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The 100-to-1 rule: Creating the best headlines

Nobody uses the first draft in copywriting — at least none of my friends do. This, of course, depends on their hangover. While I don't like to waste time writing copy that isn't going to be used, it's just as important to edit severely as it is to write succinctly....

source: By Jeffrey Dobkin
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User interfaces have come a long way since the design of typewriters to prevent people from typing too quickly and then jamming the device. Current technology has users viewing monitors and wiggling mouse, or tapping on small touchscreens to activate commands or to interact...

source: Forbes

Mistakes are not necessarily an indicator of skill — or lack thereof. Certainly, a journalist who consistently makes factual errors is in need of training and guidance. But any of us can make a mistake at any time. Here's a list of useful tips and tricks for identifying...

source: Poynter

Kenna Griffin writes: "I don't know any writer who doesn't want to be better at the craft. I'd be dishonest if I didn't tell you that the best way to improve your writing is to write. But just telling you to write isn’t overly helpful. Instead, here are some things...

source: Business 2 Community

Kevin Siegel, COTP, CTT, writes: "At the beginning of a recent RoboHelp 2017 class, I asked my students to introduce themselves. I also asked them what they were hoping to learn about RoboHelp. As I moved from student-to-student, the responses were typical of what I hear...

source: TechWhirl

Adding an Edit on GitHub button to my docs didn't have the immediate collaborative result I anticipated. In analyzing why crowdsourcing efforts succeed or fail, I decided to look back at my efforts with wikis some years ago. Docs...

source: I'd Rather Be Writing

"Writing and Preparing Effective Government Proposals," running from March 29-May 3, 2017 (Wednesdays) at noon-1 p.m. EDT (GMT-4) begins in one week! This online course will allow attendees to walk into a proposal at any stage and...

source: STC


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