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Social, Mobile and E-mail Integration: Maximizing Your Digital Marketing Mix
from SmartBiz
When marketers evaluate all of the digital communication channels at their disposal, they’re faced with a rich array of choices including the latest in social and mobile marketing. Social media marketing includes participation on social networking Web sites such as: Facebook, LinkedIn, MySpace, video and photo sharing Web sites including YouTube and Flickr, blogging, microblogging, podcasts, forums, product reviews and social bookmarking websites. Like e-mail marketing, these channels help companies disseminate information to large audiences rapidly and cost-effectively. More

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