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PLANET Green Industry Weekly NewsBrief
April 29, 2009
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Professional Landcare Network Introduces the Green Industry Weekly NewsBrief, a News and Information Resource

Dear ##FirstName##,

The Professional Landcare Network (PLANET) announced today that it is partnering with MultiBriefs to create its new Green Industry Weekly NewsBrief. Beginning on May 6, 2009, this free, opt-out e-mail resource will provide comprehensive weekly news briefings on stories that are of interest to green industry professionals.

Each edition of the Green Industry Weekly NewsBrief will contain articles gathered from an expansive list of sources, such as The Associated Press, USA Today, The New York Times, PLANET headquarters, and leading industry publications. The Green Industry Weekly NewsBrief is a great way to stay informed. Plus it can be easily read in your office, home, or via your mobile phone or PDA.

"In a recent membership survey, PLANET members reported that one of the top benefits of being a member of the association is the opportunity to stay current on industry news," says 2009/2010 PLANET President Bill Hildebolt, Ph.D., CTP, CTP-CSL, of Nature’s Select Premium Turf Services, Inc. "The Green Industry Weekly NewsBrief is another component of PLANET’s educational offerings that will help you keep on top of the issues that can impact your business."

Want to see more? Here are some examples of articles that will appear in the Green Industry Weekly NewsBrief.

What the EPA’s Ruling Means for Business
from Forbes
The Environmental Protection Agency ruled today that carbon dioxide, a suspected cause of global warming, is an air pollutant that it is legally bound to regulate, a decision likely to have a vast impact on the U.S. economy and the way American companies do business. It is also a boon for cleantech, and may turn investors away from carbon intensive industries for good. More

Creative Cost-Cutting Tactics For Small Biz
from Alibaba
With credit locked up and consumers on the sidelines, small businesses should be sleuthing for any and all ways to shave expenses. Chopping heads only gets you so far--slice into muscle and you may be too hobbled to ride the rebound. “Many think that the next step is to eliminate head count, but they will almost certainly be late when recovery comes," says Ken Hagerstrom, chief executive of Carlsbad, Calif.-based consultancy Expense Reduction Analysts. With that in mind, we canvassed small business owners and consultants across the country to root out a host of creative cost-cutting techniques. More

'Building Green' Saves Money, Adds Comfort
from Frost Illustrated
Question: What does the term “building green” mean?
Answer: It has been estimated that buildings account for one-sixth of the planet’s fresh water use, a quarter of the lumber that is harvested and nearly a third of material and energy flow. Building “green” is an opportunity to use resources efficiently while building healthier structures for occupants, lowering energy costs and reducing or eliminating waste. More

The Power of Community in Marketing
from Forbes
Management advice from academics and consultants tends to come in waves shaped by economic cycles. On the upswing, it's about capitalizing on emerging trends and new technologies. On the downswing, it's about finding ways to economize that won't upset consumers and hoarding resources for future recovery. More

Coordinating Home and Landscape Design Saves Time and Money
from The Paramus Post
Spring has arrived and with it, active home renovations are being planned and launched. Terry McMahon, advises homeowners who are planning or beginning a renovation to consider the landscaping from the start to create integrated, complementary designs and details that reflect their goals, inside and out. “Coordinating home and landscape design simultaneously helps tie everything together,” McMahon explained. “It makes the whole process run more smoothly, saves time, is better for the homeowner’s budget and will ensure that the final result reflects the homeowner’s wish list with a seamless, integrated home and property.” More

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Ben Maitland, Director of Advertising Sales

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To contribute news to the Green Industry Weekly NewsBrief, contact Brent Mangum, Content Editor,

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