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  Text version   RSS   Subscribe   Unsubscribe   Archive   Media Kit June 16, 2015

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Partnership combines spa treatments, volunteering for unique travel experience
Spa Opportunities
Sallie Fraenkel, president of Mind Body Spirit Network, and Casey Miller, president of Travelteerism, have joined forces to create a partnership blending spa treatments with unique travel itineraries and volunteering, for the ultimate in body, mind and spiritual fulfillment. The curated trips "enhance travelers' connections to themselves and to people in the countries they visit," according to the duo.
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WHAT'S THE LATEST?


8 anti-aging myths you need to stop believing
Good Housekeeping
Celebrities, like Kim Kardashian and Victoria Beckham, swear by the idea that an expressionless face helps prevent wrinkles, but that doesn't mean you should follow their lead. "While expressive motions of the face do cause lines to form, it's virtually impossible to live life expressionlessly, and it's not fun, either," says Dr. Julia Tzu of Wall Street Dermatology. Her advice? "Enjoy life and smile. Happiness is anti-aging in and of itself."
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Why moisturiser may make your skin worse
Daily Mail
For most women, applying moisturizer twice every day is as automatic as brushing their teeth. We've been brought up to believe a ritual of cleanse, tone and moisturize is essential to keep skin glowing and to keep wrinkles at bay. And, of the three steps, moisturizing is seen as by far the most important.
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Aussie bathroom has transformed to be the trendiest room in the house
Daily Mail
The humble bathroom is being transformed from an ignored necessity to a designers playground. A growing number of home buyers have dumped their "outback outhouses" in favor of rooms used for relaxation at the beginning and end of a stressful day. Raine and Horne Executive Chairman Angus Raine told Daily Mail Australia that bathrooms are now treated as personal day spas and additions to the character of a home, instead of just something that had to be there.
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QUOTABLE


"Being NCEA Certified provides you with outstanding credentials, while keeping you accountable for updating your continued education and create the opportunity to be a role model to others within our industry. It also provides your clients with confidence in the skin care services they receive."

— Gia R. Paduano, Fernandina Beach, Florida



BUSINESS BRIEFS


Positivity is key to triggering a sales boost
Small Business Trends
The seller's demeanor is what will either negatively or positively begin the sale cycle that either leads to an answer of no or yes. In order to attract a positive flow of sales and trigger a sales boost, the following come to mind.
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The undeniable benefits of having happy customers
By Jessica Taylor
"The customer is always right." These five important words form a motto within any organization. No matter what field you work in, engaging with others is a key aspect. Having happy customers begins with customer service, but great customer service begins with you. Whether you're communicating face-to-face, on the phone or via the Internet, knowing the proper tools is crucial. A single failure in response — whether it's in tone, lack of information, etc. — can cause a negative review.
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MARKETING 101


12 social media marketing trends for small business
Social Media Examiner
Curious about how other small businesses are using social media to get more sales? Wondering which platforms work best for small businesses? Social Media Examiner's 7th annual Social Media Marketing Industry Report, a survey of 3,720 marketers, business owners and solopreneurs from the U.S. and overseas, reveals some trends gaining momentum, as well as some surprising stalls.
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31 experts give best small business tips for standing out on social media
Post Planner
Grand master of customer delight at Post Planner Aaron Lee writes: Trying to get noticed on Facebook? I won't sugarcoat it — standing out on social media is tough. So, today, rather than offering you my own social media tips, I reached out to some of the top people across dozens of industries. I asked these powerful influencers how they've managed to stand out so strongly in social media.
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SPA CLINICALS
TRENDING ARTICLE
MOST POPULAR ARTICLE
Complementary therapies for acne vulgaris
The Cochrane Library
Acne is a chronic skin disease characterized by inflamed spots and blackheads on the face, neck, back and chest. Cysts and scarring can also occur, especially in more severe disease. People with acne often turn to complementary and alternative medicine, such as herbal medicine, acupuncture, and dietary modifications, because of their concerns about the adverse effects of conventional medicines.

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Spas focusing on maintenance treatments to stay competitive
Professional Beauty
City spas need to put more focus on maintenance treatments, such as waxing and manicures, to stay competitive, according to Resense chief executive Kasha Shillington. Shillington, whose company operates 26 spas worldwide, said bridging the gap between salon basics and indulgent spa rituals was the key to repeat business in city spas.

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5 wrinkle-forming habits you need to ditch
Dr. Cynthia Bailey Skin Care
Most wrinkles are caused from sun, and only a small portion are caused by skin aging itself. However, habits can play a role in how you wrinkle, too. We know that sun protection is the most important thing you can do to fight wrinkles. Aside from not protecting your skin from the sun, what other habits can give you wrinkles?

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TEACHING TIPS


How to foster critical thinking, student engagement in online discussions
Faculty Focus
Threaded discussions can provide excellent opportunities for students to engage in critical thinking. But critical thinking isn't an automatic feature of these discussions. It needs to be nurtured through clear expectations, carefully crafted questions, timely and useful feedback and creative facilitation.
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You cannot lead until you have their trust
By Dov Baron
A creeping crisis is facing companies today. Over the next 20 years, this crisis will affect the bottom line harder than the recession of 2008. What is the crisis? The loss of valuable, trained employees. The average company spends 1.5 to 2 times the annual salary of an employee in training and development. Meanwhile, the average millennial employee is looking at a tenure of only 1.2 to 2.4 years. That means you will see your employee walk away before your investment ever pays off.
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TRENDING ARTICLES
Missed last week's issue? See which articles your colleagues read most.

    6 things your small business must do this summer (USA Today)
Global Wellness Day (Spa Opportunities)
10 essential tips for running your business better (Small Business Trends)
Which is the best social media site for your business? (By Emma Fitzpatrick)

Don't be left behind. Click here to see what else you missed.


COA-APPROVED CONTINUING EDUCATION


NCEA-sponsored Prep Class — Aug. 24

Face & Body
Northern California Spa Conference & Expo
San Jose, California


NCEA Certified Pres Class
Monday, Aug. 24
10 a.m. to 5 p.m., Room TBD



REGISTER NOW
• Members: $125
• Nonmembers: $149

Includes: Complimentary NCEA Certified Records Verification ($175 value)

*Membership status must be current on day of event.

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Save the Date: NETT Teacher Training

Mark your calendar to attend the National Esthetic Teacher Training Conference:


  • Long Beach Convention Center - Sept. 19
  • Philadelphia Convention Center - Oct. 24


  • To receive registration information, text "NCEA" to 22828.

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    POLITICAL ADVOCACY


    Esthetic Equipment Evaluation
    NCEA
    Did you know its NCEA's position that ...

    Skin care professionals are required to check in their state as to whether training on the use of equipment is required prior to purchasing, and/or if they can use device under their scope of practice.

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    TUESDAY 'TOON





     

                     
    NETT News
    Colby Horton, Vice President of Publishing, 469.420.2601
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    Susanne S. Warfield, NCEA Executive Director, 201.670.4100  
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    NCEA Certified & Commission on Accreditation

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