE


Ford Fiesta stars on 'Familia de Circo' on Tr3s
HispanicAd
Auto giant Ford Motor Company joins forces with Tr3s to star in the network's new reality series 'Familia de Circo,' which captures the heart and humor of Circo Hermanos Vázquez - a Hispanic family-run circus with a 40-year legacy. Under the co-created program, Tr3s will champion Ford's Fiesta Movement, aimed to target millennials, by seamlessly integrating their brand message and assets within the synopsis of the episode through product placement, branded recaps and digital engagement on the multi-media reality series.
Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE


Telemundo, Univision teach Spanish lessons to US networks
Hispanic Business
When Melissa Depena moved to Minneapolis a year ago, she quickly discovered restaurants, grocery stores and cultural landmarks that spoke to her Dominican Republican heritage. But it wasn't until she found Univision and Telemundo on her TV set that she truly felt at home. "In terms of being comfortable here, that really sealed the deal," said the 28-year-old Cargill trader. "It really is my comfort food."
Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE



 

NAMIC Diversity Digest
The opinions, beliefs and viewpoints expressed by the various authors cited in this newsletter do not necessarily reflect the opinions, beliefs and viewpoints of NAMIC.

NAMIC's mission is to educate, advocate, and empower for multi-ethnic diversity in the communications industry.

NAMIC, Inc. | 320 West 37th Street | 8th Floor | New York, NY 10018 PHONE 212-594-5985 | FAX 212-594-8391 | www.NAMIC.com

Colby Horton, Vice President of Publishing, 469.420.2601
Download media kit

Lee Escobedo, Content Editor, 469.420.2663  
Contribute news
Be sure to add us to your address book or safe sender list so our emails get to your inbox. Learn how.

This edition of the NAMIC Diversity Digest was sent to ##Email##. To unsubscribe, click here. Did someone forward this edition to you? Subscribe here — it's free!
Recent issues
Oct. 17, 2013
Oct. 10, 2013
Oct. 3, 2013
Sept. 26, 2013



7701 Las Colinas Ridge, Ste. 800, Irving, TX 75063