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CHLA Industry Headlines
Sept. 18, 2009
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2009 Wage Compensation Survey is Now Available!
from CH&LA
CH&LA and WageWatch are excited to announce the release of the newly completed 2009 Wage Compensation Survey for the lodging industry. This is the fourth year of this survey; that includes compensation for 38 key lodging positions, in 12 major areas and 52 sub-markets for both full and limited service properties. More

Monterey Jazz Festival Celebrates its 52 Annual Event with Something Old, Something New and Even Something Folk
from The Monterey County Herald
The 52nd annual Monterey Jazz Festival presented by Verizon has all the elements in place for a really great party with music. Or is it music with a party? Whatever your focus, there is an avenue to pursue for another great year in Monterey at the lovely Monterey Fairgrounds. More

Parks are Assets that Need Care
from Visalia Times-Delta
Visalia parks department officials had good news and bad news for the City Council. The wonder is there was any good news at all. In these tough times for government, it's a credit to the city that it continues to devote resources and attention to parks. Although there are problems, we prefer to take the optimistic view that the future for the city's parks is brighter than ever. More

Sunstone Hotel Turns Over Second Property to Lenders
from the Associated Press via Forbes
Sunstone Hotel Investors Inc. plans to turn over its Marriott Ontario Airport hotel in Southern California to its lenders, the second of its properties to be handed back to the bank after the company decided against making further mortgage payments. More

Learn to Use Online Statistical Reporting - Seminars Scheduled for Southern California
from CH&LA
Online marketing and web usability expert Vikram Singh of Evision Worldwide empowers hotels to stop being afraid of Web site analytics and start using it to boost hotel revenues. His presentation gives detailed instructions, from account setup to advanced analytics tracking and analysis. Some of the covered topics include: Why Google Analytics?, How to Read and Analyze Data, Improving your Web site Performance, Making Smart, Fact-Based Marketing Decisions, and Boosting Hotel Revenues Through Analytics. These two-hour seminars are being held in San Diego, on Sept. 28, Torrance on Sept. 29, and Santa Barbara on Sept 30. A special one-hour version will also be presented at the Northern California Hotel & Lodging Conference on Oct. 1 at the Doubletree Hotel San Jose. More

Large Legal Conference Split by Prop 8 Hotel Boycott
from San Diego 6-TV
An ongoing dispute regarding a San Diego hotelier's support of the anti-gay marriage Proposition 8 has caused a split amongst attendees of the annual California Bar Association Annual Meeting. The Conference of Delegates has moved to a new venue apart from the annual State Bar meeting being held at the Manchester Grand Hyatt, which is under regular protest due to part-owner Douglas Manchester's contributions to the Prop 8 campaign to ban same-sex marriage. More

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California Tourism Forays Into India
from the Travel Biz Monitor
California Travel & Tourism Commission recently appointed Sartha Marketing Consultants in India to handle all their projects related to the trade and consumer. CTTC is the official tourism marketing organization of California. More

Cornell Research Study Says Look at ADR to Find Competing Hotels
from Hotel News Resource
While some hotel managers might simply look out the window to see their competition, new hotel research from Cornell's Center for Hospitality Research finds that the real competition is hotels that are charging similar average rates. The study, "Product Tiers and ADR Clusters: Integrating Two Methods for Determining Hotel Competitive Sets," by Jin-Young Kim and Linda Canina, compared two different ways of identifying a hotel's competitive set. More

Three Hotel Internet Marketing Tactics From Outside the Box
from Hospitality Net
There have been a torrent of articles and webinars extolling the virtues of social media for hotels. Social media is certainly applicable for hotel franchise brand-building, but Neil Salerno is still unconvinced about the marketing value of social media for individual hotels. Social media has been a boon for retail product sales because items can be of interest to people at any time, but the same principle is not true for hotels. More

Beach Terrace Inn Renovated
from Hotelworld Network
The Beach Terrace Inn, one of San Diego North County's most established beachside hotels, is about to host a grand re-opening to mark the completion of an $8 million luxury renovation. On Sept. 17, the all-new Beach Terrace Inn will present its 48 elegantly refurbished oceanfront rooms and upgraded amenities. More

Developer Buying Sacramento's Marshall Hotel
from The Sacramento Bee
A national development company is acquiring downtown Sacramento's historic Marshall Hotel with plans to eventually build a 14-story "W"-style boutique hotel there. Property owner Pete Noack tells us that Presidio Co., developer of the Hyatt Place hotel nearing completion at UC Davis, will "soon" be buying the Marshall. More

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