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Sports and money: The cost of young players' specialization
National Center for Business Journalism
The science is becoming pretty clear: specialization for young athletes is causing overuse injuries that cost them playing time. And, it's also becoming clear that many of these injuries are happening to athletes whose parents put money towards year-round travel leagues for single sports.
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Red Sox making more effort to attract kids to the game
The Boston Globe
Statistics showing that kids are playing less baseball than they once did, and that those who don't go to games as children are less likely to go to as adults, have prompted the Boston Red Sox to ramp up their marketing efforts to kids. The team is eliminating its Kid Nation membership fee and giving the first 25,000 children who sign up a free ticket to a game.
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Downtown Louisville businesses, attractions ready for fans
WLKY-TV
Hosting the NCAA games in Louisville not only means the city gets time in the national spotlight, but also millions of dollars from the tournament. The Louisville Sports Commission projects the economic impact will be very similar to what was seen in 2012, when the KFC Yum Center hosted second- and third-round games and the University of Kentucky took the floor.
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Newsjacking: 3 questions to ask before your brand participates
By Emma Fitzpatrick
You want your business to be on the front page of the newspaper and on the tip of everyone's tongue. While this goal seems lofty, an easy way to accomplish it is by newsjacking. Newsjacking is when your brand tracks the top news stories — either locally or nationally — and injects your company into the topic. If you've ever tweeted or written a Facebook post about a news story, then you've already taken advantage of this tactic. The key to newsjacking is to add your company's twist to the story.
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Study: Boston Olympics would bring billions
The Boston Globe
A Boston Olympics in 2024 would pump billions of new dollars into the Massachusetts economy, potentially creating 4,000 construction jobs annually for six years and tens of thousands of temporary jobs the year of the event, according to a new analysis of Boston's Olympic bid by researchers at the UMass Donahue Institute. Caution flags are scattered throughout the report’s eye-catching predictions, suggesting the ultimate success or failure of a Boston-area Olympics would depend on how well organizers stick to their private-funding plan, control their costs and protect public tax dollars from risk.
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PRODUCT SHOWCASE
  The TORONTO 2015 Pan Am Games are coming!
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General ticket sales phase is open from December 8, 2014 – March 9th, 2015, on a first-come, first-serve basis. Tickets start at just $20, with 75% of tickets priced $45 and under. For more ticket information, visit TORONTO2015.org/tickets.
 


Should athletes get a piece of the NCAA Tournament revenue?
The Wall Street Journal
Whether to pay college athletes remains one of the most explosive issues in sports, as media rights fees and coaching salaries have exploded. Athletic departments have morphed into mini-corporations. A vote by the five power conferences earlier this year to approve cost of living stipends of $200-400 a month has done little to tamp down criticism.
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'Baseball is dying': A 100-year history of doomsday proclamations
Fox Sports
Declaring that baseball is dying is as much an American pastime as the game of baseball itself. Baseball has indeed survived and today its popularity, revenue growth and other evidence indicates that the sport is alive and well. The sportswriting obsession with forecasting the demise of baseball spawned a sub-pastime: fact and theory-based defenses concerning baseball's health.
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Erie selected to host World Juniors Pool Championship
Erie Sports Commission
The Erie Sports Commission announced that Erie has been selected as the host site for the 2016 VNEA World Juniors Pool Championship. The event will be held at the Bayfront Convention Center June 16-19, 2016. More than 500 youth are expected to participate in the championship, many of whom have already committed to attend from across the United States, Canada, New Zealand and more. The 2015 Championship will be held in Rochester, Minnesota.
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8 tips to make youth sports great for kids
The Huffington Post
There are many, many reasons why participating in sports is good for kids. Those reasons can be separated into three categories: fun, fitness and the fostering good character.
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Why don't things get done around here?
By Anne Rose
Is this a familiar lament in your office? These "things" can range from the mundane, like cleaning the dishes in the break room, to more strategic things, like a website overhaul or marketing campaign. Here are some reasons why "things" are left undone, along with some suggestions on how to fix them.
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Looking to get published this year?
MultiBriefs
In an effort to enhance the overall content of Get in the Game eNews, we'd like to include peer-written articles in future editions. As a member of NASC, your knowledge of the industry lends itself to unprecedented expertise. And we're hoping you'll share this experience with your peers through well-written commentary. Make 2015 the year you get published as an expert in your field! Our group of talented editors can help with final edits. If you're interested in participating, please contact Ronnie Richard to discuss logistics.
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SEE WHY WE'RE 'EASLEY' THE BEST CHOICE
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Sneaker wars: How basketball shoes became a billion-dollar business
The Washington Post
A huge new battlefield just opened up in the war for America's feet. German sportswear giant Adidas said it won't renew its $400 million deal as official outfitter of the National Basketball Association when the 11-year contract expires in 2017. That leaves the mega-sponsorship open to Adidas' two main rivals: athletic titans Nike and Under Armour. It's only the latest chapter in the long-running rivalry between the world's leading sneaker giants, but this fight isn't just over basketball. The winner will also gain a crucial new foothold in America's hyper-profitable sneaker industry.
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Author: Excessive sports practices can lead to adult-style injuries for kids
KABC-TV
VideoBrief What does it take to make it in sports? Some swear by the "10,000-hour rule" — meaning it literally takes 10,000 hours of practice to become a success! But others say too much play can actually hurt your chances of success.
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