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Jan. 14, 2014

Business Wire establishes standards for SEO in 2014
Financial Post
In keeping with the commitment to actively educate and inform today's PR, IR and communications industries, Business Wire released a new guidance report titled, "A Guide for Press Release Optimization." The paper is a free download and is available now. Algorithms and audience behavior that impact how effective press releases are written and what factors now influence search rankings. In addition to offering a look ahead at SEO and social trends in 2014, the paper provides 10 tips to be used as a reference when crafting a press release.More

Federal government using TV, Internet to target cyberbullying
Toronto Star
The federal government is spending $4 million on a television and Internet advertising campaign to raise awareness about cyberbullying and the looming legal consequences of using intimate images to torment people online. Justice Minister Peter MacKay said the Stop Hating Online campaign, launched at a school in Halifax, will begin by explaining to parents how cyberbullying can cross the line into criminal activity.More

Canada should listen to Australia on Internet censorship
The Huffington Post
Over 125,000 people v including tens of thousands of Canadians — have now spoken out about the damaging Internet censorship proposals in the Trans-Pacific Partnership (TPP). We know from leaked drafts all about how the TPP would make your Internet more expensive, censored and policed. Now, our friends in Australia are sounding the alarm about how the TPP could wreak havoc on Canada's economy. More

10 web analytics trends for 2014
Mashable
2013 was a great year in the web analytics world. We saw awesome advancements from just about every vendor in the web analytics industry. Some favorite achievements of the past 12 months were: Google rolling out the Google Tag Manager to the masses and launched very cool functions such as auto event tracking.More

Internet-connected toothbrush makes CES debut
Canoe.ca
Brush smarter. That's the message from the makers of what is billed as the world's first Internet-connected toothbrush. Unveiled at a preview event for the Consumer Electronics Show, the device from French-based startup Kolibree aims "to reinvent oral care," according to co-founder Loic Cessot. "The technology in the industry has not evolved for years," Cessot told AFP.More

Business Wire establishes standards for SEO in 2014
Financial Post
In keeping with the commitment to actively educate and inform today's PR, IR and communications industries, Business Wire released a new guidance report titled, "A Guide for Press Release Optimization." The paper is a free download and is available now. Algorithms and audience behavior that impact how effective press releases are written and what factors now influence search rankings. In addition to offering a look ahead at SEO and social trends in 2014, the paper provides 10 tips to be used as a reference when crafting a press release.More

Government cloud market worth $18.48 billion by 2018
Market Wire
According to MarketsandMarkets, the movement into the cloud is an evolutionary approach, which requires a shared vision among government organizations and other lines of businesses. Government agencies are readily adopting the cloud strategy, which leads them to pooled visualization from partial virtualization.More

1,000 new domain suffixes set to expand the internet
CBC News
Say goodbye to the days of .com domination. After more than eight years of petitioning, the non-profit group Internet Corporation for Assigned Names and Numbers (ICANN) has finally won its battle to expand the web's offering of generic top-level domain (gTLD) names.More

Ways that businesses can make their customers feel first class on social media
Windsor Star
Sometimes the distance between a customer complaint and the perfect resolution is just a tweet away. At Via Rail, that's the objective as the railway strives to resolve any onboard dissatisfaction before travellers step off the train. It's also one of the many ways that social media is taking a lead role in how businesses interact with their customers.More

Ooma Office launches VoIP service in Canada targeting micro-businesses
IT Business
Canadians are used to buying expensive smartphones and having them subsidized by agreeing to a long-term contract with a service provider, but what if you could instead buy a phone and receive almost-free service as a result? That's the concept behind Ooma's home phone service. It only charges its U.S. and Canada-based home phone subscribers the required telecommunications taxes and fees to operate their network, according to Jim Gustke, the vice president of marketing at Ooma.More