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  Text version   RSS   Subscribe   Unsubscribe   Archive   Media Kit September 15, 2015

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Pre-flight spas: A beautiful alternative to the airport bar
The Wall Street Journal (tiered subscription model)
Increasingly, airports are vying to be your go-to beauty destination. As they transition from transportation hubs to full-on shopping malls with chic boutiques, name-brand retailers and restaurants affiliated with celebrity chefs, more airports also are welcoming spa and salon businesses that help passengers glam up, too.
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WHAT'S THE LATEST?


Double duty
Les Nouvelles Esthétiques & Spa
After months of fun under the sun, clients come to the spa to improve their skin tone, texture and radiance. Chemical peels are an economical way to achieve these rejuvenating results at any time of year. The following article addresses superficial peel solutions and medium-depth peels, and how to layer them for maximum results.
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Advances in burn care for kids
Dermatology Times
The use of closed dressings for wounds has dramatically altered the wound care provided for injuries from burns in the pediatric setting, according to the Medical Director of the Burn Unit of the Hospital for Sick Children in Toronto, Canada.
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Bird poop to face slapping: 8 popular spa treatments promise glowing skin
TODAY
Who doesn't love a little pampering at the spa every so often? A good massage or facial can do wonders with stress levels, skin woes and sore muscles. There are thousands of places in the world to kick back, relax and receive one of these treatments, but a few beauty salons are trying out some new techniques.
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QUOTABLE


"NCEA is the start of something amazing! I am proud to be a certified professional and I look forward to welcoming more professionals. Thank you NCEA for working so hard in the field of esthetics!" "

— Jo Ann Fenstermacher, Dunedin, Florida



BUSINESS BRIEFS


Spa teams must find passion to 'amplify'
Spa Opportunities
While the industry trend has been to simplify, Jean-Guy De Gabriac, CEO of Tip Touch International spa consultancy and training company, argues that today's spas need to shift direction. In an exclusive Thought Leader column for Spa Opportunities, De Gabriac reveals ways in which spa teams can steer away from complacency and amplify their energy.
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Undoing stuck behavior and fear of change
By Michael S. Haro, Ph.D.
Have you ever caught yourself saying: "Why do things have to change? I've just gotten used to doing it this way." If so, then you are probably getting older. Resistance to change is not so much a negative as it is a fear of the unknown: "If I do change, or even make suggested adjustments, what's that going to do to my patterned lifestyle?" Yes, the fear of change — whatever your age — can be a block that limits your ability to truly live in the present.
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MARKETING 101


How to implement a killer online-marketing strategy for $15 a week
Entrepreneur
CEO of The Media Captian Jason Parks writes: When I meet with different business owners, entrepreneurs and marketing executives, I am consistently asked a similar question. "Jason, how can I can generate the most leads at the lowest price point?" There is nothing more frustrating for a business than spending money on a marketing campaign and not obtaining quantifiable results, especially when on a shoestring budget.
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The golden rule for marketing on each social network
By Emma Fitzpatrick
Of course, there are social media marketing rules that apply across all networks, but each network truly has its own idiosyncrasies. Knowing what resonates on each social platform gives your brand power. Then, you can spend less time crafting posts and have them perform better than ever. Read on to discover the golden rule for marketing on each one of the top four social networks — Facebook, Twitter, Instagram and Pinterest.
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SPA CLINICALS
TRENDING ARTICLE
MOST POPULAR ARTICLE
Early versus delayed dressing removal after primary closure of clean, clean-contaminated surgical wounds
The Cochrane Library
Most surgical wounds are closed fully at the end of the procedure (primary closure). The dressing can act as a physical barrier to protect the wound until the continuity of the skin is restored (within about 48 hours) and to absorb exudate from the wound, keeping it dry, clean and preventing bacterial contamination from the external environment.

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Renew with bamboo
Les Nouvelles Esthétiques & Spa
Does your massage menu need something fresh and unique? If you're looking for a new massage modality to add to your lineup, full body bamboo massage can bring valuable diversity to your options. A bamboo massage protocol can be offered as a standalone treatment, or incorporated into a traditional massage, to address trigger points or neuromuscular work.

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4 steps to implementing a workplace training program
Small Business Trends
Training is the backbone of workplace success, safety and performance, which serve as the catalyst for employee skills improvement and development. Instituting a concrete and comprehensive workplace training program will provide any company with charted results and measurable success.

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TEACHING TIPS


Meet students where they are
Faculty Focus
Valerie Powell, assistant professor of art at Sam Houston State University, decided to supplement her face-to-face courses to extend the classroom and provide opportunities for students who are not comfortable speaking up in the face-to-face environment. Rather than demanding that students interact using a specific tools, she offers options "to meet students where they are."
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Innovation skills, attitudes and behaviors can be taught
By Dr. Min Basadur
No one is surprised that we need training to learn business principles, but the idea that we have to learn creative problem-solving somehow seems to startle people. Innovation, or creativity, is widely viewed as almost an innate or instinctive trait. The truth, however, is that creative thinking is actually a readily-taught set of skills, attitudes and behaviors. Without training and conscious practice, those skills, attitudes and behaviors are typically underdeveloped in most people.
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COA-APPROVED CONTINUING EDUCATION


Next Featured Speaker at NETT Conference

2 – 2:50 p.m.
Saturday, Sept. 19


Integrity, Knowledge and Attitude
Debbie Eckstine-Weidner, president/owner, DeRielle Cosmetology Academy

At the conclusion of the presentation the teacher will be able to:
  1. Guide the student's thought process to create their dream.
  2. Describe the relationship between integrity, knowledge and attitude.
  3. Assist the student to recognize the necessary behaviors to be successful.
  4. Identify students that may need further help to move forward.

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NETT Teacher Training Philadelphia — Oct. 24 — Registration Now Open

The International Congress of Esthetics and Spa
National Esthetic Teacher Training
Saturday, October 24
10 a.m. – 5 p.m.
Room 306 at the Pennsylvania Convention Center


Click here to for further details about member status and to register.

To receive registration information, text "NCEA" to 22828.

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TRENDING ARTICLES
Missed last week's issue? See which articles your colleagues read most.

    Dermatologist vs. esthetician: Which skin care expert is right for you? (The Fashion Spot)
What is rosewater, and can it improve your skin? (The Huffington Post)
Ask Smithsonian: How does skin heal? (Smithsonian)
6 secrets about the human brain that will make you a better marketer (Entrepreneur)
The golden rule for marketing on each social network (Emma Fitzpatrick)

Don't be left behind. Click here to see what else you missed.


POLITICAL ADVOCACY


Apprenticeship Position
NCEA
Did you know ... it is NCEA's position that apprenticeship shall not be a substitute for theoretical and practical education of the esthetic student in a state-approved licensed school.
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TUESDAY 'TOON





 

                 
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