NARI NewsWatch
Sep. 16, 2015

Lead a champion sales team
National Association of the Remodeling Industry
All companies need sales leaders. The question is “How do you lead a champion sales team?” Our guest blogger, Dr. Rick Goodman, provides tips to transform your company into a lean, mean, selling machine. More

Your NARI membership just got better
National Association of the Remodeling Industry
In case you missed it, an announcement was made at last week’s Fall Leadership Summit in Cleveland regarding a new member benefit – free one-year access to the JLC Digital Field Guide, courtesy of Pella. This is limited offer; sign up today using the code: PELLANARIMore

Enter the 2016 National CotY Awards and get the recognition you deserve!
National Association of the Remodeling Industry
NARI members have the opportunity to showcase their work and receive well-deserved acclaim through the remodeling industry’s premier recognition program. This year’s awards features 37 categories. Early bird pricing ends Nov. 2. More

CRPM virtual class starts September 30
National Association of the Remodeling Industry
The CRPM will develop competencies and professionalize the project manager’s role in the remodeling industry. The CRPM course is a structured class of remodeling project management fundamentals and a prep course for the CRPM Certification exam. The online class will run every Wednesday for eight weeks; 5-7 p.m. Central. More

NARIGC to the rescue
National Association of the Remodeling Industry
Several members of the NARI Greater Chicagoland Chapter recently donated their time, skills, and materials to complete a remodeling project for a deserving family with a special needs child. More

How do you measure your work?
GuildQuality
Nearly 2,000 homebuilders, remodelers and contractors rely on GuildQuality to measure and improve their levels of customer satisfaction. As a NARI member, you can survey up to 50 of your past customers through GuildQuality at no cost. More

Network and learn at the R|D|J Show
R|D|J 2015
There are just a few weeks left until the start of Remodeling Show | DeckExpo | JLC LIVE 2015, Oct. 1-2 at Navy Pier in Chicago. All NARI members have the opportunity to register for a complimentary exhibit hall pass. And, if you’re planning on attending, make sure to stop by the NARI booth (#207). More

For remodelers, can 'good' and 'cheap' coexist?
Remodeling Magazine
You can't beat easy, good, and cheap. It's retail's Holy Grail, and is increasingly a reality in today's connected, transparent and efficient world. But what is it like behind the curtain? What is it like for the manufacturers, distributors and suppliers that have chosen this path? Walmart is committed to easy and cheap, sometimes good. More

The real key to effective digital marketing? It's all about the data
By Emma Fitzpatrick
Is your business marketing on Instagram or buying digital ads on Pinterest and seeing minimal results? If so, you're probably scratching your head and asking, "Why?" Specific strategies aren't going to work for you until you step back and look at the big picture. For your digital marketing and social outreach to shine, your business needs to know your target audience. We're in the age of big data. The days of guessing what your consumers want from you — and what they like — are over.More

Your cheating heart — how to build better relationships with your suppliers
Professional Remodeler
Mike Damora writes: A few weeks ago I was scrolling through email and decided to open an invoice. It was a typical supply house invoice for materials on a recent roofing job. I read it through and noticed something fishy. We had an agreed price of $72 per square on Tamko shingles, but the invoice listed a charge of $28 per bundle. Since there are three bundles in a square, the actual per square cost totaled $84. Meaning that on that job, which used 25 squares, the supply house pocketed an extra $300.More

Infographic: Follow these tips for marketing on Facebook
By Kaylee Nelson
We all know about the popularity of social media marketing, but have you noticed the desert of abandoned company Facebook pages? You know, the ones that haven't been updated since May of 2012. While creating a page is the first step to social connectivity, maintaining your presence is even more important. But knowing what kind of presence to establish can be an understandable challenge. Make it easier on yourself with these helpful tips.More