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located in the heart of Texas at the crossroads of US 90 & 183, Texas 80 & 86, and Interstate 10.

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Continued positive outlook for US travel industry
The year ahead is looking good for the travel industry, according to the latest travelhorizons survey released by marketing services firm MMGY Global. The January 2015 survey, of 2,300 U.S. adults, reports that 68 percent plan to take at least one leisure trip during the next six months, a significant increase over the level recorded in 2014, when 64 percent reported such intentions. The survey also reveals a continued positive outlook for business travel, and profiled current interest in vacation travel to Cuba.
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DHS funded for one more week, travel industry 'disappointed'
Successful Meetings
Congress narrowly averted a homeland-security shutdown at the eleventh hour recently by passing a stopgap measure funding the Department of Homeland Security (DHS) for one more week while negotiations over long-term funding continue. DHS funding was set to expire at midnight, and appeared slated to do so when Congress failed to pass a three-week stopgap measure.
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International visitors spent a record $222 billion in the US last year
The United States received a record $222.3 billion boost to the national economy from international visitors in 2014, the National Travel and Tourism Office reported recently. This is a 4 percent increase over the $214.8 billion reported for 2013. Americans spent an estimated $146.7 billion abroad last year creating a $75.7 billion travel-trade surplus.
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  Fall for Odessa!

There's always something fun to do in Odessa, and autumn is especially exciting. Events like the Permian Basin Fair & Exposition, the Tejano Super Car Show and the Epsilon Mu Harvest Fair are just a few great reasons to bring the entire family to Odessa. Plus, there's great area sports and recreation, exciting entertainment, delicious dining and outstanding accommodations. You'll find fabulous fall fun in Odessa!

US hotel price increases ahead of global average
Hospitality Net
The average price paid for a hotel room around the world rose by 3 percent during 2014, compared with 2013, according to the latest® Hotel Price Index (HPI®). The overall global economic recovery gathered momentum and consumers became more confident in increasing their travel spending. Hotel prices have now experienced five years of steady price rises since they plummeted during the financial collapse of 2008.
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As OTAs get bigger, so do the challenges for hoteliers
Most hoteliers already considered Expedia and Priceline a duopoly before Expedia's $1.6 billion acquisition of Orbitz, but now there's little doubt. The two powerhouses have been buying up the competition in waves and the trend isn't slowing. Perhaps in response to Expedia's purchases of Travelocity and Orbitz, Priceline recently announced plans to raise another billion dollars to help fuel even more acquisitions. (Remember, they spent $2.4 billion on OpenTable last year.)
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Mobile marketing in the travel industry
In a roundtable discussion last month, travel intelligence platform ADARA and PerformanceIN brought together travel marketing specialists from leading agencies, affiliate networks and hotel chains. The resulting conversation led the way for a series of Q&As and features — all of which you can download for free in our Travel Performance Marketing digital supplement.
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Missed last week's issue? See which articles your colleagues read most.

    Four ways to market to US Hispanic tourists and their $56B impact (Orlando Business Journal)
Travel key to Texas' vitality (Denton Record-Chronicle)
Is dark social destroying your travel marketing strategy? (Tnooz)
How travel industry jobs are growing in the United States (

Don't be left behind. Click here to see what else you missed.


Travel News Report

Colby Horton, Vice President of Publishing, MultiBriefs, 469.420.2601
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Suzanne Mason, Travel & Hospitality Editor, MultiBriefs, 202.684.7177

Janice Langlinais, Director of Communications, Texas Travel Industry Association, 512.328.8842

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