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Text version    RSS    Subscribe    Unsubscribe    Archive    Media Kit June 09, 2015

In this issue:

Association News
Member benefit: Corporate partner directory
News from the Radiology Summit
Members recognized at Radiology Summit
RBMA brings back popular Member for a Month promotion!

News for Coders
ERs turning into UCs pose POS headaches

Industry News

  ICD-10 Physician Documentation Changes Will Impact Your Practice
What's Your Baseline for Readiness? - Understand more about the percentage of ICD-10-CM codes that may be missing. Learn More...

What Subspecialties Are Most Valuable? - Why you need to identify missing ICD-10 elements and unspecified diagnoses by subspecialty. Learn More...

What Are the Greatest Revenue Impact Issues? - Why it's important to identify procedures with highest revenue impact. Learn More...


Member benefit: Corporate partner directory
Looking for a radiology vendor you connected with at the Radiology Summit or a past RBMA conference? Check out our Corporate Partner Directory, which enables you to search by company name and/or product or service provided. You can also see an alphabetical list of all RBMA Corporate Partners. Visit to begin using this valuable tool!

Interested in becoming an RBMA Corporate Partner? Contact us at to find out how to become or upgrade to a Corporate Member. If you are a Corporate Partner you can edit your corporate profile by updating the last two tabs of your member profile.

Thank you for being a valued member of RBMA! We deeply appreciate the feedback and input of our members. Do you have an idea for a benefit we could be providing? Share it with
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  The Affordable Care Act Will Affect Your Practice
Less Pay, Less Motivation – Unclear reimbursement rates for Medicare and Medicaid. Learn More…

Insurance Doesn’t Equal Care
– One patient’s wishes may interfere with another’s more urgent needs. Learn More…

Most Doctors Don’t Support It
– 60% of Doctors surveyed believe the ACA will have a negative impact on patient care. Learn More…

News from the Radiology Summit
The 2015 Radiology Summit opened on Sunday evening with the Grand Opening of the Exhibit Hall, sponsored by Imagine Software, at Caesars Palace in Las Vegas.

Educational sessions began on Monday morning after a welcome from RBMA Board of Directors president Keith Chew and will continue through Wednesday, June 10.

For full coverage of the Radiology Summit, visit the Radiology Summit Blog, Let's Talk. For a pictorial review, visit the RBMA Facebook page.

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  Is your organization on track for ICD-10?
Optum CAC solution and services are optimized to help boost coder efficiency and accuracy and can help your organization tackle ICD- 10 coding challenges without missing a step. Powered by our patented natural language processing (NLP) technology Optum LifeCode®, our CAC solutions help increase your productivity and revenue now, while ensuring ICD-10 compliance later. Start a conversation on ICD-10 and be prepared starting today.

Members recognized at Radiology Summit
The 2015 Awards Ceremony was held during lunch on Monday at the Radiology Summit. The following individuals were recognized for their dedication and service to RBMA:

2015 Class of Fellows
Wendy Lomers Acclaim Radiology Management, Longview, TX
Brian Barbeito Mid-South Imaging and Therapeutics, Memphis, TN
Fred Downs Diagnostic Imaging Specialists, Atlanta, GA

Outgoing Board
Wendy Lomers Immediate Past President
Suzanne Taylor President-Elect
Fred Downs Parliamentarian
Kim Longeteig Secretary
Jim Hamilton Treasurer
David Monaghan Western Director
Charles McRae Midwestern Director
Brian Barbeito Director-at-Large

Outgoing Committee Chairs
Suzanne Taylor Nominating Committee
Wendy Lomers Fellowship Selection Committee
Nicole Palmer Data Collection & Reporting Committee
Tony Martinez Data Collection & Reporting Committee
Jim Hamilton Finance Committee
Debby Mann Coding Subcommittee
Shannon Wilson Marketing Subcommittee
Deborah MacFarlane Educational Materials and Products Committee

The following special awards were presented:
The Calhoun Award for outstanding contributions to radiology business management and to RBMA was presented to Carol Hamilton, West County Medical Group, Saint Louis, MO.

The President's Award for going above and beyond to promote an atmosphere that enhances networking and "Progress Through Sharing" was presented to Tim Barrett, Radiology Associates, Baton Rouge, LA.

The Global Achievement Award recognizing the outstanding time and talent contributions to RBMA was presented to June Kinsinger.

Special Recognition Awards to individuals who have gone above and beyond when it comes to "Progress Through Sharing" were presented to:

Kobee Masiello Manatee Diagnostic Imaging
Nicole Palmer Management Services Network
Tony Martinez Zotec Partners
Shannon Wilson Bay Medical Management

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When (and why) you should change systems.
Many facilities look at changing systems based on hard costs alone – is this system less than that one for maintenance? For initial cost? The dollars are just one of the factors that make up the value of a system. The best decisions are made when we look at which systems offer the best Value rather than looking at one factor. What factors make up the Value?
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Promoted by ASPYRA, LLC

RBMA brings back popular Member for a Month promotion!
If you've been on the fence about RBMA membership, now is your chance to see why our members rave about what we do — become an RBMA member for a month! For the month of July, RBMA is offering a selection of FREE members-only benefits to interested potential members! Get a sneak peek at the benefits only available to RBMA members!

Your free one month of membership will include:
  • One month subscription to the Practice Management Forum
  • Free viewing of our exclusive LIVE webinar "Clinical Decision Support: On Track for a Standardized Process for 2017 Deadline"
  • Free download of the May/June RBMA Bulletin, which features articles focused on Operations Management and Human Resources
Sign up by June 30 and become an RBMA Member for a Month!

Please contact us at if you have questions or concerns.

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ERs turning into UCs pose POS headaches
While the Affordable Care Act's provisions have benefited many hospital systems, this is not the case for all. Small, free-standing community and rural hospitals in particular have struggled as the vision for the healthcare system of tomorrow is one that requires scale and networks and coordination — things they simply cannot match at present reimbursement levels.
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4 tips to prepare radiologists for ICD-10
Diagnostic Imaging (registration required)
Radiology is one of many specialties that will feel the effects of ICD-10. The tricky part, though, is that radiologists often rely on diagnostic information from referring physicians. This information may or may not be sufficient today in ICD-9, which means it will only be more complicated in ICD-10. Consider the following tips to better communicate with referring physicians and prepare for the added specificity inherent in the new coding system.
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Jobs up, jobs down — a sign of these healthcare times
Imaging Biz
It's a duo of developments that are completely unrelated yet similarly themed and coincidentally timed. Within the space of hours, one prestigious U.S. hospital system gives word of layoffs and another announces wage increases. In Massachusetts on May 20, Lahey Health let go of 130 people at three hospitals (while also cutting pay for top executives).
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Missed an issue of RadCast? Click here to visit the RadCast archive page.

Small practices rank cloud-based EHRs best in user satisfaction
By Scott E. Rupp
Cloud-based electronic health record firms are tops in physician satisfaction rankings for small and solo practices. According to new research, nearly 70 percent of small and single-physician practices are confident in Web-based EHR systems as usability gets better and connectivity issues improve. With meaningful use attestations and multiple-system replacements behind them, doctors feel cloud EHRs can help improve financial results, clinical outcomes and increase patient satisfaction.
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Indiana radiology group institutes flat-rate pricing
Aunt Minnie (registration required)
A radiology practice in Indiana has come up with a unique response to patient confusion about medical imaging costs: a flat-rate pricing program that offers set rates for various imaging exams, regardless of whether patients have insurance. Launched in March, the program has been successful thus far for Indianapolis-based Northwest Radiology Network, President and CEO Dr. Kent Hansen, PhD, told
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Complying with the HIPAA nondisclosure rule
Physicians Practice (registration required)
Under the HIPAA Omnibus Rule, patients can request a restriction on a disclosure of PHI to a health plan if they pay out of pocket, in full for the service. Practices must agree to such a request unless they are required by law to bill that health plan (as is the case with some Medicaid plans). During a session at the Medical Group Management Association 2014 Annual Conference, Loretta Duncan, senior medical practice consultant with malpractice insurer the State Volunteer Mutual Insurance Company in Brentwood, Tenn., shared some of her compliance tips:
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MSSP final rule panned by providers
HealthLeaders Media
Providers are bracing for a bumpy ride in the drive to quicken adoption of value-based payment at Medicare. The least risky accountable care option available on the Centers for Medicare & Medicaid Services value-based payment palette was released last week with the Final Rule for the Medicare Shared Savings Program.
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States zero in on ObamaCare rescue plan
The Hill
It may be easier than expected for states to save their ObamaCare subsidies, if the Supreme Court rules against the law this month. Two states — Pennsylvania and Delaware — said this week they would launch their own exchanges, if needed, to keep millions of healthcare dollars flowing after the decision. Both want to use existing pieces of the federal health insurance exchange, like its website and call center.
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Colby Horton, Vice President of Publishing, 469.420.2601
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Dennis Hall, Executive Editor, 469.420.2656   
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