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Non-CIFST articles and advertisements, as well as their claims, do not represent the viewpoints/opinions of the Canadian Institute of Food Science and Technology (CIFST). CIFST is not responsible for grammatical errors, misspelled words, unclear syntax or errors in translations in original sources.





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Canadian Food Insights is a digital publication with quarterly issues and reaches academia, scientists, government, industry and food service.



 CIFST News


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 Industry Headlines


Tasting a flavour that doesn't exist
The Atlantic
In 2007, the Campbell Soup Company started slashing the salt content in its canned soups in an effort to be more health-conscious. But the move, while it may have been well-intended, wasn't well received: By July 2011, soup sales had dropped, and stock-market shares were down 5 percent. Faced with disappointing numbers, Campbell's CEO Denise Morrison announced that month that the company was bringing back the salt, telling investors that the company would increase its sodium levels from 400 milligrams per serving to 650 milligrams.
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More women researchers needed 'to deliver food security'
BBC
Policy and business leaders have used a major food conference to highlight the need for more women in the global agriculture sector. One of the speakers, Chelsea Clinton, told delegates that women were a "crucial, vital and necessary" part of delivering global food security.
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Fat intake may play role in autoimmune flare-ups
Food Navigator
The type of dietary fat we consumer could impact the severity and duration of autoimmune flare-ups, according to new research performed in mice.
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Museum of Food and Drink takes a closer look
New York Times
The first show at the Museum of Food and Drink's new space in Brooklyn is "Flavor: Making It and Faking It," and it wastes no time in getting to the point.
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TPP deal is just the beginning
Canadian Grocer
Our marketing board fixation may finally be coming to an end We shouldn't kid ourselves; the Trans-Pacific partnership (TPP) trade deal was never really about Canada. It was in fact about the United States' will to undermine China, increasing its commercial footprint in the region, and connecting with Japan. When Congress gave President Obama it's blessing to pursue this deal this past summer, giving history's largest trade deal a momentous second wind, many Canadian economic sectors, mostly supply managed agricultural sectors, have been deeply concerned.
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Maple Leaf pushes forward with sustainability strategy
Canadian Grocer
Maple Leaf Foods has launched a new sustainability strategy that includes everything from reducing its environmental footprint to treating animals better and improving food quality.
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Extent of confusion about "natural" continues as trade group works to define the term
Food Navigator
The term "natural" is an extremely effective marketing claim that taps into one of the hottest current trends in food and beverage, but because it is not defined, it leaves consumers confused and companies vulnerable to false claims allegations.
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We perceive brands the same way we look at faces
Canadian Grocer
A recognizable brand isn't just a helpful symbol to help consumers tell one product from another on a crowded shelf; as any marketer can tell you, a brand is about establishing an emotional connection with a consumer, prompting positive associations that lead to a lifetime of sales. In order to build a strong brand in a competitive market, it is important for advertisers and companies to choose a brand that represents the personality they're trying to convey to their consumers.
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Gendered packaging influences what we buy, how we perceive food products
CBC News
A new Canadian study has found that gender-specific packaging influences what we buy in the grocery store, and also whether we think the products are good for us.
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TRENDING ARTICLES
Missed last week's issue? See which articles your colleagues read most.

    Food Security: Is it better to 'eat local' or global? (CBC News)
Is quinoa worth the health hype? (TIME)
Ontario urging students to consider careers in agriculture-food sector (CTV News)
How can retailers win over millennial shoppers? (Canadian Grocer)
Whole Foods makes big bet on tech (Fortune)
EU examines insects as food (Western Producer)

Don't be left behind. Click here to see what else you missed.
 
directions
Frank Humada, Director of Publishing, 289.695.5422
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