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By now, you probably know the difference between your protein powders and your matcha teas. And you can probably tell coconut oil from avocado oil. Now, in the spirit of turning basically everything good and healthy into powder form, there's another product on the market: powdered collagen. It's the stuff you're used to seeing listed as an ingredient on skin care products. But now celebs and health foodies are on board with ingesting it, and you may have even spotted a coworker sprinkling it into her oatmeal, coffee, or smoothie.
In our label-reading age, it's no longer jarring to spot shoppers prowling supermarket aisles, scrutinizing food and beverage labels with magnifying glasses and ingredient "watch" lists compiled, if not by reputable advocacy groups, then at least by the latest beauty blogger du jour. And judging from what winds up in their baskets and what stays on shelves, it's pretty clear that: a not-insignificant number of these shoppers has gone all-in on the notion that "you are what you eat," and they neither want to eat nor to be a bunch of scary-sounding chemicals.
Struggle with acne?
You're not alone. According to the American Academy of Dermatology, acne is the most common skin condition in the United States, affecting up to 50 million Americans annually.
But there is no one-size-fits-all solution.
"Acne is tough. What works for one person may not work for the next," said Kathe Malinowski, lead esthetician and marketing manager for Eterna MedSpa & Laser Vein Center.
However, mild blemishes and breakouts can be combatted with a facial customized for acne-prone skin.
If you think that bathhouses only belong in the past, well, you're wrong. Public bathhouses are still well-loved. Bathhouses are there in various countries for people to have fun and relieve them of their pain and blood circulation problems.
Here are five of the most beautiful bathhouses in the country to prove you wrong.
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Helping Estheticians raise standards with national credentialing and continuing education accreditation.
"Invest in yourself today, your future self will thank you. Its the best investment of all! You are worth every penny. The only lasting investment is an investment in yourself."
— Julija Dimante, Jupiter, Florida
By Elizabeth Donat
Professional skin care product sales, or retail sales, are a pillar of a spa's revenue potential. Recommending and retailing professional skin care products improves client relationships, prolongs treatment results and creates beautiful, long-lasting changes in clients' skin. So why do most spas fall short on in this area? It's time for spas, medical spas and solo estheticians to reclaim their retail sales and increase their revenue. Here are my five tips to do just that.
Email is the most powerful marketing channel of the 21st century. In fact, email is so powerful that the Direct Marketing Association says that you can get a return on investment of $38 for every $1 you invest in email marketing. Similarly, research shows that email is responsible for driving 25.1 percent of all Black Friday sales in 2015, compared to just 1.6 percent of sales from social media.
Business 2 Community
Launching your personal brand does not require a large advertising budget in order to get seen. The key is to leverage free marketing and community building methods in order to attain your goals. Having a clear objective along with perseverance and a well planned branding strategy can go a long way. Here are several methods you can use for your personal brand's visibility.
While there are several email metrics you should track, a vital way to gauge the health of your email program is to monitor your email open rates. If your emails are being met with radio silence, it's safe to say recipients aren't taking any next steps. With recipients' inboxes becoming increasingly inundated with marketing emails, this should come as no surprise. As the volume of email continues to increase, marketers will need to distinguish their promotional emails in order to stand out from competitors.
International Society for Human and Animal Mycology via PubMed
Malassezia species are natural inhabitants of the healthy skin. However, under certain conditions, they may cause or exacerbate several skin diseases. The ability of this fungus to colonize or infect is determined by complex interactions between the fungal cell and its virulence factors. This study aims to evaluate "in vitro" the hydrophobicity levels, the adherence on a plastic surface and the biofilm formation of 16 clinical isolates of Malassezia furfur.
My bank sends me a text alert when my account balance is low. My wireless company sends me a text alert when I'm about to use up my monthly data. Somebody — I guess the National Oceanic and Atmospheric Administration? — sends me a text alert when it's going to rain a whole lot.
A few clever researchers said: "Hey! What if we could send text alerts to parents when students miss class or don't turn in their homework?" And what do you know, it worked.
By Deb Page
If you have ever worked with a personal trainer, you know it is possible to have a love-hate relationship with that person who literally stretches you farther than you may be comfortable going. The personal trainer helps you achieve your strength and fitness goals by teaching you and guiding you through the exercises that will give you the maximum benefit. An effective leadership performance coach works in much the same way.
| || COA-APPROVED CONTINUING EDUCATION|
Society of Dermatology SkinCare Specialists
Whether it's for license renewal or NCEA Certified credential recertification, career development, or to increase job opportunities, the need for continuing education is a very real demand of every skin care professional. But while the benefits of continuing education are obvious, the cost is high: travel expenses; time away from home; and scheduling conflicts with work. SDSS now provides affordable, quality continuing education courses at your convenience, presented by experts in a variety of subject areas!
Start your continuing education now!
CE Approved Articles from PCI Journal
TREATING ACNE IN SKIN OF COLOR
About the article:
To provide the skin care professional with a review of Melanoma.
This educational activity has been approved for 1.0 CEs. Exp. 6/2017. COA#PCIA0609.
After reading this article and taking this test, the skin care professional will be able to:
GET STARTED NOW ... Click here to download article and test.
- Describe the treatment modalities used to treat ethnic skin.
- Outline and understand the treatment options for acne and PIH.
Not a Member? Click Here
| || NATIONAL CERTIFICATION PREP CLASSES|
Torrance — April 19
Register and for more information contact Wellness & Beauty Learning Center by Universal Companies at 800-558-5571, or firstname.lastname@example.org.
Woodland Hills — June 3
Register and for more information contact Selective Esthetics at 818-876-0134, or www.selectiveesthetics.com.
April 10 and April 21
For more information contact Trainer Tina Silver at 303-808-4428.
Boca Raton — April 26
Register and for more information 954-973-5799.
NEW JERSEY/NEW YORK/CONNECTICUT
Ridgewood, N.J. —
Register here. For more information contact Trainer Susanne S. Warfield at 201-670-4100.
Turnersville, N.J. — April 30
Register here. For more information contact Trainer Madaline Barris at 856-952-4626.
East Texas/Macungie —
For more information contact Trainer Irene Koufalis at 610-390-9773.
Arecibo — June 19
For more information contact Trainer Karolinska Vega at 787-880-0173.
7701 Las Colinas Ridge, Ste. 800, Irving, TX 75063