Feed Editor 1 Jul 2010 12:13:15 CDT SNAPsight provides industry-specific news and information to leading association publishers. Delivered weekly, the publication keeps association publishers informed of topics that impact the publishing industry. http://www.multibriefs.com/briefs/SNAP/rss.xml en Former Forbes.com publisher Jim Spanfeller has a new gig: A venture-backed Web publishing start-up. Spanfeller Media Group, which plans to launch a series of new sites, is close to finishing a funding round that I'm told will total around $2 million. 1 Jul 2010 12:13:15 CDT http://multibriefs.com/ViewLink.php?i=4c2bbb1d12f6c 1 SEO has proven to be an effective tool in achieving a number of important marketing objectives, making it a universally-beneficial marketing tactic for a wide variety of organizations, regardless of their objectives. 1 Jul 2010 12:13:15 CDT http://multibriefs.com/ViewLink.php?i=4c2cb85cb3e55 2 The publication of an online style guide and a site dedicated to helping publishers is another instance of Yahoo's concentration on content, and move away from search. This is a big commitment to the online publishing space and the style guide could become the AP stylebook for the Web. 1 Jul 2010 12:13:15 CDT http://multibriefs.com/ViewLink.php?i=4c2bbb9fcfb7c 3 The competition to build a better e-book reader is heating up this summer. Amazon just cut the price of its best-selling Kindle from $259 to $189 to keep up with Barnes & Noble, which slashed the price of its e-reader, the Nook, from $259 to $199. Each company is feeling the heat from Apple's technologically superior iPad ($499 and up). 1 Jul 2010 12:13:15 CDT http://multibriefs.com/ViewLink.php?i=4c2bbb5a42aff 4 On the web today, things change fast. New applications launch every day and existing applications continue to evolve and add new features. As we all learn about social media and inbound marketing and we teach others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important. 1 Jul 2010 12:13:15 CDT http://multibriefs.com/ViewLink.php?i=4c2bba4b71d75 5 In the race to stay competitive in the emerging digital economy, Nordic nations continue to rule the roost, the U.S. has gained ground, and Asian countries are on the rise. That’s according to the latest findings from the Economist Intelligence Group's annual "e-readiness" rankings, which have been renamed the Digital Economy Rankings this year as they enter their second decade. 1 Jul 2010 12:13:15 CDT http://multibriefs.com/ViewLink.php?i=4c2bbd525c402 6 Over the last few days there have been a pair of incidents that have sparked another round in the endless debate between the new and old media.Back in prehistory, reporters and politicians hung out together, and the reporters turned a blind eye to the pols' misbehavior. Now the problem is more that the two sides distrust each other so much, communication in anything but sound-bites has become impossible. 1 Jul 2010 12:13:15 CDT http://multibriefs.com/ViewLink.php?i=4c2bbe1f57b99 7 The Quick Printing segment of our marketplace has been around for some time, but is the term is now obsolete? We joke amongst ourselves in the consulting community, wondering what a Quick Printer is compared to, a slow printer? These days, most "Quick Printing" firms might better be categorized as small commercial printers. 1 Jul 2010 12:13:15 CDT http://multibriefs.com/ViewLink.php?i=4c2bb9d9bc00b 8 We have all felt the impact of the economic downturn and seen how this recession is negatively affecting all aspects of the print industry. More than ever, we need to pay close attention to several important metrics if we are to survive these tumultuous times. Benchmarking studies like the Printing Industries of America’s Ratio Study can help identify not only where we are as an industry, but also help troubleshoot potential profit wasters in individual companies. 1 Jul 2010 12:13:15 CDT http://multibriefs.com/ViewLink.php?i=4c2bba0f3454a 9 Look at newspapers' share of digital advertising, the crowds checking out other kinds of news sites, or the prices that advertisers will pay for the competition. The conditions in digital media, essential to just about any future growth for newspapers, are getting worse for papers instead. 1 Jul 2010 12:13:15 CDT http://multibriefs.com/ViewLink.php?i=4c2cb348ae1fa 10