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Tax policies top agenda for lame duck Congress
From The NonProfit Times
Leaders at national nonprofits are unifying in an attempt to make permanent three charitable provisions in the tax code during the lame duck Congress before a new session begins in January.With Republicans taking control of the U.S. Senate during the next session, that means leadership changes for key committees.
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The state of nonprofit newsletters
From Associations Now
The Nonprofit Marketing Guide has conducted a survey of more than 1,200 organizations for its 2015 Nonprofit Communications Trends Report, and though all of the results aren't in, a couple of early findings will interest those responsible for email and print newsletters. Marketing and fundraising advisor Kivi Leroux Miller has released a few tidbits on her eponymous blog. She has two key takeaways for organizations: Make sure your email newsletters go out at least monthly, and if you’re not sending out your print newsletter every quarter, you may not want to bother with one.
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Tips for finding the best space for your nonprofit
From BDO
The right office can make or break a nonprofit's ability to carry out its mission. Well-designed space in the right location can help an organization reduce costs, allow for greater workplace collaboration and provide more opportunities to effectively and efficiently serve its community. As such, before a nonprofit decides where to set up shop, it should first revamp its real estate selection process by focusing on the following considerations:
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#Unselfies are the new 'selfies' on Giving Tuesday
From cleveland.com
In its first year, Giving Tuesday brought in $10 million. That startling amount grew to $19.2 million the following year. The global movement was started by the United Nations Foundation in 2012 to kick off the giving season and counteract the consumerism of Black Friday and Cyber Monday this time of year. People are encouraged to choose a nonprofit that is making a difference and to make a donation.
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Holiday season a windfall for nonprofit donations
From Journal and Courier
It's the most wonderful time of the year for nonprofits. Nationwide, more than one-third of charitable giving takes place during the last three months of the year, according to a report from fundraising software firm Blackbaud Inc. That means that the financial success and stability of nonprofits big and small often rely on successful fundraising efforts during the holiday months to carry them into the new year.
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On social media, personal ties are central to charitable giving
From The Chronicle of Philanthropy
A majority of adults would take some sort of action — such as "liking," reposting, or commenting — after seeing a friend's social-media post about a charitable donation, according to a new study from the American Red Cross. But actually make a donation themselves? Not so fast. A survey of 1,021 adults active on social media conducted this October found them to be a charitable group, over all: Seventy-one percent had donated at some point during the year. Nearly 60 percent of those donors did so online.
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Minnesota AG says Value Village's owner mishandled donations, disclosures
From The Seattle Times
The thrift-store behemoth anchored by Value Village shops has been accused by Minnesota’s attorney general of underpaying some of its charity partners, misleading donors of goods about what's tax- deductible, and poorly documenting its activities.
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Giving Tuesday tries to rival Black Friday
From CNBC
The campaign to give philanthropy its own seasonal day — like Black Friday and Cyber Monday — has quickly taken off, especially on social media. Giving Tuesday is only on its third year, but it's quickly become a sensation with non-profits, donors and charitable causes. It's engaged more 13,000 nonprofit and corporate partners — from Microsoft and PayPal to CVS Health and Toys R Us — and the Red Cross and countless other charities. While numbers are hard to come by since the charities and pledges are so diverse, organizers say the campaign has increased awareness and donations to charity.
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The future of nonprofit marketing depends on strategy investment and documentation
From Skyword
More and more nonprofit organizations are investing time and money into building out their content marketing practices, according to the 2015 Nonprofit Content Marketing white paper from Content Marketing Institute. Surveying 1,118 nonprofit marketers from North America, the report states that 61 percent of nonprofit respondents use content marketing to build either brand awareness or engagement. Unfortunately, only 35 percent actually feel these efforts are effective.
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