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Marketing Outlook Forum Speakers Focus on ‘The New Normal’
from the U.S. Travel Association
Frugality is taking hold as consumers struggle in the current economy. The two major forces impacting the travel industry, consumer behavior and the economy, will be the main focus of speakers kicking off this year’s Marketing Outlook Forum, October 26-28, in Little Rock, AR. Jon Clifton, Deputy Director, The Gallup World Poll will delve into the changing consumer behaviors dubbed The New Normal, while Adam Sacks, Managing Director, Tourism Economics, will look to 2010 to provide an up-to-date forecast. And CEO and co-founder Geoff Ramsey will map out the digital marketing future.

To register and for the most up-to-date program and list of speakers, go to or follow MOF on twitter at

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Officials: Getaway Meetings are Vital
from the Arizona Republic
At the 2009 Arizona Governor's Conference on Tourism in Phoenix, Geoff Freeman, the Senior Vice President of the U.S. Travel Association, gave the keynote speech. Freeman spoke of how the industry has largely failed until recently to make a case for "why meetings matter." He also stated that meetings are critically important to the groups that hold them and support jobs and tax dollars in the destinations where they are held. In addition, Freeman said the industry also needs to change the perception that conferences are more about golf and spas than business. More    E-mail article

If Travel Had a Face, It Would Look Like Ritz-Carlton’s
Paco Saldana

from The Florida Times-Union Online
Paco Saldana is the director of guest services at The Ritz-Carlton, supervising about 40 people. He was recently honored as the "Face of Travel" by the U.S. Travel Association, a title that makes him a travel industry spokesman. Saldana won the title by submitting a video that received more than 16,000 online votes. More     E-mail article

Still Traveling for Business, But Carefully
from the Associated Press via the Springfield News-Leader
Airfare wars and room rate promotions are usually aimed at vacationers, but airlines and hotels are resorting to similar tactics to regain their traditional cash cow – the business traveler. Corporate travelers, who pay higher airfares when they sit in the front cabins of planes or book close to the date of travel, are flying coach more often – or not traveling at all – during the recession. And their employers are booking fewer banquet halls and blocks of rooms, leaving many hotels pining for the sizable and reliable revenue that business meetings used to generate. More.    E-mail article

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Airlines, Already Suffering, Brace for More Woes
from The New York Times
The airline industry is in the midst of one of its most wrenching summers ever. And the fall and winter may be even worse — unless people start to fly again. While the airlines have been struggling for more than a year as leisure travelers pulled back on spending, the industry has been battered from all directions since the financial system nearly collapsed last September. More    E-mail article

Practical Traveler: The Upside to the Decline in Airline Travel
from The New York Times
There’s one upside to the downturn in airline travel. Passengers are facing fewer delays, cancellations and mishandled bags. “Despite the economic stresses that airlines are under, they are recognizing the value of passengers’ time and trying to make air travel more expedient and efficient,” Dale Haines, senior director of the travel practice at J.D. Power and Associates said in a statement. More    E-mail article

Transportation – You Get What You Pay For
from Roll Call
For an administration and Congress that have promised to tackle big challenges for the long-term benefit of our country, they appear to be taking a pass on one of the most important: investment in our nation’s highways, bridges and public transportation systems. More    E-mail article

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