This message contains images. If you don't see images, click here to view.
Advertise in this news brief.




Text Version  RSS  Subscribe  Unsubscribe  Archive   Media Kit |  Pet Industry Resource Guide:   

Home   Membership   SuperZoo   America's Family Pet Expo   PetSource.org   Jan. 21, 2014


Coast Tropicals

An industry leader providing quality livestock from around the world.


 

Nestlé Purina buys treat-manufacturer Zuke's
Pet Product News
A private equity firm that purchased pet treat maker Zuke's in 2010 has sold the company to Nestlé Purina PetCare Co. Zuke's, whose lineup of natural treats includes Hip Action for dogs and Natural Purrz for cats, reported that it will operate independently under St. Louis-based Nestlé Purina.
   Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE  




Of scales and sales: Being successful for 2014 with reptiles
Pet Age
Unless you've been living under a rock with the other anoles, you know that stocking herps can be beneficial to your bottom line today. After all, the number of U.S. households that own a reptile has increased from 2.8 million in 1994 to 5.6 million today, according to the American Pet Products Association. Yet, simply jumping on the bearded dragon and ball python bandwagon isn't enough to ensure successful sales in 2014 and beyond.
Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE


Need for speed: Improving website load times can boost your business
By Stephanie Studer
People are impatient. A sweeping statement? Sure. But consider that Google engineers noticed in 2012 that a delay as short as 400 milliseconds was enough to drive visitors away from a website. To put that in perspective, that is roughly twice as long as it takes to blink. No matter what you hope to gain from your online presence, whether it's sales or SEO, you can't expect to get it if your page loads at a snail's pace. So let's speed things up with a few simple tricks that are easy to implement.
Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE


PRODUCT SHOWCASE
  ProClip Pulse Ion

Andis introduces the convenient, cordless ProClip Pulse Ion clipper. With a rechargeable lithium ion battery that enables up to two hours of clipping, and an adjustable detachable blade, it’s the ultimate tool for grooming on the go. Now also available in pink & purple. To get more information visit our website at www.andis.com.
 


Toys that engage, inspire and comfort cats
Pet Age
Whether they're stalking, pouncing, chasing or climbing, playtime is very important to the physical, mental and emotional development of cats. But not all cats respond to the same stimuli and most cats require a variety of toys to keep them fully engaged. This need for variety makes cat toys a great investment for a retail store.
Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE


Jonathan Adler: Animal Artist
Pet Business
We are now less than one month away from Valentine's Day, which means it's time to start thinking about gifts for your significant other. I know, easier said than done. Whether they're still sticking to their diet and chocolates are out of the question, or they're allergic to flowers, sometimes you have to get a little creative.
Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE


  FEATURED COMPANIES
PAW TRAX® Super Absorbent Doggy Pads
The extremely absorbent PAW TRAX® Doggy Pads are now back online! This great training aid is available in 30 and 50 packs. PAW TRAX® Training Tray also available. MORE
Advertise here!

To find out how to feature your company in the
WPA Pet Industry Briefs and other advertising opportunities, Contact Geoffrey Forneret at 469.420.2629. MORE


Top pet fashion trends to watch in 2014
By Lauren Darr
One year has wrapped, and another has just begun. There are always predictions on what the new year will bring. And, in that spirit, here are the pet fashion predictions for 2014 from the International Association of Pet Fashion Professionals. 2013 brought in a conversation of controversy with pet tattoos. Some people love them; others don't. But the bottom line is people are looking for more ways to make their pups stand out when taking them out on the town.
Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE


Get published in the WPA Pet Industry Briefs
MultiBriefs
In an effort to enhance the overall content of the WPA Pet Industry Briefs, we'd like to include peer-written articles in future editions. As a member of WPA, your knowledge of the industry lends itself to unprecedented expertise. And we're hoping you'll share this expertise with your peers through well-written commentary. Because of the digital format, there's no word or graphical limit. Our group of talented editors can help with final edits. If you're interested in participating, please contact Ronnie Richard to discuss logistics.
Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article



How are your vendors doing? Tell us in the Pet Industry Resource Guide.


The power of data
Pet Business
Mark Kalaygian writes, "Pet retailers have an opportunity to get more value out of their POS data. A couple of days ago, I had a very interesting meeting with some of the folks at GfK, a global market research firm that recently released a report about the growth of grain-free pet foods in pet stores — a report that I blogged about."
Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE


Caru dog food, treats coming to market
Pet Product News
A new pet food manufacturer is about to launch its products onto store shelves, offering stews and treats for dogs as well as innovative packaging. Caru Pet Food Co., based in Vero Beach, Fla., plans to introduce its selections in March during Global Pet Expo in Orlando, Fla.
Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE


TRENDING ARTICLES
Missed last week's issue? See which articles your colleagues read most.

    Pet wellness is poised to go mainstream (By Doug Gleason)
From Wall Street to Pet Street? The leap to entrepreneurship (The Huffington Post)
Molding manufacturer reinvents the doggie door (The Santa Clarita Valley Signal)
4 ways to step up your marketing campaign in January (The Guardian)

Don't be left behind. Click here to see what else you missed.
 

WPA Pet Industry Briefs
Colby Horton, Vice President of Publishing, 469.420.2601
Download media kit

Patrick McCoy, Senior Content Editor, 469.420.2603   
Contribute news

This edition of the WPA Pet Industry Briefs was sent to ##Email##. To unsubscribe, click here. Did someone forward this edition to you? Subscribe here -- it's free!
Recent issues
Jan. 14, 2014
Jan. 7, 2014
Dec. 31, 2013
Dec. 24, 2013



7701 Las Colinas Ridge, Ste. 800, Irving, TX 75063