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I turned a book into a health technology business
By Carolyn Hartley

Single, with teenage daughters, I had to make a decision, says Carolyn P. Hartley, MLA, who writes frequently on patient-centered technologies. Receive 10 percent royalties on a $109 technical book or keep writing fiction and get paid 10 percent on an $8 book. My passion was in fiction and creative nonfiction, but I was facing proms, cars, college, and a mortgage. In 2002, the American Medical Association took a chance on me to develop a book on HIPAA privacy and security. The concept: interpret a complex law, then, help build a secure infrastructure for electronic heath information exchange so that patients/consumers could move from one physician to another without having to explain their life's surgical/medical/family history at each stop — an ATM for health care.
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How print-on-demand is transforming self-publishing
Forbes
These days, everyone's an entrepreneur. That includes creative professionals, such as artists, musicians and authors, who used to be considered nearly the vocational opposite of businesspeople. Not anymore. Thanks to the advent of self-publishing, crowdfunding and e-commerce, indie artists of all kinds are launching their creative careers as solopreneurs.
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Can you copyright an idea?
Writer's Digest
Q: I have a fantastic idea for a book. I'm unclear on copyright rules and I want to protect my idea from someone else copying it. What steps should a person take in order to protect an idea until it comes into print?
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How to cope with layoffs
GalleyCat
As the publishing industry evolves in the 21st Century, layoffs have become an all-too-common experience. Sometimes, it can be helpful to see how other writers coped with this devastating situation. Journalist and author Matthew Newton published Death of a Good Job recently, a short memoir of losing his job as an editor during the Great Recession.
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Book country: Developing authors and audiences
Forbes
Penguin Random House has recently relaunched its writing community Book Country, opening it up to authors working in more genres, and adding an e-book store for those interested in self-publishing.
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A cover in print is worth thousands of tweets: Controversy anyone? Just visit your nearest newsstand
Mr. Magazine
If covers can breed controversy and ignite the digital fires of social media better than the latest neighborhood gossip, then I believe it's safe to say magazine covers command a power not unlike a knight brandishing the winning lance in a tournament: swift and to the point, writes Samir A. Husni, founder and director of the Magazine Innovation Center at the University of Mississippi's Meek School of Journalism and New Media.
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How to (nearly) win a Pulitzer in 5 steps
The Write Practice
The Pulitzer Prize for fiction, as you probably know, was not awarded this year. The fiction panel nominated three books from a reading list of 300. (Can you imagine reading 300 books in a year?) However, the Pulitzer board didn't pick any of them. And we don't know why.
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How not to lose assignments and infuriate editors
Writer's Digest
Editors? We're divas. If we don't find a two-liter of premium coffee, 10 fine-point red Sharpies and a bowl of 3,000 blue M&Ms waiting at our desks when we get to work in the morning, we pretty much lose it.
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The ASJA Weekly
Alexandra Cantor Owens, ASJA Executive Director, 212.997-0947

Colby Horton, Vice President of Publishing, 469.420.2601
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Yvette Craig, Senior Content Editor, 469.420.2641   
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