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Multiply your message and make the most of your marketing efforts
Customers now have the ability to interact with information about your business in the digital world. They oftentimes encounter your brand and message through social media and make prospective buying decisions and other engagements before...
Professional coach Diane Helbig writes, "Keeping track of activity is a common challenge for small business owners. We wear many hats and are responsible for many things. One of the places where we fall down is with our sales process. I am a huge fan of systems because I...
Small businesses aren't immune to cyber crime. In fact, small businesses are a major target for hackers. About half of all security breaches in 2012 targeted businesses with fewer than 1,000 employees. Yet many small-business owners aren't taking security seriously. Here...
Better conversations have obvious benefits — they're far more likely to promote problem solving than meetings where each participant argues their point of view. Improving the quality of discussions should lead to better decisions and better meetings, but these skills...
"Most people want to behave in ways that are consistent with their self-image as competent, effective, and honest human beings," Francesca Gino tells Forbes. "Yet, even when they are fully committed to acting according to their best intentions, they often reach outcomes...
Customers now have the ability to interact with information about...
Dale Kaplan and Carol Memberg accept the Small Business Ombudsman/Small Business Environmental Assistance...
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