|
Mobile version
|
|||||||
There's a better way to select sales training Sales and Marketing Management Share    
Strictly speaking, sales training is nothing more than a means to an end. The end is sales performance improvement, which is measured by an increase in the amount of products and services your team sells at higher margins, in less time and more predictably — than before the training. If you provide your team with ineffective sales training, your sales will not improve. That's an opportunity squandered. More Achieve positive sales growth and improve your future Selling Power Share
What's stopping you from making the changes your business needs to thrive? The most dangerous move in business is the failure to make a move at all. The history of business is filled with companies that are no more because their leaders refused to enact change when the writing was on the wall. Fear, apathy and lack of personal responsibility are human flaws that can turn a good company into a dead company. These simple human flaws can turn a good company into a dead company. More CEOs who Tweet held in high regard eMarketer Share
There may be new reasons for CEOs and CMOs to join the Twittersphere. According to a study by social media branding firm BRANDfog, consumers and employees regard company leaders who engage on social media platforms positively. More Thriving in the B-to-B sector Gallup Management Journal Share
B-to-B companies that are narrowly focused on product and price are doing the bare minimum required to survive. If your company wants to move beyond price wars, you need to rethink your mission and strategy. More Reps aren't the ones who need revving up Sales & Marketing Management Share
You could have an endless budget to invest in training and it would only go so far if you and other frontline managers in your company aren't invested personally in the process. More Why women are the world's most powerful brand ambassadors Social Media Today Share
BlogHer CEO and co-founder Lisa Stone said there's "no one a woman trusts more for advice, recommendations and guidance than another woman in her circle." Because women account for 85 percent of all consumer purchases, it only stands to reason that the most powerful ambassador a brand can have is a woman. More E-gift cards offer marketers more sales, and customer service opportunities PROMO Share
Legend has it that Blockbuster introduced the first gift card back in 1994. Since then, gift-card sales growth has been astounding, soaring from $19 billion in 1999 to $97 billion in 2010. While e-gift cards currently account for only 4 percent of overall annual gift card sales, they are rapidly being adopted by more and more shoppers: Nearly 20 percent of consumers purchased or received one last year, an increase of 50 percent over 2010, according to First Data. More Oops! 6 in 10 websites lack phone number on home page BIA/Kelsey Share
The latest analysis from SMB DigitalScape indicates 6 out of 10 SMB websites in the U.S. are missing either a local or toll-free telephone number on the home page — making it difficult for potential buyers or clients to contact the business. More |
|
||||||
|
||||||||||||||||||||||||||||
