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April 14, 2015


 


TOP STORIES

How to get the creative juices flowing for your next event
Event Manager Blog
Sometimes you can find yourself in a rut, not knowing where to turn for inspiration for your next event – whether it be creative ideas for a dinner, trade show booth, email template or social media campaign.
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CREATIVE INSPIRATIONS


An event planner's spring cleaning guide
Cvent
Event planner Liz King writes, "Here in New York, I could not be happier that the snowfall here is becoming less frequent and the temperature is on the rise. As we officially enter spring, its time to think about ways in which we can clean house, both literally and figuratively. As an event planner, what are some ways in which you can get organized and leverage the new energy brought by spring to set your business up for success at the next level? Here are a few things I do each spring to get my business ready for the next season."
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The ultimate guide to catering: Your contract and budget
Brides
When it comes to planning your dream wedding reception, some details are easier to solidify than others. One tricky place where couples often struggle to get what they want and still stay on budget? Catering! We're already shared tips for your bar, tasty appetizer ideas, how to create the perfect menu and the best wine and cake flavors, but now we're focusing on the nitty-gritty — your catering contract and those all-too-common budget busters.
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How to get actionable information from post event surveys
Plan an Event
The event has ended. Now it's time to determine the event's overall success. Where do you begin? Nowadays it's quite common to receive customer satisfaction survey questions about your experience with a company after you've purchased a product or service. Most companies are interested in getting your feedback about your experience.
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INDUSTRY TRENDS


10 offbeat musical entertainers to book for events now
BizBash
From hunky violinists to floating tuba players, these acts hit all the right notes when it comes to grabbing guests' attention.
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Wedding cake shapes 101
The Knot
A guide to the most common wedding cake shapes and some decorating tips for a flawless design.
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Counting cloths: Tracking linen inventory
Special Events
Face it — even hip bare wooden tables can all start to look alike. And that's why linen is an event rental essential. But how do linen rental pros keep track of this valuable asset? There are about as many answers to this question as there are colors of linen.
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BEYOND BUSINESS


The benefits of apps at meetings of all sizes
Catersource
Mobile event apps can improve conferences and trade shows through better attendee engagement and participation, enhanced networking, eliminating printing, better insight into which sessions are popular and which aren't, more sponsorship dollars and visibility into who are the thought leaders.
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How to build a quality email list
Charm House
There are lots of ways to grow your email list. You spend a lot of time producing your email campaign. So when you're starting out and you don't have many people to send it to, you may not be sure how to reach people.
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Will Google's newest algorithm change affect your business?
By Emma Fitzpatrick
I know, I know. You've heard Google cry "Algorithm change!" before, and it seemed like nothing happened. But this time it's different. Unlike the last few updates, Google has said their newest algorithm change is going to be one of the biggest to date. Starting April 21, Google is going to penalize any websites that aren't optimized for mobile devices. If your site is already optimized for mobile, you're golden. If not, you've got some work to do. Luckily, you've got time to make it happen.
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 UPCOMING INDUSTRY EVENTS
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Experience! 2015 Conference & Expo — July 12-15
NACE
Time is officially running out! Nominate yourself or another outstanding industry professional for the upcoming annual Industry Awards by tomorrow, April 15.

Haven’t registered for Experience! 2015 Conference & Expo yet? What are you waiting for? Join NACE this July in Scottsdale, Arizona, and you will even be able to celebrate with the winners at the Industry Awards Gala. You won't want to miss the only conference of its kind that serves everyone in the catering and events industry. Register today.

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TRENDING ARTICLES
Missed last week's issue? See which articles your colleagues read most.

    Wedding ceremony seating 101 (The Knot)
18 ideas for classic Americana-inspired event decor (BizBash)
Proposals that pop! (Catersource)
6 cool food trucks for wedding receptions (Brides)

Don't be left behind. Click here to see what else you missed.


 

Catering & Events Weekly
Colby Horton, Vice President of Publishing, 469.420.2601
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Tammy Gibson, Content Editor, 469.420.2677   
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