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  Mobile version   RSS   Subscribe   Unsubscribe   Archive   Media Kit Oct. 15, 2013

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What does it mean?
NCEA
NCEA Certified is the professional status awarded to a skin care professional that has met the competency standards as set-forth by NCEA's 1,200 Hour Esthetician Job Task Analysis. It represents the highest skin care credential available in the United States and adherence to the code of ethics of the profession.

Download Comparitive Analysis Report on CIDESCO, ITEC & NCEA.

NCEA Certified Professionals also may be members of the National Coalition of Estheticians, Manufacturers/Distributors & Associations.
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WHAT'S THE LATEST?


Register for NETT Conference, Oct. 26
Philadelphia Convention Center, Philadelphia

NCEA
Registration is open.
NCEA member cost: $125
Nonmember cost: $149

Meet the Faculty and Registration Information

Includes FREE Records Verification $175 (Any NCEA Certification Candidates can take advantage of the FREE Records Verification and SAVE $175 — Email nceaorg@aol.com to reserve your opportunity.

Who should attend?
If you are an educator working for a manufacturer/distributor, a teacher at a school, or wanting to improve your on-site staff training by understanding learning styles, then this event is for you!

Why should you attend?
NETT will give you the edge, recharge your skills and give you the opportunity to network with like-minded professionals.

  • 5 CEs approved by the Commission on Accreditation.
  • CE Certificate and Digital Course materials
  • Complimentary NCEA Certified Records Verification ($175 value)
  • 2-day all inclusive admission to The International Congress of Esthetics and Spa
  • Certificate of Attendance from the International Congress of Esthetics and Spa

    For complete information on the Philadelphia conference, check out the official website here.

    Register for hotels by clicking here.
    (Holiday Inn, Courtyard by Marriott, Hilton, Westin, Renaissance and Hyatt Regency)

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    Herbs and flowers facials: New spa trend
    The Associated Press via Times Free Press
    A new spa trend is growing — from the garden. What was the farm-to-table movement has become farm to facial for some in the spa industry. More and more spas are offering fresh herb and flower treatments from their own garden. And, it's not just women being pampered, a significant increase in the amount of men also are turning up at spas for facials, according to a new survey by PricewaterhouseCoopers for the International Spa Association.
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    Product innovation sees US market for noncosmetic procedures sky rocket
    CosmeticsDesign.com USA
    The increasing popularity of noncosmetic procedures, such as fillers and laser treatments, is estimated to have growth by approximately 500 percent in the past 20 years, according to market researcher Kline.
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    Nutrition plays key role in skin's health
    The Express-Times
    We've heard of problem skin being treated with everything from salicylic acid to antibiotics. But yogurt and blueberries, flaxseed and salmon? Nutrition plays a key role in skin health, says Meagen McCusker, associate professor of dermatology at the University of Connecticut Health Center. "It's really true that you are what you eat," says McCusker, adding that the condition of your skin often tells a story about your overall health and well-being.
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    Cosmetic device experts take anti-aging to the 'next level' with at home beauty tool
    CosmeticsDesign.com USA
    A developer of at-home anti-aging devices and a clinical skin care manufacturer have partnered to create a new tool complete with formulation that takes anti-aging to the "next level."
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    QUOTABLE


    Becoming NCEA Certified was essential to my career as an educator and role model. I'm privileged to be amongst the best, and commit to helping other estheticians acheive NCEA Certified status.

    — Danielle Wachowski, Sacramento, Calif.



    BUSINESS BRIEFS


    Customer service or customer experience?
    Business 2 Community
    There's been a lot of talk about whether marketing and customer experience are one and the same or if they replace each other — you know, "Customer experience is the new marketing." Let's define and discuss the difference between customer service and customer experience.
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    Pitfalls and challenges of green spas
    By Beatrice (Vallant) Hochegger
    The last article about green spas emphasized on benefits and advantages that go hand in hand with sustainable business practices. Increasing eco-efficiency, creating a positive image and motivating as well as attracting employees are just some worth mentioning. However, there are also challenges that need to be considered in the course of greening a spa.
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    TRENDING ARTICLES
    Missed last week's issue? See which articles your colleagues read most.

        Treating Acne in Skin of Color (NCEA)
    Where your lost clients went and how to get them back (Skin Inc.)
    Sunless tanning stats show women seeking a faux glow (Skin Inc.)
    What's the 2nd step? (NCEA)
    Facebook for small businesses: What to post (Social Media Today)

    Don't be left behind. Click here to see what else you missed.


    MARKETING 101


    Crafting alluring and effective posts on social media
    By Emma Fitzpatrick
    While Pinterest, Twitter, Facebook and the like all fall under the umbrella of social media, using each platform requires an individualized set of tricks and tips. A new study recently found the most effective tips and guidelines for posting on different social media outlets. Implementing these tips will allow your business to see a higher number of likes, retweets, views and — most importantly — engagement.
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    Understanding and utilizing digital marketing
    By Archita Datta Majumdar
    Adobe's recent report on digital marketing is quite an eye-opener. For this generation of marketers who brag about their digital prowess, their fast-paced actions and responses, and their potential to harness the emerging technologies, the reality seems to fall short of their claims. There has been a major paradigm shift in the entire concept and nature of marketing, and most marketers do not feel adequately trained or equipped to handle the constant change and evolving technologies, which has led to rising insecurity.
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    Looking for similar articles? Search here, keyword MARKETING


    SPA CLINICALS
    TRENDING ARTICLE
    MOST POPULAR ARTICLE
    Fundamental study: Formulation design of skin care products by modeling of tactile sensation
    PubMed
    The objective of this study is to construct a method to quantify and formulate the human tactile sensation. We have tried to indicate the sensory scores of tactile sensation as a combination of the physical values of skin care products. Consequently, the extracted principle factors of the sensory properties could be related to the physical values by multiple regression analysis.

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    8 tips for empowering employees
    Inc.
    All managers want people who show initiative by taking on and completing tasks with little guidance. Of course, the expectation is that these people will perform only in ways consistent with company objectives and values. And there lies the leadership challenge.

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    Fractional ablative lasers a 'mainstay' for scar treatment
    Skin & Allergy News
    It may seem counterintuitive, but fractional ablative lasers have become a mainstay for treating all types of scars. At a meeting sponsored by SkinCare Physicians and Northwestern University, Dr. Jill Waibel said that fractional lasers provide symptomatic relief, functional improvement and rehabilitation to the target scars.

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    TEACHING TIPS


    Unraveling the messages our behaviors send to students
    Faculty Focus
    How we teach begins and ends with behaviors. It's good to remind ourselves of that every so often. Most of the ingredients identified as the components of effective instruction — things like clarity, organization and enthusiasm — are abstractions. They're intangible, without physical form. Their presence or absence is conveyed by the behaviors that have come to be associated with them.
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    Connection, moderation in the Twitterverse
    Edutopia
    Technology Director at Conval School District Cathy Higgins writes: "When Samer Rabadi, Edutopia's Community Manager, asked, 'What does it mean to be a connected educator?,' I felt moved to participate in what he called 'this culture of sharing.' Here's my experience — and I'm sure many of you have experienced something similar."
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    COA-APPROVED CONTINUING EDUCATION


    Rosacea: Signs, Symptoms and Subtypes
    NCEA
    To provide the skin care professional with a review of Rosacea: Signs, Symptoms and Subtypes. This educational activity has been approved for 1.0 CE — COA#PCIA0709.

    After reading this article and taking this test, the skin care professional will be able to:

  • Describe the signs and symptoms of rosacea.
  • Outline and understand the subtype classification system.

    To download article and test, click here.


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    POLITICAL ADVOCACY


    Register to vote
    NCEA
    Federal Election Commission — www.fec.gov

    Register to Vote — www.register-vote.com

    State-by-State Voter Laws and Registration Deadlines — www.declareyourself.com/voting_faq/state_by_state_info_2.html.

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    TUESDAY 'TOON





     

                     
    NETT News
    Colby Horton, Vice President of Publishing, 469.420.2601
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    Rebecca Eberhardt, Content Editor, 469.420.2608  
    Contribute news

    Susanne S. Warfield, NCEA Executive Director, 201.670.4100  
    NCEA Membership & Regulatory Standards

    NCEA Certified & Commission on Accreditation

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