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Home  About  Membership  Resources  News  Events  Groups Dec. 30, 2011
 
 
 
As 2011 comes to a close, ICEEM would like to wish its members, partners, and other industry professionals a safe and happy holiday season. As we reflect on the past year for the industry, we would like to provide the readers of the Exhibitorial a look at the most accessed articles from the year. Our regular publication will resume Friday, Jan. 6, 2012.



6 Reasons Why You Should Use QR Codes for Your Next Event
McCurry's Corner    Share    Share on FacebookTwitterShare on LinkedinE-mail article
It's really amazing what a person can accomplish when they have the right tools or resources for the task at hand. Such is the case with mobile devices. More

The Top 7 Things To Avoid at A Trade Show
Business 2 Community    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Even in the digital age, trade shows continue to have a place in the marketing mix. For many businesses, trade show participation is a great way to generate new pipeline, build prospect relationships and create brand awareness. More



Don't Be 'That Guy' At Trade Shows
Skyline Trade Show Tips    Share    Share on FacebookTwitterShare on LinkedinE-mail article
You have seen him as you walk down the trade show aisle. You point him out to your colleagues, trying to not let him see you as you do. He's "that guy," and he's doing trade shows all wrong. Here are 8 things you and the other trade show attendees are saying about "that guy." More

Competitive Intelligence: How to Work a Trade Show
Inc.    Share    Share on FacebookTwitterShare on LinkedinE-mail article
A trade show may be the single best place to collect data about your industry—and your rivals. It teems with chatty salesmen, knowledgeable exhibitors, industry insiders, and high-level executive speakers. To John Nolan, a 22-year military intelligence veteran and business consultant, that's a "target-rich environment." Define your goals and do some homework beforehand, and you will come home with a lot more than a stack of business cards. The secret, Nolan says, is to position yourself (and your comrades) at the following key places. Then, listen very closely. More

The Top Trade Show Freebies of 2010
Successful Meetings    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Although smartphones, telepresence and iPads are shaping the meetings of tomorrow, traditional promotional products continue to impact the meetings of today, shows a recent survey from the Advertising Specialty Institute (ASI). More



11 Ways To Stand Out At A Trade Show
American Express OPEN Small Business Forum    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Attending trade shows is an incredible way to gain exposure, get publicity and even find sales reps for your company and products. But let's face it — hundreds or thousands of companies attend the same trade shows, so you'll need a way to stand out. Here's how. More

10 Tips for Working Trade Shows
Entrepreneur    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Aren't trade shows supposed to be dead now? More than a decade ago, with the rise of the Internet, many predicted trade shows would go the way of the dodo. But instead, trade shows and conventions have flourished. Here are 10 tips for making your trade show experience profitable. More

5 Free Ways You Can Stand Out As An Exhibitor
Business 2 Community    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Exhibiting is expensive, especially for a small business, and when comparing your efforts to the larger companies surrounding you, it's hard not to worry about getting lost in the shuffle. Here are five free ways you can stand out as an exhibitor by investing a little extra time and attention (instead of cash) to impress your target audience. More



Avoid These Costly Exhibition Booth Blunders
UK News Reporter    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Exhibiting at an industry event or convention is never inexpensive — there is no question about it. That is why you need to make sure that you know what you are doing long before you even set up your presentation area. More

Tips for Trade-Show Booth Success
ThomasNet News    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Successful exhibitors use strategic business practices to convert prospects into clients. Here are a few methods to make your booth or exhibit stand out on the trade-show floor. On a particularly busy trade-show floor, attendees can face legions of booth exhibits, products and gimmicks. They also have their pick of which booths to visit and which exhibitors to do business with. Here are a few ways to make your exhibit stand out and draw attendees' attention — and their business. More





Must-Read Book: 'The Exhibition Guru'
ICEEM    Share    Share on FacebookTwitterShare on LinkedinE-mail article
"The Exhibition Guru" is for people in charge of their company's exhibit program. The book is packed with knowledge, ideas, inspiration and examples of how you can improve your organization's presence at an exhibition and increase the results. This book is priced attractively and is easy to read and comprehend. More



Bookmark and Follow The Center on Its Social Networks:
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Search for Your Next Intern on ExhibitionIndustryJobs.com
ICEEM    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Finding the right intern can be difficult, but with ExhibitionIndustryJobs.com new internship option you can create an account, view resumes, find recruitment resources, and post internships and jobs. With ExhibitionIndustryJobs.com you could reach thousands of talented exhibitions and events industry professionals? Finding this talent is now easier than ever with ExhibitionIndustryJobs.com. Bookmark ExhibitionIndustryJobs.com today. More



Blog Posts
ICEEM    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Latest blog posts from The Center:
Getting The Most From Trade Show Research: An interview with Skip Cox, CEO of Exhibit Surveys — Part Three
Expo! Expo! Here We Come!!
What are the Key Value Propositions of Exhibitions?
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Colby Horton, Vice President of Publishing, 469.420.2601   
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