Study: Business Travel Can Help Bottom Line, U.S. Economy
Business travel -- often the target for cutbacks by companies cutting costs -- actually boosts profits and could help the U.S. economy come back from the recession, a report found on Tuesday. Research released by the global research firm Oxford Economics estimated that for every dollar invested in business travel, companies can expect an average $12.50 in increased revenue and $3.80 in new profits.
NEW Study on African American Travelers!|
Join a ground-breaking study that will help your organization learn more about African American travelers. The study will segment the market, identify African American travelers’ interests, and measure propensity to visit destinations that reflect and preserve African American heritage. Sponsors can submit proprietary questions. The study is being conducted by the U.S. Cultural & Heritage Tourism Marketing Council and Mandala Research. For more information contact Laura@MandalaResearch.com.
Marketing Outlook Forum Delivers 5 to 1 ROI;
Three Days Left for Early Registration Savings
from the U.S. Travel Association
For every dollar invested in attending conferences like Marketing Outlook Forum, participants receive increased future business worth up to $5.99, according to new research conducted by Oxford Economics. Attendees at this year’s Marketing Outlook Forum, October 26-28 in Little Rock, AR will get a comprehensive in-depth look at Oxford Economics’ U.S. Business Travel study that provides the first clear measure between business growth and travel. Attendees will also gather the latest business intelligence needed to generate the 5 to 1 return. Those who register before midnight on Friday, September 25, will also save $100 and be entered in a drawing to win complimentary Executive Suite accommodations.
Editorial: International Appeal
from The Sun News
Out-of-area tourism advertising has had a thorny recent history on the Grand Strand: We all like it in theory, but we don't always like paying for it. A proposed federal program to advertise the United States as a whole to international travelers seems like an easy call. International tourists will pay a $10 surcharge on their tickets into the country, which will then create a Travel Promotion Fund, estimated at $400 million, that will advertise the United States as a tourist destination as a whole around the world. U.S. citizens won't pay a dime into it, but will reap all the benefit of an estimated 1.6 million new international travelers per year. More
Business Travelers: Tread Lightly
from The Wall Street Journal
As companies now deploy green strategies and tools on many fronts, the experience of traveling may be changing for mobile executives. Many think that’s a good thing: Roughly a third of U.S. business travelers surveyed are keenly concerned about green travel, according to a recent study commissioned by consulting firm Deloitte. More
The PhoCusWright Conference (Nov. 17-19, 2009)
Featuring a Compelling Case Study: Tourism Queensland's "Best Job in the World" Tourism Queensland’s Chris Chambers presents and discusses the award-winning destination marketing campaign that reached 3.4 million people using the social Web. Attend specialized PhoCusWright Conference workshops to gain tactics and ideas for your own social marketing campaigns as well as tools that boost visitor demand.
U.S. Congress Puts Off Action on Road, Air Bills
from The Oklahoman
Barring a miracle, lawmakers acknowledge they lack the time or the political capital to act on new bills to bring major improvements and more money to those strained, underfunded infrastructure systems. So, on Wednesday the House of Representatives is expected simply to extend existing surface and air transportation programs through the end of the year.
Fewer Choose to Pay for Front-of-the-Plane
from The New York Times
As sales drop for premium-class tickets, some airlines are considering cutting back on business- and first-class sections.
Editorial: Undermining Airport Security
from The Washington Times
House Democrats have a big gift wrapped up for their union backers. Waiting for a vote is a bill to give collective bargaining rights to 45,000 airport security screeners. This benefaction to Big Labor puts the security of American travelers at risk.
No Check-in Flying? Believe It
from the Las Vegas Review Journal
If you thought the airline industry only thinks about new fees it can add to sweeten its bottom line, think again. It also is paying a lot of attention to how it can make flying as much of a do-it-yourself operation as possible. One of the latest ways the industry is doing that will be on display when McCarran International Airport's new $1.8 billion Terminal 3 project is completed in 2012 with high-tech turnstiles at all 14 gates in the terminal.