SIM Connect
Jul. 23, 2014

IT Trends Study speaks for over 18 percent of US GDP!
SIM
An all-time record of 1,002 SIM members completed their 35th Anniversary IT Trends Study questionnaires (up from a record-breaking 655 last year). This year's response includes 717 unique organizations (up from 485 in 2013) and 451 CIOs (up from 285).

Putting this awesome response in perspective, the average revenue for the 554 organizations answering the question was $5.7 billion. Together, their total revenue of $3.1 trillion represents over 18 percent of the USA's estimated 2014 $17 trillion Gross Domestic Product! And that doesn't count the 163 organizations that did not answer the revenue question.

Thanks to the efforts of SIM member and chapter leaders, our sponsors (IDC, Infogix, Manager Mechanics, No Magic, Paladin, and Pariveda), the IT Trends Study team, and the great folks at SIM HQ (Amy, Butler, Heather, Mike, Veronica, and Vincenzo), we have achieved our goal of making this year's IT Trends Study the most representative Voice of IT Leadership ever.

We're analyzing the data now and plan to send personal benchmark reports to each participant in September. The comprehensive reports for all SIM members will be presented in November at SIMposium in Denver. We hope to see you there!

For more information about SIM's IT Trends Study please click here.More

CIOs: Microsoft still not responsive enough to customers
The Wall Street Journal
For years, Microsoft Corp. imposed its software standards on customers. Now, CIOs say, the company must derive its standards from the market. Such are the challenges facing Microsoft CEO Satya Nadella, five months into his tenure.More

How to judge a job candidate's personality (and why you should)
CIO
As an increasing number of companies are focusing on personality traits and potential cultural fit when hiring. These new interviewing tactics are designed to help recruiters and hiring managers uncover who candidates are — rather than just what they can do. More

Brand promise, customer experience, and CMO lessons for the CIO
ZDNet
A recent study of 10,000 conversations about luxury brands reveals that "brand promise is the most important benefit category" for consumers. Functional appeal and product experience rank below brand promise in this analysis. Obviously, this research has meaning for marketers, but there are profound implications for the CIO and IT organization.More

Montana CIO discusses BYOD, security
Government Technology
Ron Baldwin was appointed CIO of Montana in 2013, after leading technology efforts in the state's Department of Public Health and Human Services for four years. He has 30 years of experience in private- and public-sector IT. Government Technology asked Baldwin about Montana's mobile technology strategy in an interview earlier this year.More

When to hire — and forgive — a CISO
FierceCIO
The health care, financial services and utility industries have been cited as especially favorite targets of cyber criminals. Indeed, as noted today in FierceCIO, only three percent of IT security professionals at utilities believe their firm is safe from cyber attack. But a series of well-publicized data breaches and growing awareness of cyber threats have many organizations in all industries adding the role of chief security officer (CSO), or chief information security officer (CISO), to their line of defense.More

How CIOs and IT asset managers can partner for success
CIO Today
How can IT asset managers best participate in new business technology initiatives? Industry research firm Gartner Inc. has developed a three-stage engagement plan specifically for digital businesses that calls for CIOs to encourage IT asset managers to help identify high-potential opportunities. More

CMO and CIO disconnect slows campaign performance
Data and Targeting Insider
An Accenture Interactive online study of about 1,100 CMO and CIO professionals set out to track how the two functions continue to come together and address companies' digital needs. The two groups remain at odds in several basic issues such as how to integrate digital marketing solutions.More

CIOs take a walk on the vendor side
CIO
Martha Heller writes: "I am noticing a trend lately, where CIOs from a wide array of industries including transportation, CPG, retail and financial services are making their way over to the vendor side. Some CIOs are taking on CIO roles in these IT services companies, and some are moving into GM and business development positions. Whatever the case, it means good things for vendors and their enterprise customers, when big CIOs put down roots on the vendor side."More