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Bags in Brief: The shape of purse-on-all branding

Presenting at an International Trademark Association conference in New Orleans, attendees are challenged to consider fundamental issues facing brand owners and designers, such as: "What are you selling and who is your market?" To illustrate the point that goodwill is the...

source: By Andrea Rush
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Sears Canada's landlords are likely better prepared to deal with the retailer's exit after learning some hard lessons from Target's sudden departure from the country, according to a real estate industry expert. Numerous shopping malls...

source: BNN

To drum up excitement around the launch of a credit card targeting the oft-pursued millennial demographic, American Express Canada tapped several star chefs last month to serve Instagram-worthy plates at a restaurant in Toronto that...

source: CBC News

Every season, hundreds of new handbag styles of all shapes, sizes, and price points flood stores, yet many women can't find a single bag that can get them through a workday. As I work on my annual "best work-life bag" list every year,...

source: Fast Company

Splashed across everything from clothing and accessories to kitchen appliances, millennial pink is surely the colour of the year. Now, you can even rock the soft colour when you travel this upcoming holiday season with luggage...

source: This is Insider

Icelandair has joined the increasing number of airlines segmenting their economy-class fares with the announcement of a new pricing structure. The Keflavik-based carrier is introducing a new budget level, economy light, which aims to attract passengers traveling with carry-on...

source: Air Transport World

What does a piece of luggage say about a person? Where they’ve been, how they travel? To mark the 80th anniversary of its aluminum case, luggage brand Rimowa asked famous customers like fashion designer Karl Lagerfeld,...

source: Fast Company


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