ALA Executive Briefing
Nov. 11, 2011

House panel approves bill to shrink federal workforce
Government Executive
The House Oversight and Government Reform Committee recently approved a bill that would reduce the federal workforce through attrition by 10 percent over the next three years. In a 23-14 vote, the panel approved the measure, which calls for hiring one federal employee to replace every three workers who retire or leave their job, shrinking the workforce across-the-board by 10 percent by 2015.More

40,000 jobs at risk in defense?
Orlando Sentinel via Press Display
Already dealing with the wipe out of thousands of space shuttle jobs, Florida could lose as many as 40,000 defense-related jobs if huge deficit reduction cuts hanging over the U.S. military budget actually come to pass, a new industry- sponsored study concludes.More

Colin Powell: Why we serve
Parade Magazine
Gen. Colin Powell writes, "Many people refer to the World War II generation as the greatest one, but we've had greatness in every single generation of Americans who have served. I know of none greater than the generation of GIs now fighting for our country in Iraq and Afghanistan and serving around the world. Someday soon, they'll need us to fight for them."More

Obama ups pressure on Congress over veterans job aid
President Barack Obama announced new executive action to help veterans Nov. 7, marking the latest step in a White House "can't wait" campaign designed to show him acting on jobs while Congress stalls.More

3 percent repeal passes Senate
Government Withholding Relief Coalition
HR 674 passed Nov. 10, in the U.S. Senate by a vote of 95 to 0. Before final passage, an amendment to HR 674 was approved to include tax credits for veterans hiring, a Treasury study of tax delinquency among federal contractors and a technical clarification about the application of the existing federal levy program to reflect congressional intent that payments for property can be levied along with payments for goods and services. This amendment passed 94 to 1. Because HR 674 was amended, the bill must go back to the House for approval before going to the president for his signature.More

Dowling selected acting chief operating officer
Defense Commissary Agency
Mike Dowling, executive director of the Defense Commissary Agency's Logistics and Engineering Group, will don another, more familiar hat as DeCA's acting chief operating officer effective immediately. The announcement came recently from Joseph H. Jeu, DeCA director and CEO. Dowling's selection follows the Nov. 1 retirement of Thomas E. Milks as COO. Dowling, who previously served as acting COO from November 2007 to July 2009, will continue to perform his duties as executive director of Logistics and Engineering.More

Piggly Wiggly debuts cash-off coupons
Progressive Grocer
Piggly Wiggly Carolina Co. Inc. has rolled out "Comeback Cash," a program that provides cash-off coupons for customers shopping with a Pig Card. As their cumulative monthly spending grows, customers earn coupons that enable them to save money.More

Costco vs Sam's: Which will save you the most on your groceries?
Daphne Munro and Quita Jackson write, "We're taking you inside the battle for your hard earned dollars at warehouse stores across the Valley and found out where you will save the most on groceries. We shopped aisle after aisle and checked out dozens of products at Sam's Club and Costco."More

Krispy Kreme® expands grocery store product line with new chocolate flavored treats
The Sacramento Bee
Krispy Kreme® is adding two delicious new chocolate flavored treats to its growing array of packaged doughnuts and sweets sold in participating grocery stores, convenience stores and mass merchants. Glazed Chocolate Pie and Dipped Cake Doughnuts are the newest in a line of popular Krispy Kreme treats available Nov. 11, in grocery stores throughout the country.More

Mobile groceries, headed to an app near you
Busy people alert: A new iPhone app allows you to grocery shop from home or work through an application interface. Sound too 22nd century to be true? It isn't, and it's one more way for CPG/supermarket brands to engage with shoppers.More

FDA: Pet foods may pose human health risk
Supermarket News
Amidst evidence that Salmonella-contaminated pet foods are making the humans who handle them sick, the Food and Drug Administration is working to remove foods serving as vehicles for transmitting pathogenic and antibiotic-resistant bacteria to humans, from the market.More

Happy Holidays from a chapter near you!
Many ALA chapters have holiday events scheduled in early December. Luncheons, auctions, dinners, meetings — benefiting a range of deserving groups: Toys for Tots, Military Commanders Scholarship Fund, AREA and others.

Visit the ALA events calendar for details and registration information on events across the country: New York, Hampton Roads, Dallas, Rocky Mountains and Northern California.

Don't see your chapter's event listed? Email the details to and we will add it!

Happy Holidays!

Northwest Chapter Christmas Open House Scheduled!

The Northwest Chapter will be having their annual Christmas Open House and fundraiser for children of military families on Dec. 7. The cost will be $15 per person and an unwrapped gift.

David Carey, Pacific Area director is expected to be our featured guest.

More details regarding the restaurant and location will be included in our flier which will be coming shortly.

Brad Colbo
President, ALA Northwest ChapterMore

Gift cards go virtual, mobile
Fox Business
Last-minute couch-potato shoppers rejoice! It's become a whole lot easier to send gift cards almost instantly. Six big-name retailers and one major credit card issuer have rolled out e-gift cards, according to's 2011 Gift Card Survey, a nod to the growing popularity of online shopping. More

Report: Daily-deal sites face problems ahead
The Wall Street Journal
The buzz of the daily-deal industry — soaring after Friday's IPO of trailblazer Groupon — may not last long, according to one research firm that polled online shoppers. Forrester Research e-commerce analyst Sucharita Mulpuru says in report due out Nov. 14, that the deal sites "face challenges that threaten to slow down, if not end their businesses."More

Wal-Mart wants to be nation's biggest primary care provider
Kaiser Health News
Wal-Mart — the nation's largest retailer and biggest private employer — now wants to dominate a growing part of the health care market, offering a range of medical services from basic prevention to management of chronic conditions like diabetes and heart disease, according to a document obtained by NPR and Kaiser Health News.More

Burger King ups the ante for youth customers
USA Today
Burger King's creepy king might be dead, but his crown is set to challenge McDonald's clown and become the newest symbol of the growing childrens' meal melee.More

Female shoppers of all generations rely on print
Print in the Mix
It's estimated women control approximately $5 trillion in spending annually, according to Vertis Communications' examination of the buying power of women, and how the generations interact with and respond to marketing channels. Gen X/Y female shoppers are more likely to shop for value, are less brand-loyal than their older counterparts and are more likely to purchase store brands and generic products.More

Fast food's biggest customer: Not poor, but middle class
Contrary to popular wisdom, eating at McDonald's isn't exactly cheap, costing almost $28 for a family of four. This might help explain the results of a recent study from the University of California, Davis, which found people's visits to fast food joints increased along with their incomes, and poor people were spending fewer dollars on fast food than lower-middle and middle-income Americans.More

7-Eleven joins Coca-Cola's polar bear conservation effort
Convenience Store News
7-Eleven Inc. is teaming up with Coca-Cola Co. to protect polar bears' Arctic habitat. The two companies will join forces during the holiday season to raise money under Coca-Cola's "Arctic Home" campaign, which supports the World Wildlife Fund's polar bear conservation efforts.More

Capt. Eng receives 2011 International Leadership Award

Capt. Edward Eng, commanding officer of the Community Services Command, is the International Military Community Executives Association Leadership Award winner for 2011. Eng is recognized for his innovative leadership in overseeing the increase of Morale, Well-Being and Recreation non-appropriated fund distribution to field commands by 100 percent over the previous year — a level not attained since 1994. Additionally, Eng is recognized for his support of the Coast Guard's affiliation with the Boys and Girls Clubs of America and bringing quality youth programs to Coast Guard families. (Note: We welcome Ed Eng back in his new role as President of GET Marketing.) More

Author visits children of fallen heroes
U.S. Army
An award-winning children's author and illustrator visited the Fallen Heroes Family Center Oct. 26, to discuss the loss of a loved one. When Trevor Romain knelt down to share photographs of him petting giraffes and rhinoceroses in Africa, Michael Petersen, 3, reluctantly giggled and then turned toward his mother's hip. But the slender, upbeat motivational speaker's mannerisms and South African accent quickly seized the boy's attention.More

Send troops, families holiday cards
Family Matters Blog
As evidenced by the host of Christmas decorations springing up in stores across the nation, the holiday season is nearly at hand. While a time of celebration and festivity, it's also an opportunity to honor service members and their families serving far from home. More

Survivors visit Fort Carson support center
More than 100 survivors of service members who died by suicide visited Fort Carson Oct. 23, for an evening gathering at the Fallen Heroes Family Center. Hundreds of people traveled to Colorado Springs for the 3rd Annual National Military Suicide Survivor Seminar and Good Grief Camp, offered by the Tragedy Assistance Program for Survivors. They shared hardships, searched for answers and connected with others for three days at Cheyenne Mountain Resort.More

Hanks joining forces PSA
The White House
VideoBriefSeveral Hollywood legends, including Tom Hanks, have joined forces with first lady Michelle Obama to help shine the light on military families and their service and sacrifice. Please take time to view Hanks's encouragement of Americans to get involved in supporting our military families. More

White House invites military children to submit holiday cards
Family Matters Blog
First lady Michelle Obama would like to add a military flourish to the White House's holiday decorations this year. She's asking military children from throughout the world to create holiday cards honoring their service member parent and to send them to the White House no later than Nov. 16, according to a Navy news article by Navy Petty Officer 1st Class Monique K. Hilley.More

Gold Star Families join Fort Hood AFAP to improve Army programs
The people who know Fort Hood best — the soldiers, family members and civilians of the Great Place — took part in the annual Army Family Action Plan Conference Oct. 25-28, in an effort to improve Army programs and issues both locally and Army-wide. The 101 delegates were split into eight different work groups where specific topics were discussed by the attendees. More

Keeping military marriages strong
Family Matters Blog
Marriage is tough enough without tossing in the additional stressors of military life — frequent deployments, reintegrations, separations and moves, to name a few. But even the toughest military challenges can be weathered with some advance planning and healthy communication skills. And in the process, marriages can grow even stronger.More