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August 06, 2014

 




NAA News

NAA states there is 'no rational explanation' for FCC's cross-ownership ban to continue
NAA, on behalf of its nearly 2,000 newspapers, submitted comments to the Federal Communication Commission that urges the repeal of the newspaper broadcast cross-ownership ban that has been in effect since 1975. “Commonly owned newspapers and broadcasters focus on their respective strengths and produce local journalism that is more in-depth than it would have been if they were separately owned.”
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Political cartoonist sketches out her own path in digital age
Political cartoonists are powerful storytellers who can provoke anger and laughter with a few words and images, but their story is less told. NAA caught up with award-winning political cartoonist Jen Sorensen to get a peek at her experience in the digital age. Sorensen's work has appeared in alternative newsweekly Austin Chronicle, NPR and other publications. In March, she became the first woman to win the Herblock Prize for editorial cartooning.
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Five Answers with Kerry Oslund, Schurz Communications
“The prospects for local information, advertising, video-audio, native marketing, paid events, membership, eCommerce and other emerging media businesses are extremely bright for trusted local brands. Those with access and insights to local audiences are in advantageous positions. We will be okay!”
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NAA Roundup: E.W. Scripps Company and Journal Communications form Journal Media Group
The E.W. Scripps Company and Journal Communications have agreed to merge their broadcast operations and spin off and then merge their newspapers. The newspaper company will be called Journal Media Group and will combine Scripps’ publications in 13 markets with Journal Communications’ Milwaukee Journal Sentinel, Wisconsin community publications and affiliated digital products.
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Times-Picayune to home-deliver bonus Saturday and Monday newspapers to 3-day subscribers this fall
The Times-Picayune
As the fall football season and holiday shopping season swing into high gear, so will The Times-Picayune. Beginning on Sept. 6 and extending through the last New Orleans Saints game, the paper will publish bonus editions of The Times-Picayune on Saturdays and Mondays to be home-delivered to all three-day subscribers. Three-day home delivery subscribers will receive these full editions of the newspaper as a bonus to their subscription, at no additional cost to them.
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Will the Tribune split be a success for the newspaper business?
Fox Business
Following in the wake of companies like Time Warner and News Corp., the Tribune Company is officially spinning off its newspaper business. The new company, Tribune Publishing, will begin trading on the NYSE under the ticker symbol TPUB, and includes newspapers such as The Los Angeles Times, Chicago Tribune, Sun Sentinel and The Hartford Courant.
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From ad biz to hyperlocal: Duo takes flyer in Fayetteville, Arkansas, profitably
Street Fight
Today’s digital community news publisher-editors are increasingly likely not to have had experience working for traditional journalism outlets. But that hasn’t prevented them from making their mark — even when they’re competing against platforms that have strong print resources. That’s the case for Todd Gill and Dustin Bartholomew, co-founders of the seven-year-old independent Fayetteville Flyer.
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Advertising


Video: Hearst's interesting new approach to advertising
Bloomberg
Hearst Magazines President David Carey and Marketing President Michael Clinton discuss increasing advertising revenue, print innovation and investing in digital. They speak on “Market Makers,” and elaborate on how the Hearst brand has managed to profit from their revitalized advertising strategy.
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3 emerging content marketing trends
NetNewsCheck
As with many a burgeoning trend in the media business that grows quietly before bursting onto the scene, content marketing finally may have arrived in the wider world's consciousness. Bill Momary looks at the advertising genre, which includes the popular term native ads, that has been growing steadily inside and outside of traditional media.
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The Rise of Local Programmatic
Simpli.fi
Can big data work for small campaigns? That’s the question more and more newspaper publishers are asking as they explore programmatic media buying. Cracking the code on local programmatic requires a fundamentally different approach to data than traditional behavioral audience segments–one that leverages granular, unstructured data. Simpli.fi CEO Frost Prioleau guides local media properties on the challenges of making local programmatic work and the solutions that lead to increased digital extension revenues.
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BuzzFeed video is trying to change the definition of branded content
Adweek
With hits like Purina's Dear Kitten (approaching 14.7 million views), Purina's A Cat's Guide To Taking Care of Your Human (5.8 million views and counting) and Clean & Clear's Awkward Things We All Do In Our Teens But Would Never Admit (almost at 1.8 million views), BuzzFeed Video is arguably one of the biggest names that produces millennial-targeted branded content.
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Competitors


Networks compete against themselves as time-shifted viewing spikes
Variety
Network and cable execs have a tough new competitor to square off against in primetime: Themselves. In the past year, the volume of DVR playback viewing that occurs during primetime hours has reached the point where the DVR now ranks as the No. 1 network. The ratings generated by viewers opting to watch time-shifted programs are equivalent to the averages of the Big Four networks combined.
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NPR One app potential is huge
Poynter
Public radio and podcasts have taken on an increasing role in Kelly McBride's life. She listens while running, cleaning, cooking, driving long distances or taking public transportation, mostly times when she can afford to multitask, but can’t be looking at video or don’t want the added work of reading text. McBride downloaded the NPR One app and listened to it twice during long morning jogs. She will stop short of calling it a game-changer.
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Judge denies Aereo request for emergency action
Broadcasting & Cable
Judge Alison Nathan for the New York District Court for the Southern District denied Aereo's request for immediate consideration of its preliminary injunction "issues," saying that unless it is allowed to resume its service "in the immediate future, the company will likely not survive....the company is figuratively bleeding to death."
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Digital


Sports publishers get smart about mobile
Digiday
In the race for being the go-to source for sports content, publishers are thinking a bit more critically about how they present their sports content to mobile readers. Publishers like USA Today’s FTW, theScore and Sports Illustrated are all tweaking their sports coverage with an eye for what works best on mobile devices. The approach makes sense as the share of traffic coming from mobile devices at most sites creeps past 50 percent.
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Newsrooms need to know about Google+
NetNewsCheck
Social strategy for print and broadcast newsrooms is a moving target. And while social platforms come and go (ahem, Digg) it’s hard to ignore Google’s attempt to jump on the bandwagon. Certainly, Google+ is still the new kid on the block, but with rumors of SEO influence swirling, most newsrooms are taking G+ seriously, despite being seriously confused about why or how to use it.
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Apps that record phone calls are convenient, but can present confidentiality risks
Poynter
Reporters frequently cite mobile apps that record phone calls as among their favorites, according to David Ho, The Wall Street Journal’s editor for Mobile, Tablets & Emerging Technology, who has trained some 1,500 journalists on how to use tech tools in their work. But reporters might not realize that these apps often store the recordings of calls on their own servers or the cloud — and then send a copy to the user’s cell phone.
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NAA states there is 'no rational explanatio' for FCC's cross-ownership ban to continue
NAA
NAA, on behalf of its nearly 2,000 newspapers, submitted comments to the Federal Communication Commission that urges the repeal of the newspaper broadcast cross-ownership ban that has been in effect since 1975.

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NAA Roundup: Providence Journal sold, Houston Chronicle relocating
NAA
New Media Investment Group Inc. announced it has reached an agreement to purchase The Providence Journal and related print and digital assets for $46.0 million in cash from A. H. Belo Corporation.

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FOIA Machine is cranking up to help journalists
NAA
FOIA Machine, an open-source platform, helps citizens prepare, file and track public record requests to government agencies. It helps users access documents under the Freedom of Information Act (FOIA) and state laws pertaining to open records.

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TRENDING ARTICLES
Missed last week's issue? See which articles your colleagues read most.

    FOIA Machine is cranking up to help journalists (NAA)
NAA Roundup: Providence Journal sold, Houston Chronicle relocating (NAA)
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The 5 biggest myths of modern advertising (Digiday)
NAA Member Webinar: Subscriber Acquisition and Retention (NAA)

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NAA Updates

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