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The 4 Key Trends in the Wine Industry in the Past 20 Years
Fermentation
"What have been the major themes in the wine industry over the past two decades?" That it's a simple question also makes it somewhat difficult to answer. But by breaking down the industry into its constituent parts, it becomes a little easier to answer. The major themes that have dominated the four parts of the industry over the past 20+ years seem clear.
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 Arizona News


Pillsbury Harvests Grapes, Wishes for an Early Morning Wine Tasting
Phoenix New Times
How has harvest gone for Sam Pillsbury? "This is the most intense time of year," he writes in his blog, Spillsbury. "There's no margin of error." From the break of dawn it's a race to get the grapes in before any number of variables make them unsuitable.
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What's in a Score?
AZ Wine Lifestyle
While it is acknowledged that wine scores do affect the consumer's choice, is one better than the other? Rod Keeling of Keeling Schaefer Vineyards and Kent Callaghan of Callaghan Vineyards have both received ratings for their wines. In speaking with them, it's apparent that it really comes down to preference.
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Inaugural VerdeXchange Arizona Conference to Focus on Sustainability
Phoenix Business Journal
The inaugural VerdeXchange Arizona conference in October will bring together business leaders and politicians who are helping to build Arizona and the west through sustainability, infrastructure and international business projects.
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Tucson Giving: Wine Event to Benefit Ronald McDonald House
Arizona Daily Star
Ronald McDonald House Charities of Southern Arizona's 11th annual Wine Event, planned for 6 to 10 p.m. Sept. 20 in Tucson, seeks to raise $150,000 to benefit the nonprofit, which houses about 600 out-of-town families annually for medical care for children age 21 or younger. The fundraiser will include tastings of more than 30 wines and samplings from 18 restaurants. Buy tickets today!
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Annual Sedona Winefest Scheduled Sept. 28-29
Sedona.biz
The Fifth Annual Sedona Winefest will be held Saturday and Sunday, Sept. 28-29, from 11 a.m. to 5 p.m. at the Sedona Airport Vista. The festival is designed to awake the senses with a variety of fine wines from many of the wineries in Arizona, but with special emphasis on wines from Prescott and Verde Valley area. In addition to wine tastings, the event features a juried art show, wine education, food and music.
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 AWGA Signature Events 2013

Date Event Details
Sept. 21 Great Arizona Grape Stomp 5K — Willcox Register NOW!
Oct. 12 Great Arizona Grape Stomp 5K — Sonoita Register NOW!
Oct. 19 Great Arizona Grape Stomp 5K — Verde Valley Register NOW!
Nov. 2 Great Arizona Grape Stomp 5K — Fountain Hills Register NOW!
Nov. 15-16 Festival at the Farm Get Tickets NOW!


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Live & Local: Save the Date to Celebrate
BGC of Greater Scottsdale
Join the Boys & Girls Clubs of Greater Scottsdale Sunday, Nov. 3, for a celebration of the best local food, music, wine and spirits Arizona has to offer. Find vendor information here.

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Page Springs Cellars: 8th Annual Harvest Festival
Page Springs Cellars
Join Page Springs Cellars in celebrating the season! The 8th Annual Harvest Festival, Oct. 5, will feature live music, food, wine and entertainment for all ages. Purchase tickets online.

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Festival at the Farm Becoming a Main Event
AWGA
The fifth annual Festival at The Farm, Nov. 15-16, will bring 30 of the state's top wine growers together to showcase their finest wines — and you don't want to miss out. Register today!

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 Business & Marketing


Getting Started with Facebook Ads
Mayur Kisani
According to Facebook, "People who like your page spend an average of two times more as your customers than people who aren't connected to you on Facebook." This statement itself makes it very important for your business to reach the right people using Facebook Ads. Read on to learn the basics of setting up your Facebook Ad campaign.
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Does the Wisdom of the Crowd Provide Better Wine Reviews Than Experts?
1 Wine Dude
Any view that purports the opinion of wine experts to be substantially better or more useful than that of the crowd (albeit the right crowd) is increasingly incorrect in light of both scientific research and public opinion.
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Manufacturing Materials for the Future: Thermal Isolation and PCM
Adolfo Benedito
Imagine smart materials prepared to react to temperature changes. Materials that absorb calorific energy or release it become the answer for cold or hot environments.
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 National News


To Grow Sweeter Produce, Farmers Turn Off the Water
NPR via Arizona Public Radio
A week without water can easily kill the average person. But a garden that goes unwatered for months may produce sweeter, more flavorful fruits than anything available in most mainstream supermarkets — even in the scorching heat of a California summer.
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DIY Wine Cellar: First, Do No Harm
Creative Loafing Tampa
Believe it or not, that cool wine-display contraption may be harming your vino. Absent a bona fide wine cellar, the humble closet could be your best bet for a DIY storage solution that won't damage your wine.
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 International News


Digital Wine Communications Conference
50 States of Wine
Organized by Vrazon, the Digital Wine Communications Conference, Oct. 25-27 in Logrono, Spain, is the only international event dedicated to the convergence of wine and the Web, providing a platform for the global wine community to address today's online communications opportunities.
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TRENDING ARTICLES
Missed last week's issue? See which articles your colleagues read most.

    Harvest Time in the Arizona Vines (Tucson Citizen)
Arizona Picks a Foliage Fight with Vermont (MSN Money)
Colorado River Drought Leads to Reduced Water Releases (The Arizona Republic)

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AWGA Wine Press
Colby Horton, Executive Vice President of Publishing, 469.420.2601
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Valerie Hunt, Senior Content Editor, 469.420.2690   
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