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At TC Media (which acquired ThinData Inc. in 2008), we provide a full suite of email marketing solutions.

 


With 2013 coming to a close, SIP would like to wish its members, partners and other industry professionals a very safe and happy holiday season.

As we reflect on the past year, we would like to provide SIPpost subscribers with a look at the most-read news stories. That means, over the next two weeks, we'll count down the Top 20 articles for the year! Join our late Happy Holiday celebrations at a Sunday lunch on January 6, 2014 and learn some health tips, details.

Regular publication will resume on January 7, 2014.





20. Develop an inbound marketing strategy to increase website traffic
Business 2 Community
Oct. 22, 2013: Creating a website without defining your inbound marketing strategy is like owning a Lamborghini without your driver's license. You could launch the finest website in your industry, but if no one visits, it's essentially useless. It is absolutely critical to that your company develop a strong inbound marketing strategy in order to increase website traffic and achieve your business and marketing goals.
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19. RCMP warn of renewed internet scam
CBC News
Aug. 27, 2013: RCMP are warning the public about an internet scam that has resurfaced in the Lake Louise area. The "scareware" scam involves a virus that is picked up while victims are surfing the internet. The victim's computer is then locked onto a screen telling the user that Canadian law has been violated.
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18. Mobile web to eclipse desktop sooner than expected
The Globe and Mail
Sept. 10, 2013: A few short years ago, back when spotting an iPad in public was still a novelty, some tech prognosticators were boldly predicting that it wouldn’t be long before use of the mobile web surpassed Internet usage through computers. It was a little hard to imagine.
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17. How e-publishing is changing the face of literature
Scientific Computing
June 18, 2013: Well, having honed my fiction writing skills on a steady diet of corporate expense reports for years, I have released my first novel, a thriller. Writing a novel is hard enough, but among writers, the sardonic joke is that writing a novel is the easy part, getting a novel published is far more difficult, because only a few elements are in the control of the author.
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16. Welcome to internet law twists and turns
Mondaq
July 23, 2013: Internet law is a lot like non-Internet law — but it usually involves some twist. In every field, there is usually some way in which, because of the Internet, traditional law doesn't work, and a problem develops. So courts, legislatures, or lawyers have to somehow make a fix for that problem.
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15. Watch out for people analytics
IT World Canada
July 16, 2013: What makes employees happier in the workplace? How come some individuals are more creative, others better leaders, while some more predisposed to adopt change? Traditionally managers mainly relied on their powers of observation or surveys and interviews to determine the answers to these questions. With the explosion of information from a wide array of sources, a number of organizations are turning to big data analytics to shed greater light on workplace behaviour.
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14. Ontario Court of Appeal clarifies law of Internet defamation
Mondaq
July 2, 2013: The Ontario Court of Appeal released a decision with a number of important implications for the law of Internet defamation. In Shtaif v. Toronto Life Publishing, the court addressed the issues of how the limitation periods in Ontario's Libel and Slander Act apply to allegedly defamatory Internet publications, rejected applying the American "single publication rule" in Ontario, and clarified the circumstances when defamation and negligence claims can be brought concurrently.
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13. 5 ways to get more site traffic
Practical Ecommerce
July 16, 2013: Online stores need shoppers and getting more potential customers to visit an online retailer's site is an important part of ecommerce marketing. Many Internet merchants rely primarily on search engine optimization to drive traffic and spend a lot of time focused on good title tags. This is important, but there are also some effective ways to get additional site traffic that may also help you build your brand reputation and create lasting relationships with customers.
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12. Ottawa stands firm on wireless policy
IT World Canada
Aug. 6, 2013: The Harper government has made it clear it won't change any wireless policy despire pressure from the big three incumbent carriers. After meeting with all carriers Industry Minister James Moore posted a statement on the Web that the government is unmoved by claims that if Verizon Communications is able to buy a startup here competitors will be put at a great disadvantage.
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11. Geist: Canada complicit in undermining Internet privacy
Toronto Star
Sept. 17, 2013: As the tidal wave of disclosures on widespread U.S. surveillance continues — there is now little doubt that the U.S. government has spent billions creating a surveillance infrastructure that covers virtually all Internet and wireless communications — the question of Canada's role in these initiatives remains largely shrouded in secrecy.
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SIPpost
Frank Humada, Multiview, Director of Publishing, 289.695.5422
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Daniel Carelli, Content Editor, 289.695.5417   
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Max Haroon, SIP, President, 416.891.4937
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