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Public speakers: 5 tips for using a microphone
The Washington Times
As a public speaker — either a beginner or a pro — you're already fully aware that you're generally going to have to use a microphone when you're making your presentation. But how you use that microphone can make all the difference in the world.
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4 lawsuits just waiting to happen
In today's litigious society, virtually any adverse occurrence could result in a lawsuit. Savvy meeting professionals need to make risk management techniques as much a part of their portfolio as meeting management skills. The following are four common potential lawsuits and what you can do to mitigate the damage.
Design a business card that gets noticed
A good business card should convey the overall image of your business not easy, considering the card measures only 2 inches by 3 inches. How can you possibly get a message across in such a small amount of space? You can't expect your business card to tell the whole story about your company. What you should expect it to do is present a professional image people will remember.
The best way to motivate employees
American Express OPEN Forum
An organization's most valuable assets are its employees. When workers are happy and motivated, they're more likely to perform at the highest levels. The most strategic way to create this type of environment is by giving everyone a sense of ownership, says Robert C. Pozen, senior lecturer at Harvard Business School.
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Social media trade show marketing tips
Small Business Trends
If you're not using social media marketing to improve your trade show success, then you're missing out on big opportunities. Follow these four social media trade show marketing tips to boost interest, create buzz and keep people interested in your business ideas.
Looking for an innovative edge? You'll find it between the sheets
If you haven't already noticed (perhaps due to lack of sleep), sleep research is kind of a big deal these days. New studies reveal the ill effects of sleeplessness with incredible precision, to the point that tweaking sleep patterns may be the next frontier in goosing creativity and productivity.
Stay excited about your business
Oh, if only the spark and excitement of a new business would last forever. Cambridge University professor Dr. Brian Little, a research psychologist and motivational psychology expert, suggests some strategies to put into play once your initial enthusiasm starts to waver.
A few QR code do's and don'ts for events
If you're feeling confused about quick response codes, you're not alone. On the one hand, the mobile technology for decoding these boxy, two-dimensional barcodes has never been more widely available. Yet skeptics point out that decoding a QR code takes effort, and too often the payoff doesn't justify the trouble. They're correct. Slapping a QR code on a handout or a poster is easy, but creating something useful on the other side takes thought and planning. So what are QR codes good for? Plenty, if you use them wisely. The following are a few examples of what to do and what not to do when incorporating QR codes into your event.
Repurposing blog posts into video presentations
Business 2 Community
Question what was the biggest challenge that plagued B2B content marketers in 2012? The answer might surprise you. According to the latest trends report from Content Marketing Institute, it's not just a question of generating quality content, but creating enough of it. Now more than ever, marketing teams are struggling to keep up with the content demands of their organization. Search engines crave more content for SEO, sales and business development reps require more assets to share with prospects, and on and on it goes. With this constant need for more content, it only makes sense that marketers would look to repurpose what they already have into fresh resources.
7 ways the sequester could impact your meetings
The Sequestration Plan is more than likely going to change and will evolve nearly daily over this upcoming year. This is a living document, made up of more than 300 pages. The following assumes that no changes will be made to the proposed March 1-Sept. 20 (aka FY 2013) cuts. However, it is very likely that several changes will be made to the following proposed cuts. If no changes occur, this is how your meetings can be impacted by sequestration.
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