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September 22-23, 2014
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NASC and its members featured in SportsBusiness Journal
NASC
The NASC and many of our members are featured in an 18-page special advertising section in this week's SportsBusiness Journal. The section highlights the evolution of sports tourism and the history of NASC and its members as the pioneers for sports-related travel.
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Barcelona to host world's first sports theme park
CNN
Fitness isn't usually a requirement for theme parks — standing in lines, climbing into rides and screaming in abject terror require only basic levels of stamina. Not so at the world's first sports amusement park planned for the Olympic Stadium and other Olympic venues in Barcelona, which promises to give visitors the chance to experience what it's like to race against Usain Bolt.
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Do sports teams and venues have a significant impact on local economies?
MuniNet Guide
The economic benefit of major league sports teams, international mega-events and sport venues has become a particularly contentious public finance issue over the past few decades, according to Robert Baade, Ph.D., Professor of Economics and Business at Lake Forest College. Whether to use public funds to finance stadiums, arenas and other venues for sporting events has become an egregious example of the often-differing opinions about how to spend taxpayer dollars.
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Naming rights in play in Aberdeen, Pensacola
Ballpark Digest
Two minor league baseball teams — the Aberdeen IronBirds (short season A; NY-Penn League) and the Pensacola Blue Wahoos (Class AA; Southern League) — are shopping naming-rights deal to their ballparks. Of the two, the more surprising move is from the IronBirds, who play at Ripken Stadium, so named for the famous Ripken family that launched the team.
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Jell-O gives sports marketing a shot with school brand molds
Advertising Age
When college football kicks off in a few weeks, Jell-O and Chobani will be looking to crash tailgate parties from the Bayou to the Pacific Northwest. Marketing deals with dozens of universities — which include radio ads, in-stadium signage and university-branded packaging like mascot-shaped Jell-O molds — come as sports marketing sponsorship brokers try to lure more consumer-package-goods brands to campuses.
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Why Not Us?


Central Washington State. Specifically, the Wenatchee Valley. We’ve got what it takes to make your event or tournament a big success. Fantastic weather you can count on, an inviting community anxious to host you, and the facilities and surrounding environment that will be a huge hit before, during and after your event. Take a look at the impressive list of events that chose the Wenatchee Valley in 2014. You’ll be asking yourselves, “Why Not Us?”

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Des Moines bids to dunk NCAA men's basketball
The Greater Des Moines Convention and Visitors Bureau
The Des Moines Area Sports Commission, a division of the Greater Des Moines Convention and Visitors Bureau, along with Iowa State University and Global Spectrum are submitting a bid to host the NCAA Division I men's basketball tournament in 2016, 2017 and 2018. "Hosting the NCAA Division I Men’s Basketball Tournament would be a crown jewel for Greater Des Moines," says Greg Edwards, President and CEO of the Greater Des Moines Convention and Visitors Bureau and Des Moines Area Sports Commission.
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Company softball in slump, thanks to fitness programs
The Journal Gazette
Companies have stepped up to the plate when it comes to workplace activities — minus softball. Once viewed as a corporate morale mainstay, the sport has taken a back seat to in-house fitness and wellness programs, 5K races and other forms of recreation that executives view as beneficial for the rank-and-file.
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The $50,000 Chicago Open returns to DuPage County
DuPage County Convention and Visitors Bureau
The DuPage Convention & Visitors Bureau is pleased to announce the return of the Chicago Open to Cantigny Park in DuPage County for the second consecutive year. This is an especially momentous occasion, because 2014 is both the 100th anniversary year of the first Chicago Open and the 25th anniversary of Wheaton's Cantigny Golf.
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Travel industry relying on young spenders
By Archita Datta Majumdar
A report released by the Boston Consulting Group last year depicted figures that detail how millennials will bypass their elders and make up the biggest travel demographic in 5-10 years. Social media and emerging technology have shrunk the global economy and enabled businesses to expand beyond horizons faster than ever before. As distant lands became more accessible, young minds were naturally beckoned to explore. Since these young travelers are more tech savvy than their older counterparts and totally immersed in social media, the industry has been quick to capitalize.
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PRODUCT SHOWCASE
  Sports Amplified! in St. Pete/Clearwater
The St. Petersburg Clearwater area has exactly what you're looking for in great sports facilities. We have more than 60 well-maintained venues for 26 different sports, from aquatics to lacrosse. Throughout the year we help sports organizations plan hundreds of sporting events, offering service and support for anything from coordinating multiple facilities to arranging overnight accommodations and entertainment after the day's events. SportsSPC.com
 


What happens to abandoned stadiums?
BBC
After events like the World Cup or Olympics, massive sports arenas are often abandoned. But they can be repurposed to benefit society, the author argues.
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Women's soccer stars threaten to sue over Canada's World Cup turf
The Vancouver Sun
A group of international women's soccer stars is threatening legal action in an effort to have the 2015 women's World Cup in Canada played on natural grass rather than artificial turf. In a letter sent to FIFA and Canada Soccer late last month, the firms say that using an "inferior, second-class surface" when the men's World Cup is played only on grass is gender discrimination and violates Canadian law, including human rights codes and the Charter of Rights and Freedoms.
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Athletic facility evacuation and emergency planning tips
Athletic Business
The potential of a major incident at a facility can keep you up late at night. While it may seem futile and fruitless to work through incident scenarios in your mind, it is often the first step toward preparation, training and gaining the support necessary to handle any issue.
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Dear American sports stadiums: Just make regular stadium food
USA Today
Artisanal food is creeping into the ballpark and the resulting foodie arms race is threatening to alter the fan experience like nothing since cell phones or that time the Pacers had Ron Artest and Stephen Jackson.
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FEATURED ARTICLE
TRENDING ARTICLE
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NASC and its members featured in SportsBusiness Journal
NASC
The NASC and many of our members are featured in an 18-page special advertising section in this week's SportsBusiness Journal. The section highlights the evolution of sports tourism and the history of NASC and its members as the pioneers for sports-related travel.

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read more
Defining the roles of sports commissions and convention & visitors bureaus
NASC
We're often asked, should we develop a sports commission into our marketplace? What's the difference between a sports commission and convention and visitors bureau?

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Social sharing has become biggest thing in sports marketing
Adweek
What most brands and agencies don't know, or don't act on, is that sponsorship is a new game now, one most are playing by old rules. If you are still slapping logos on stadium signage and hoping that counts as "unique impressions," you've got a problem.

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Despite Indy Eleven's popularity, use of Lucas Oil unlikely
Indianapolis Star
About a mile from IUPUI's Carroll Stadium in Indianapolis sits Lucas Oil Stadium, considered one of the nicest sports venues in North America. But Indy Eleven President Peter Wilt isn't ready to move some of the soccer team's North American Soccer League games there yet — even with the team's overwhelming success at the gate and the fact the stadium might aid the process of bringing an MLS team to Indianapolis.
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Shreveport-Bossier lands 2 major bass tournaments
The Times
One of the largest bass fishing tournaments to hit the Red River in recent years will arrive in October for a second consecutive year after Louisiana's Shreveport-Bossier Sports Commission recently landed the Bass Champs Championships. The Sports Commission has also secured the TBF High School Regional for the Red River.
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Kansas leaders exploring idea of whitewater park at Clinton Lake
Lawrence Journal-World
Whitewater rafting, zip lines and other high-adrenaline outdoor sports at Clinton Lake State Park are the state's latest idea to bring tourists to the Lawrence, Kansas, area. Robin Jennison, the state’s secretary of wildlife, parks and tourism, said the state needs to become more aggressive in offering nontraditional outdoor activities to keep up with the changing tastes of tourists.
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Power ranking the 25 most impressive facilities in college football
Bleacher Report
The play on a college football field is only part of what goes on with the program. Besides the whole recruiting system, the facilities that a program boasts are often a reflection of that program's achievements.
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TRENDING ARTICLES
Missed last week's issue? See which articles your colleagues read most.

    Social sharing has become biggest thing in sports marketing (Adweek)
Stadium upgrades latest trend for NFL teams (First Coast News)
Give Eddie Ford the assist for AAU championships in Kentucky (The Courier-Journal)

Don't be left behind. Click here to see what else you missed.


 

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