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INDUSTRY NEWS

Don't be discouraged: Overcome your doubts
By Greg Witz
Growing up, millennials were told repeatedly that if they got a college degree, they would get a job. This in turn would lead to buying a house and starting a family. Unfortunately, this has not been the case. Of course, having these doubts is not unique to Gen Yers. Every entrepreneur at some point wonders if he/she has made the right decision. In this article, we discuss how to overcome your doubts, take action to achieve your goals, and knowing when to walk away if necessary.
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Why you have to use social media
By Catherine Iste
As a teenager, I frequently used the "but everyone else is doing it" argument to try to secure permission for anything from attending a Guns N' Roses concert to staying out all night after prom. It did not usually work with my parents, but I am happy to say after all of these years, I have found a clear case where this excuse works: social media. Yes, the main reason you have to use social media is because everyone is using social media. Use it and make sure your professional message is out there and accurate.
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Looking for similar articles? Search here, keyword(s): SOCIAL MEDIA.


Ways to conquer your fear of public speaking
Business Insider
As you look out into the crowd, a sea of eager faces stares back, ready for you to shock, educate or inspire them. No pressure. This is the often-terrifying reality of public speaking — something many of us avoid at all costs. However, at least some public speaking is required in almost every profession — so you should take the time to master it, writes Alex Malley, chief executive at CPA Australia, in a recent LinkedIn post.
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US business trips on the rise
USA Today
The outlook for business travel continues to brighten, with companies sending more workers overseas and feeling confident enough to spend on group meetings, according to a report released recently. The Global Business Travel Association says that the number of business trips by U.S. companies rose nearly 3 percent in the first three months of the year as compared to that same period in 2013. The amount businesses spent on those trips rose 7.6 percent to $71.2 billion.
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Overhyped marketing trends
Fast Company
It’s easy for entrepreneurs to get caught up in the hype of the latest trends in technology, mobile apps, social media and the like. Many breakthroughs in these areas are indeed valuable for small businesses, particularly those that do all or most of their business online. However, much of what you hear on these fronts is hyped way out of proportion.
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Things a business owner never says
The Huffington Post
Spend enough time at a playground and you'll notice that kids are envious of each other. Small kids want size, skinny ones want bulk and they all want to play with the kid who has the Mr. T 3-wheeler.

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Public speaking tips: How to not be nervous
Parade
In his smart guide, Your Perfect Presentation, public-speaking coach Bill Hoogterp spells out how to communicate with confidence.

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What makes a successful entrepreneur might surprise you
Forbes
Luck, teamwork, discipline and America. Those are the takeaways about key factors that contribute to entrepreneurial success according to a competition in Florida.

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How Amazon is changing the book publishing business
Bloomberg TV
Robin Warner, managing director at DeSilva and Phillips, discusses how Amazon is changing the business of book publishing with Trish Regan on "Street Smart."
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Several excellent ways to start a presentation
Business Insider
When we speak, we have about 60 seconds to capture our audience’s attention, establish credibility, orient them to our topic and motivate them to listen, says Darlene Price, president of Well Said, Inc., and author of “Well Said! Presentations and Conversations That Get Results.” If you waste those precious opening seconds with a joke, an agenda, an apology, housekeeping details, a string of thank-yous or a rambling pointless paragraph littered with “ums” and “uhs,” your audience’s minds are likely to drift, and you may not get them back.
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TRENDING ARTICLES
Missed last week's issue? See which articles your colleagues read most.

    How much are you worth? A lot more than you think! (National Speakers Association)
Things a business owner never says (The Huffington Post)
3 secrets to successful leadership (By Greg L. Alston)
Social media fails to live up to early marketing hype (The Wall Street Journal)

Don't be left behind. Click here to see what else you missed.


The secret of effective motivation
The New York Times
There are two kinds of motive for engaging in any activity: internal and instrumental. If a scientist conducts research because she wants to discover important facts about the world, that’s an internal motive, since discovering facts is inherently related to the activity of research. If she conducts research because she wants to achieve scholarly renown, that’s an instrumental motive, since the relation between fame and research is not so inherent. Often, people have both internal and instrumental motives for doing what they do.
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Why you should rethink that morning meeting
Fast Company
When’s the best time to schedule a meeting? For many managers, the answer is clear: first thing in the morning. Your team is fresh, you make sure you’re all on the same page and you set yourself up for a productive day. But there are plenty of arguments against the morning meeting. Before you make it your default option, consider the factors in this article.
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