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PMA Business Focus
June 18, 2009
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Seven Predictions About the Future of Advertising
from Fast Company
While Advertising spending is down because of the recession, TV, digital, and shopper marketing appear to be gaining share at the expense of radio and print. Print is challenged, especially by classified advertising moving online. While print media now all have digital versions, they find that their audiences and ad revenues do not automatically transfer. More    E-mail article



Durst Image Technology

Government Readies Emergency Small Business Loans
from CNN Money
One week before its emergency loan program is slated to launch, the Small Business Administration issued guidelines for banks and borrowers on how the new loans will work. Called "America's Recovery Capital," ARC loans are designed to make up to $35,000 available to struggling small business owners to temporarily help them keep up with payments on existing loans, including credit card debt. Authorized as part of February's stimulus bill, the program has been under development for four months. Many banks were waiting for the SBA's procedural guidance, released Monday, before deciding whether or not to participate. More    E-mail article

Five Tips for Avoiding Deceptive SEO Companies
from Small Business Trends
The Internet is hands down one of the best ways to get customers to come to your business. Search engine optimization (SEO) is the process through which a website can move up in search engine results and become more visible. Sadly though, too many people do not understand enough about SEO and either discount it altogether or get taken advantage of by deceptive SEO companies. More    E-mail article

   Product Showcase:
   National Laser Company

Noritsu & Fuji: New Laser Replacement $4,900.00
We also provide new replacement lasers for Agfa and Oce’

Noritsu: Laser Module Remanufacture $3,500.00
Work warranted. Call 801 467 3391 for details.

NLC is a leading manufacturer of lasers in the U.S., providing lasers for many Fortune 500 Companies. More


Ten Great Low Cost Marketing Ideas
from Entrepreneur
You've got a great idea and a plan to turn it into a business. Now all you need are customers - and to get them, you need to spread the word about what you're doing. One problem: Your marketing budget makes your grade school allowance look like a princely sum. Not to worry. There are plenty of ways to promote your business without spending a lot. More    E-mail article

How to Handle Employee Absenteeism
from Inc.
Absenteeism is the term generally used to refer to unscheduled employee absences from the workplace. Many causes of absenteeism are legitimate, but absenteeism can also be traced to factors such as a poor work environment or workers who lack commitment to their jobs. If such absences become excessive, they can adversely impact the operations and, ultimately, the profitability of a business. More    E-mail article

Today's Tip: Focusing on Safety Helps the Bottom Line
from BusinessWeek
For most businesses today, the bottom line is the only line, and helping protect it is of utmost importance. It may even be tempting to cut safety programs and practices in an effort to cut costs, but going down that road is a huge mistake. The costs of an accident go well beyond the immediate financial price tag. There are damages to property, lost wages, and in too many cases loss of life and the ramifications that come along with that. Other, less obvious damages can come in the form of emotional stress both to the injured and to fellow employees as well as damage to the corporate brand. More    E-mail article

Five Ways to Keep Debt Collectors at Bay
from Smart Money's Small Biz
As the credit crunch rages on, debt collectors have become even more aggressive. And while consumers are largely shielded from debt collectors' more obtrusive money-gathering techniques, business owners have few protections. More    E-mail article

Networks Are What Make Real Innovation Possible
from Forbes
The next great life-changing technology may already have been invented. But it also may have been forgotten, left on a shelf gathering dust in some corporate or university science lab. How can that be, you ask? Because innovation becomes meaningful only when there is a network that can take that great idea and turn it into an invention that matters. More    E-mail article





Imaging Solutions


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VisionMOS


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