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In this issue:

Radiology Hot Topics Poll
Question of the week

RBMA News
Member benefit: Radiology Hot Topics poll
Register for the Radiology Summit ONLINE by Friday, May 2, and save
Can't make it to the Radiology Summit? Register for a live stream conference session delivered to your home or office!
Enter to win $500! Bring your A/R data to the Summit and we'll load it into DataMAXX for free!
RBMA eSeminar: Getting with the Meaningful Use program
Corporate members! Update your Buyers Guide listing!

News from the RBMA Executive Director
GAO report documents decline in use of advanced diagnostic imaging

News for Leaders
Making the most of referrer relationships
Lessons in leadership: An interview with Carla Haroz

Corporate News
HealthPro Medical Billing appoints director of business development
Merge sets first quarter 2014 earnings call

Industry News

RADIOLOGY HOT TOPICS POLL

Question of the week
RBMA
How do you publish time-of-service pricing for self-pay patients?
Click here to take the poll.

Click here to see the results from the last Hot Topics poll: What sources were used to help prepare your professional corporation's compliance manual?

Click here to access the Radiology Hot Topics archives.
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RBMA NEWS


Member benefit: Radiology Hot Topics poll
RBMA
Radiology Hot Topics is a biweekly poll that is disseminated to the membership through the RBMA RadCast and the RBMA website. Each online poll consists of one question on a topic of general interest; respondents are directed to current results when they submit their response. Final results including descriptive text are posted on the RBMA website in PDF format.

If you have a question you would like to ask the RBMA membership, email your submission to RBMA's research associate, Cynthia Vervena, at cynthia.vervena@rbma.org. Each submission should be one question with closed-ended, single- or multiple-choice response options.

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SPONSORED CONTENT


Register for the Radiology Summit ONLINE by Friday, May 2, and save
RBMA
Online registrations for the 2014 Radiology Summit will be taken until 5 p.m. on Friday, May 2. Thereafter, registration will only be available on-site for an additional $100!

Be a prudent steward of your practice's resources and register before arriving in Charlotte!

See you soon!

Radiology Summit
May 4-7
The Westin Charlotte
Charlotte, N.C.

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Can't make it to the Radiology Summit? Register for a live stream conference session delivered to your home or office!
RBMA
Group Integration and Collaboration Models — A Case Study is scheduled to be live-streamed from the Radiology Summit on Monday, May 5, from 3:45-5 p.m. EDT.

Sponsored by Merge Healthcare, the session will include panelists Robert Barr, MD, FACR; Theodore Kerner Jr., MD; William Pickart, MBA; Joseph Racanelli, MD; Edward Rittweger, MD, MACR; and Douglas Smith, FRBMA. They will present a case study of three to four radiology group joint venture networks formed in different regions of the country for similar as well as individually unique purposes.

All RBMA members may participate in the live-stream session at no cost! Please be sure to register here to obtain the login information.

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  PRODUCT SHOWCASES
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Enter to win $500! Bring your A/R data to the Summit and we'll load it into DataMAXX for free!
RBMA
DataMAXX 2.0 will be on display at the 2014 Radiology Summit in Charlotte, N.C. Stop by the DataMAXX table with your practice's 2012 and/or 2013 accounts receivable data on a flash drive, and we will load it for free. We strongly recommend that you subscribe to DataMAXX first and complete the demographics section to speed up the process. To subscribe to DataMAXX, click here. Sample upload files, file layouts and detailed instructions are available here.

Need more of an incentive? Contribute your practice's 2012 and/or 2013 A/R data to DataMAXX by May 30 and be entered into two drawings (one per data year) for $500.

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RBMA eSeminar: Getting With the Meaningful Use Program
RBMA
Presented by Ellis Keitt, administrator at Radiology Associates of Corpus Christi, and Merge Healthcare, this webinar will examine commonly held misconceptions about MU, explain why and how radiology practices can benefit from MU, and share best practices for meeting MU requirements, as evidenced by Radiology Associates' experience in successfully traveling the MU path.

Getting With the Meaningful Use Program
Thursday, May 15
2-3 p.m. ET

This webinar is complimentary to RBMA members, but you must register to obtain the login information.

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Corporate members! Update your Buyers Guide listing!
RBMA
All RBMA corporate members who provide a product or service to radiology practices may be listed in the July/August 2014 Buyers Guide issue of the RBMA Bulletin FREE. This issue will include informative articles on technology, plus the added value of listing industry vendors.

The issue will be mailed to over 2,100 RBMA members who will keep it on their shelf for future reference or pass it along to other decision makers.

The deadline to update your company profile and category listings is May 15.

Any corporate member can update their company record by editing their company profile here and updating the last two tabs, "Corporate Listing" and "Buyers Guide Listing."

Contact membership@rbma.org with any questions.

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NEWS FROM THE RBMA EXECUTIVE DIRECTOR


GAO report documents decline in use of advanced diagnostic imaging
RBMA
A new report from the Government Accountability Office (GAO) shows that office-based advanced diagnostic imaging (CT, MRI, nuclear medicine, and PET) for Medicare beneficiaries has been declining steadily since 2009.
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FEATURED ARTICLE
TRENDING ARTICLE
MOST POPULAR ARTICLE
Beware the ides of MedPAC
Radiology Business Journal
The annual mid-March report to Congress of the Medicare Payment Advisory Commission often is a good predictor of things to come, many of which have rocked radiology's boat since 2005.

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Test your driving skills at the NASCAR Hall of Fame in Charlotte
RBMA
After Tuesday sessions at the Radiology Summit, join your fellow attendees for an afternoon of fun-filled competition at the NASCAR Hall of Fame, located just a short walk from the conference hotel.

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How healthcare payors are tricking practices into poor contracts
Physicians Practice
It seems that since there are so few providers in-network with the plans offered through the health insurance exchanges, Blue Shield is really reaching to try to get practices to sign up.

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NEWS FOR LEADERS


Making the most of referrer relationships
RBMA
As radiology's role in the healthcare continuum evolves, thought leaders agree that the most fundamental change will be in the area of communication. Again and again, we're told that radiologists have allowed themselves to become sequestered by both technology and increased productivity demands, to the detriment of the profession. In emerging payment models, however, that kind of isolation will lead to commoditization.
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Lessons in leadership: An interview with Carla Haroz
RBMA
While there are many inspiring leaders in the field of radiology, leadership is an art and a skill that transcends professions. This article is the second in a series of interviews discussing the challenge of leadership development and orderly succession in radiology practices.
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CORPORATE NEWS


HealthPro Medical Billing appoints director of business development
HealthPro Medical Billing, Inc.
HealthPro Medical Billing, Inc. is pleased to announce the appointment of Karen Perts as the director of business development. Karen has been with HealthPro for eight years and her nurturing personality and visionary leadership have contributed to the development and success of several key business functions including accounts receivable, denials, ignored claims, patient care and operational training.
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Merge sets first quarter 2014 earnings call
Merge Healthcare Incorporated
Merge Healthcare Incorporated, a leading provider of innovative enterprise imaging, interoperability and clinical systems that seek to advance healthcare, announced the scheduling of its first quarter 2014 earnings call, which will be held at 8:30 a.m. ET on Wednesday, April 30.
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INDUSTRY NEWS


Impressive new smartphone apps in health and medicine
By Rosemary Sparacio
Smartphones are just about everywhere. In the U.S. alone, more than 91 million Americans now use a smartphone. Of course, these devices are much more than just a phone. The fact that there are apps for many areas in personal health and medicine is a logical step to help individuals take better care of themselves and for researchers to find ways for individuals and physicians to do just that. Clearly, the ongoing research, development and availability of health apps is on the forefront of medicine and shows no signs of slowing down.
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What changing demographics mean for imaging
Health Imaging
Age catches up with us all at some point. For the Baby Boomers, that point is arriving year after year, with 10,000 Americans turning 65 every day from now until 2030. It's no secret our elderly population will grow to levels never before seen in the U.S. Meanwhile, the obesity epidemic rages on and other macroeconomic forces, such as the recovering economy and widespread health policy reforms, also promise to change the equation in healthcare. Are we prepared?
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Radiologists hit hard by CT code bundling
Aunt Minnie (registration required)
When reimbursement codes for CT of the abdomen and pelvis were bundled in 2011, there was a dramatic 29 percent reduction in imaging payments, according to a study in the May issue of the American Journal of Roentgenology. Radiologists were the most affected, concluded the researchers from Thomas Jefferson University.
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CMS poised to announce ICD-10 implementation date
HealthLeaders Media
A federal official involved in the ICD-10 launch couldn't give a room full of stakeholders a firm date for the new implementation of the medical code set, but suggested that an announcement is imminent. Denise Buenning, acting deputy director with the Centers for Medicare & Medicaid Services' Office of e-Health Standards and Services reportedly told attendees at a two-day ICD-10 summit that a firm date for the implementation would be forthcoming.
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10 small ways to provide great customer service to patients
Physicians Practice (registration required)
Providing great customer service to patients will make them feel like you are all on the same team, they will be more apt to send referrals, and they will be more willing to make sure you are paid for the time and effort you have spent on their care. Here are 10 ways to provide excellent service to your patients outside of the exam room.
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Data governance required for healthcare data warehouse
InformationWeek
For decades, the data OhioHealth staff collected resided in silos spread across its 10 hospitals and countless departments. Two years ago, the nonprofit healthcare organization began investing in data governance and an enterprise data warehouse to cleanse and safely store data so business users could access, analyze and act on the critical information.
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RadCast
Colby Horton, Vice President of Publishing, 469.420.2601
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Dennis Hall, Senior Content Editor, 469.420.2656   
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