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Taptopia Announces Premier Sponsor for Its Mobile Event Service App Premiering at Expo! Expo! 2009 Marketwire Share    
Taptopia, a wholly owned subsidiary of Metiscan, Inc., announced today Champion Exposition Services, Inc., as its Premier Sponsor for its iPhone® and iPod touch® Event Service to be launched at IAEE Expo! Expo! December 8 - 10, 2009. As a premier sponsor, Champion's brand, booth location, and media elements will be prominently displayed within Taptopia's iPhone® and iPod touch® event service application. More
Teamsters Local 287 Labor Agreement: A Major and Needless Challenge to Exhibition Organizers, Exhibitors and Contractors New Media Gateway Share
The International Association of Exhibitions and Events (IAEE), The International Center for Exhibitor and Event Marketing (ICEEM), the Exhibition Services & Contractors Association (ESCA) and the Society of Independent Show Organizers (SISO) met on 27 August with senior executives of the San Jose Convention Center (SJCC) at that center to try to resolve serious issues arising from the 1 August implementation of a new exclusive labor agreement between SJCC and Teamsters Local 287. More Exhibitors and Event Marketers Face Substantially Higher Costs for Doing Business in the San Jose Convention Center ICEEM Share
Despite meeting face-to-face with exhibitions and events industry executives to discuss the abrupt announcement made by the San Jose Convention Center (SJCC) to bring labor in house as an exclusive building service provided by Teamsters Local 287 (San Jose), negotiations have faltered and exhibitors and event marketers are facing substantially higher costs to do business at the SJCC. More CEIR Releases New Findings on Business-to-Business Exhibition Spend IAEE Share
The Center for Exhibition Industry Research (CEIR) released today The Spend Decision: Analyzing How Exhibits Fit into the Overall Marketing Budget, a new research study based on a survey conducted among marketing executives at mid to large sized organizations that use business-to-business exhibitions as a part of their marketing mix. More  Harvard Study Shows Face-To-Face Meeting Value, Rising Virtual Interest mimegasite Share
A Harvard Business Review study of 2,300 business leaders in the United States, Europe and Asia released last month confirmed that face-to-face meetings remain essential to doing business and are preferred by executives over remote alternatives for many business interactions. Despite those sentiments, however, a couple of recent studies show companies increasingly making use of remote conferencing technologies and other communications tools. More San Jose Council Softens Goals for Maligned mercurynews.com Share
Two years ago, a civil grand jury rapped San Jose officials for failing to hold the agency that runs the city's convention center responsible for missing its performance goals and costing taxpayers millions of dollars a year. On Tuesday, the City Council unanimously took action: It lowered those goals. City management has been negotiating the revised performance measures since the council in January granted Team San Jose a renewed five-year contract. Chief Development Officer Paul Krutko, who oversees the city's new contract with the nonprofit to run the convention center and downtown theaters, said even the lower measures will be a challenge. More Exhibit Surveys CEO to Present at SISO Conference Share
As we enter the next economic climate, everyone is trying to prove the value of exhibitions and conferences. That can be done in multiple ways: by increasing the value of the event according to the metrics used by the partner, by changing the metrics to one where value can be more readily provided and quantified or by reducing costs. More
San Diego Convention Center: Committed to Green Events trirplepundit Share
The trade show industry is second only to the construction industry in the amount of waste it generates. If you have ever attended or exhibited at a trade show, you have seen the amount of waste and energy consumed first hand. Very little about the trade show industry seems efficient. Though companies need to make their products and services known in the green arena, participating in trade shows that don't include eco-friendly practices seems counter intuitive. More Trade Groups Are Taking a Beating in Downturn The Washington Post Share
Bob Dziuban, executive director of a Fairfax-based trade group for manufacturers of prescription eyeglasses, has been working overtime the past few months. His organization's annual trade show is coming up, and he's been trying harder than ever to give potential attendees a way to justify the expense of a trip to the Washington area. Basically, that amounts to lobbying for better deals with hotels and pinching pennies. "The challenges have been greater this year than at any time in the past, there's no question about it," Dziuban said. More IAEE Releases New Guidance: Preventing Credit Card Chargebacks IAEE Share
The International Association of Exhibitions and Events (IAEE) releases a new guidance resource for its members entitled Preventing Credit Card Chargebacks as a result of multiple recent reports of show organizers suffering chargebacks from exhibitors and attendees. More
Social Media Marketing: "TradeShow Marketing" for the Online Medium Corporate Media News Share
Prior to starting at a social media marketing agency, I was a corporate sales executive. Throughout my career I loved attending trade shows. It was different; it got me out of the standard routine of cold calling and scheduled meetings. It also appealed to me because of the unique way in which I could get in front of my potential client base to build relationships, answer questions and build my company's brand. Management would always try to cut tradeshows from the marketing budget listing the expense and time that goes into them as the reasons. More CEIR Releases Power of Exhibitions in the 21st Century Generational Study CEIR Share
This study was completed in two phases and commenced in October 2008. The qualitative phase consisted of more than 300 face-to-face interviews of young professional attendees, ages 20 to 39, at 10 diverse business-to-business exhibitions between October 2008 and May 2009. This on-site research helped to identify the specific likes, dislikes, perceptions and attitudes of these attendees' experiences. More Final Draft Standards for Defining Green Meeting, Event Practices Released Green Lodging News Share
The Convention Industry Council (CIC)'s Accepted Practices Exchange (APEX) Panel on Green Meeting and Event Practices recently released the final draft standards for green meetings and events for review and comment by the meetings industry and to ASTM International for review. More  Report Outlines the "New Normal" for U.S. Business Travel NBTA USA Share
The National Business Travel Association provided its members with the 2010 U.S. Business Travel Buyers' Cost Forecast. This latest installment of the widely-respected annual tool for the U.S. corporate travel industry forecasts the ranges for changes in travel rates/fares. More Landmark Study Reveals ROI of Business Travel U.S. Travel Association Share
New research conducted by global research firm Oxford Economics establishes the first clear link between business travel and business growth as American businesses are planning their 2010 budgets and federal policymakers are looking to stimulate the American economy. For every dollar invested in business travel, businesses experience an average $12.50 in increased revenue and $3.80 in new profits, according to the study. This is the first time that the return on investment of business travel has been successfully measured. More Forbes Insights: The Case for Face-To-Face Meetings Green TMCnet Share
According to a recent Forbes Insights study, "Business Meetings: The Case for Face-to-Face," business executives prefer face-to-face meetings and conferences over virtual meetings, and overwhelmingly agree that they are necessary for building deeper, more profitable bonds with clients and business partners - and for maintaining productive relationships with co-workers. While web-, video- and teleconferencing have their role, they cannot substitute for human interaction when it comes to accomplishing certain business objectives. More
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