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Just one week until the ISAE 2015 Annual Convention & Trade Show! Don’t miss out on #isaetbt! Register today!|
This year American Associations Day will take place on March 18-19 in Washington, D.C. This year’s sessions will feature briefs on timely issues like tax reform and protecting government attendance at association conferences. In addition, you will get valuable face time with colleagues from your home state, association CEOs, the ASAE Board of Directors and other leaders in the association community. For more information, including details on a scholarship offer, click here.
ISAE would like to extend a welcome to our newest members:
Brad Cole, Illinois Municipal League
Diane Doherty, Illinois Hunger Coalition
Anne Madonia-Hubbard, ANPI
Lysette Hickman, Caesars Entertainment
Carmen Kent, Illinois Association of Chiefs of Police
The latest issue of ASAE Inroads is out. The topics included in this edition are:
IRS political activity rules could be delayed
Ryan schedules first ways and means hearing
Senate passes TRIA bill
House passes bill changing work-week definition
Read the entire issue of ASAE Inroads here.
Always keep up with ISAE through the ISAE Blog.
Taking a Page from the for-profit playbook: Using auto renewals to enhance retention
By Mary Byers, CAE and Amith Nagarajan
Author and association consultant Seth Kahan recently hosted a summit on “Private Sector Membership Models,” a growing trend in the corporate world. He notes that for-profit companies embrace the membership model for renewable relationships and income potential, which are also of interest to associations. Says Kahan, “It’s hard for me to imagine there would be any resistance to auto renewal because its sounds like it makes things easier for everybody.” Indeed it does.
Here’s why your association should offer auto renewal.
Where membership and culture meet
Changing organizational culture is a difficult job, but associations are in a special position to influence culture — the 2014 Merriam-Webster Word of the Year — among both staff and members.
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The stories we tell ourselves
Storytelling is catching on inside of association circles and beyond. Is it the next new fad or is there really something to it? As prospective members progress down a decision-making path and we need to appeal to them at every step. To do that let’s dissect each step from their point of view. Stand in their shoes and imagine each scenario.
10 tips for increasing the stickiness of your membership
Membership Marketing Blog
We all want to increase membership retention. Here are some tips that you can implement this year to help make your membership stickier and encourage members’ to stay with your organization.
The first 100 days: How to help ensure success
By William D. Pawlucy
Imagine being hired for the most important job in an organization with no training, no standard operating procedures and not knowing who your team is and how they support you. Unfortunately, every year there will be chief elected officers all across the world who don't know their job or ask halfway through their term if there is even a strategic plan. Chief elected officers are where the "buck" stops, therefore they need to be the most informed and prepared officer of the nonprofit corporation. There are four knowledge areas that are critical to their success.
2 FTC cases demonstrate the antitrust risk of association codes of ethics
The Federal Trade Commission (FTC) announced consent orders on December 23, 2014 requiring the Professional Lighting and Sign Management Companies of America (PLASMA) and the Professional Skaters Association (PSA) to eliminate from their bylaws provisions that limited competition among each association's members. These orders, along with two similar actions, are important reminders that trade and professional association codes of ethics and membership restrictions can present significant antitrust risk if not structured properly.
Get your association's office ready for engagement
Many small staff associations don’t have offices. There are a lot of advantages to sharing a space or working from home, but there are some major perks to having a brick and mortar office too. If you’re lucky enough to have an address that’s not your home or PO box, here are some tips to spruce up your office to get those members engaging for the new year.
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Colby Horton, Vice President of Publishing, 469.420.2601 | Download media kit
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