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How to combine your SEO and content marketing for explosive results
Search Engine Journal
A study found that collectively $44 billion was spent by brands on content marketing — this works out as around 39 per cent of an overall marketing, advertising, and communications budget. Over the past year, headlines have been flying around telling the story of "content marketing is replacing SEO" or "SEO is dead, content marketing has taken over." In many situations, the two are made out to be total rivals — who will win: content marketing or SEO?
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Heartbleed is a sign that Internet security is getting better
The Globe and Mail
How was a bug of the magnitude of Heartbleed introduced in the first place — and why did it take over two years to find? It's easy to jump to nefarious conclusions — that intelligence agencies or ill-intentioned attackers surreptitiously slipped in the requisite code. But, the reality is, "writing security software, cryptographic libraries, and programs that secure Internet traffic, it's really difficult," said Seth Hardy, senior security researcher with the University of Toronto's Citizen Lab.
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Microsoft ends official support for Windows XP
CBC News
Windows XP users will no longer get security patches and other technical support from Microsoft, unless they're part of an exclusive group of governments and businesses — including Canada's federal government — paying for custom support. Microsoft has released its final official security patch for the 12-year-old operating system and is officially ending support for XP.
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TRENDING ARTICLES
Missed last week's issue? See which articles your colleagues read most.

    Evidence that NSA isn't wrecking Internet security (The Washington Post)
Ottawa's digital strategy targets privacy, rural internet (CBC News)
No marketing budget? How entrepreneurs find free publicity (Yahoo Canada)

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North Vancouver teen harnesses power of technology for good, rather than evil
Vancouver Sun
News stories about teens involved in social media are all too often negative, but one local teen is finding a way to change that. Christopher Bolton, a Grade 11 student at Windsor Secondary has taken his love of all things virtual and turned it into an entrepreneurial pursuit. He's hoping to inspire other kids who love life online to do the same. The 16-year-old recently designed WS Companion, an app for kids at his high school to use to sort out their confusing class rotation.
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Use RSS feed to boost your website's traffic
Business 2 Community
We all know that the content writers are bringing their juice into social media nowadays, as people see Facebook, Twitter and other social media platforms as ridiculously fresh, upbeat, and contemporary. Both are competing to be the best in content delivery, making these social networking sites an area for socialization and easier product exchange.
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How to combine your SEO and content marketing for explosive results
Search Engine Journal
A study found that collectively $44 billion was spent by brands on content marketing — this works out as around 39 per cent of an overall marketing, advertising, and communications budget. Over the past year, headlines have been flying around telling the story of "content marketing is replacing SEO" or "SEO is dead, content marketing has taken over." In many situations, the two are made out to be total rivals — who will win: content marketing or SEO?

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Why internet upload speed in Canada lags behind world average
CBC News
In a busy week, Jeremy Phan might do 10 photo shoots for various business clients, each typically taking about five or six hours and resulting in two to five gigabytes worth of images. But that's only half the job. After processing the photos at home, he spends a seemingly interminable period watching a status bar on his computer inch forward as he uploads his work to clients.

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How to increase your website leads without increasing traffic
Business 2 Community
Most business owners want more traffic, but most don't realize they might not need more traffic. I have talked about this many times on this site, but online marketing comes down to two components: traffic and conversions. If you have an effective website, it should be generating you leads automatically.

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Crowdsourcing a cure
Aljazeera
Online petitions are used more and more by families who want to pressure the government and drug companies to intervene on behalf of loved ones. These social media campaigns raise serious questions. Bioethicists say the "compassionate use" argument could have damaging effects to the way healthcare is provided.
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European Union passes law to protect internet access
Digital Jouranl
Internet service providers may no longer be allowed to restrict access to European Union citizens — a ruling which may impact measures to prevent online piracy. The European Parliament passed a ruling that restricts Internet service providers from blocking or impeding services such as Netflix or Skype over their networks.
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Frank Humada, Multiview, Director of Publishing, 289.695.5422
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