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By Elizabeth Donat
Ever wonder how the pros in the beauty industry like estheticians take care of their own skin? Take my advice, and learn the skin-loving tips that beauty experts follow when it comes to having youthful, clear and glowing skin. Partner with an esthetician who can properly analyze, treat and care for your skin. If that particular esthetician has glowing skin, then you can rest assured her advice will be on point for you as well!
Les Nouvelles Esthetiques & Spa
Setting up shop at an event is nothing new for the spa industry. But many spas are taking the pop-up spa to new levels by bringing their treatments everywhere from hospitals to yachts to beach cabanas to law offices as a way to grow their clientele, create buzz for their business and add a new revenue stream.
"A pop-up spa is not guaranteed to generate a profit, but it can. It's a fun opportunity to get our spa in front of potential new clients who may just need a few minutes of pampering and it's a great way for our staff to bond outside of the spa," says Tiffany Amorosino, CEO and co-founder of Bella Santé Spa, which has three locations in Massachusetts.
Spas focused on wellness generate more average income than their generic counterparts, according to a report published by Intelligent Spas.
The first-ever detailed benchmark report on wellness spas also revealed that they employ more people, attract a greater percentage of local residents, and generate more revenue per square metre/foot.
Los Angeles Times
The esthetician's social media site buzzed.
For the "first time haven't worn any makeup on my face and I have my self-esteem/confidence back." Then the next message.
"Just wanted to happily let you know that I have not worn foundation in over a week. Why? Because I don't need to."
"I don't think I can remember the last time I felt confident enough to be around anyone completely makeup free. You are a miracle worker."
That esthetician, Emme Diane, doesn't think of herself as a skin wizard, but rather as someone who understands the healing power of nature mixed with the esthetics she began practicing nearly two decades ago.
"Becoming NCEA Certified is one more step in the right direction for skin care professionals, to advance their knowledge and continue educating themselves."
— Karen Keady, Twin Falls, Idaho
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Helping Estheticians raise standards with national credentialing and continuing education accreditation.
Small Business Trends
There's so many ways to develop a brand, and so much advice on how to do it. It can be hard to distill the enormous amount of information available to small businesses who need help letting people know why their company is so important. Here are my four best tips for growing your business and your brand.
By Catherine Iste
Who gets everything right on the first try? If we are honest about it, many of our successes are built on a pile of mistakes and failures. And although failure has made its way into acceptable business vernacular — fail fast, fail often! — we are not naturally inclined to discuss our mistakes. So, whether it's blowing a big presentation, losing our cool at a meeting or making mistakes on our work, here is the overachiever's guide to working through those inevitable, pesky missteps.
Between influencers, paid search, outsourcing design and everything else, marketing has gotten expensive. Spending on marketing has been on a dramatic upward swing for some time now, and will almost certainly continue to increase. For larger businesses, this doesn't present a particularly difficult challenge, because they need only adjust and reallocate a few numbers to their marketing budget.
By Emma Fitzpatrick
If you've been looking at your Facebook News Feed carefully over the last few months, you've likely noticed the ever-changing Trending section. There, on the right-hand side of your News Feed, lies some of the most coveted space on the web. Starting back in 2014, the Trending section became a way for Facebook to deliver interesting, timely content that recently became popular on Facebook. But these trending topics have been a source of controversy over the last year.
Early diagnosis of nonmelanoma skin cancer is potentially possible using optical coherence tomography, which provides noninvasive, real-time images of skin with micrometer resolution and an imaging depth of up to 2mm. OCT technology for skin imaging has undergone significant developments, improving image quality substantially.
In recent years, school leaders have debated what, if anything, schools can glean from the way businesses are run. Should schools be managed like business organizations? And to what extent? Now, three educator-researchers are sharing their findings on the topic as they wonder if classroom teachers can use successful, proven business strategies to run their classrooms better and increase both student happiness and engagement.
By: Sheilamary Koch (commentary)
There is a great deal of discussion among teachers on how to get students to reason and think critically — and for good reason. With well-developed critical thinking, learners can better scrutinize information they encounter, think flexibly and make informed decisions instead of jumping to conclusions. These abilities are crucial both in and outside school especially as they mature and become immersed in a world full of complexities.
Did you know ... It is the position of the NCEA that:
- Estheticians shall be permitted to use FDA approved energy-based devices & therapies for esthetic procedures.
- Such use shall be within their scope of practice as defined by the regulations of individual states, where such regulations exist.
- Estheticians shall meet the training requirements for the use of such devices as defined by their individual licensing board or other regulatory agency.
| || COA-APPROVED CONTINUING EDUCATION|
Patient Selection and Optimization of Outcomes of Cosmetic Procedures
Presented by Loretta Ciraldo, M.D., FAAD
This educational activity has been approved for 1.0 CEs.
At the conclusion of this presentation the teacher will be able to:
To order this CE webinar (once purchased, the webinar link will only be valid for 24 hours):
- Explain the types and patient results of injectable fillers.
- Discuss current and future development in lasers.
- Educate their patients about rejuvenation topical prescription formulations.
- Recognize correct procedure and desired results of peels.
NCEA Member fee: No cost - click here
Nonmember fee: $19.95 - click here
For SDSS approved courses, click here
Learn more about becoming a member
| || NATIONAL CERTIFICATION PREP CLASSES|
Pleasanton — February 19
For more information contact Trainer Jennifer Rosenblum, 408-469-6880.
Torrance — February 22
Register and for more information call 800-558-5571.
Woodland Hills —
Register and for more information call 818-876-0134.
For more information contact Trainer Tina Silver at 303-808-4428.
Register and for more information 954-973-5799.
NEW JERSEY/NEW YORK/CONNECTICUT
For more information contact Trainer Susanne S. Warfield at 201-670-4100.
For more information contact Trainer Gayle M. Praechtl at 704-433-3545.
East Texas/Macungie —
For more information contact Trainer Irene Koufalis at 610-390-9773.
7701 Las Colinas Ridge, Ste. 800, Irving, TX 75063