This message contains images. If you don't see images, click here to view.
Advertise in this news brief.




Text Version  RSS  Subscribe  Unsubscribe  Archive   Media Kit |  Pet Industry Resource Guide:   

Home   Membership   SuperZoo   America's Family Pet Expo   Aquatic Experience   Atlanta Pet Fair   February 17, 2015


Coast Tropicals

Industry leader providing all your aquatic live stock needs from around the world to your store.

310-768-8243


 



New Jersey governor signs toughest-in-nation pet store bill
The Philadelphia Inquirer
New Jersey Gov. Chris Christie chose the Iowa farm lobby over New Jersey voters when he vetoed a bill the majority of New Jersey residents supported banning pig gestation crates. He recently listened to animal lovers in his state when he signed the Pet Store Disclosure bill.
   Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE  




Creating the perfect social media strategy for your company
By Cindy Woudenberg
When it comes to creating an effective and innovative social media strategy for your company, there are many different steps necessary to successfully deliver your message across multiple platforms. To expand your audience with a smart online presence, engaging content is a must. The strong relationships you want are dependent upon aligning quality content with your central mission, delivered through the platforms that make up our current and continuously changing digital age.
Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE


Paula Deen, Hugs Pet Products partner
Pet Product News
Media personality Paula Deen and pet product design and distribution company Hugs Pet Products are partnering to launch a Paula Deen-branded pet food and product line. Montreal, Missouri-based Hugs is already known for its Chillz line of pet cooling products such as dog mats and toys, and also sells bowls, apparel, birdhouses, dog cots and houses, pet health products, leashes and more.
Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE


PRODUCT SHOWCASE
  Behold the soda can.
Can Toy is a natural rubber dog toy that can be filled with treats to keep your dog entertained for hours. Can Toy is made of natural rubber which is sustainable, biodegradable and non-toxic. The proprietary rubber compound is both durable and chewy providing your dog with hours of stimulation. Can Toy is available in 3 sizes for dogs up to 90 pounds and is produced in the USA.
For more information, please click here.
 


Why you should carry spiders at your pet store
Kevin Plazak
Editor's note: This article ran in last week's issue but had an issue with the link. The link to read more is corrected in this version.
Recently, I was asked to stock and sell tarantulas. In my mind, this translated to "pay money for spiders." Big, hairy spiders. Things that get my wife jumping on furniture to get away from them while screaming for me to kill them. I didn't take the request all that seriously and ignored it. But the requests kept coming in — rose hair tarantulas and pinktoe tarantulas. Every other store wanted them. My customers asked ... and I needed to figure it out.

Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE


True Dogs forms partnership to propel toy growth
Pet Products News
True Dogs LLC, a Boulder, Colorado-based pet toy company, has partnered with Artemis Rubber, a rubber manufacturing business in Longmont, Colorado, to develop its U.S.-made Can Toy dog toy business. The rubber dog toys come in their own individual soda-style cans and can be filled with treats to give dogs a challenge and to keep them entertained.
Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE


PRODUCT SHOWCASE
  Ruff Puppies Collars and Leads

Ruff Puppies is committed to providing a premium leather dog collar to every dog! Whether you want lots of bling or a classic design, every dog can find the perfect style and fit. Through our dedication to quality and service, your dog is guaranteed to find a collar for life!
 


10 productivity secrets entrepreneurs say really work
Business News Daily
When you run a business, you wear a lot of different hats. You're in charge of the day-to-day operations, the long-term strategies and everything in between. With so many things on your plate, getting everything done may seem daunting, but with the right strategies, you can tackle every task on your to-do list and then some. Entrepreneurs shared their top tips for staying productive.
Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE


Dogs know what that smile on your face means
National Geographic
Whether it's with a sympathetic tilt of the head or the excited sweep of a tail, dogs seem to be saying they can sense exactly what we're feeling. Science is still undecided on the matter, although evidence in favor of the idea is stacking up. Now, a new study has found that dogs are able to tell the difference between happy and angry human facial expressions.
Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE


  FEATURED COMPANIES
Comfort for Traveling Pets
Learn how you can profit from our special order business. No inventory, no buy-in, we manufacture and ship to you or your customer direct. MORE
Advertise here!

To find out how to feature your company in the
WPA Pet Industry Briefs and other advertising opportunities, Contact Geoffrey Forneret at 469.420.2629. MORE


Senior pets, supplements and pet food
Pet Age
Just as boomers are reaching their golden years, animals are achieving much longer life spans, thanks largely to the devoted care of the boomer generation. Senior pets continue to be a fast-growing segment of the pet industry and, as a result, supplements are expected to continue their remarkable growth. "One in five dogs in America suffers from some form of mobility issue," said Mark Peltonen, managing director of RxMobility.
Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE


Managing cybercrime risk in your business
Dr. David Hillson
Cybercrime is a rapidly growing threat to the global economy. However, it is not well-defined, and it is often confused with cyberwarfare or cyberterrorism. Risk professionals need to understand cybercrime and its links to risk management, as we can provide valuable assistance in countering this significant threat to business and society.
Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE


GfK offers analytic tool for understanding pet owners
Pet Business
Market-research company GfK has debuted its Pet Owner Navigator analytic tool for manufacturers and sellers in the pet retail marketplace. Through the tool, users can target their most important potential customers more efficiently specific geographies — through promotion dollars, shelf-stocking decisions, in-store promotions and other marketing efforts.
Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE


Looking to get published this year?
MultiBriefs
In an effort to enhance the overall content of Pet Industry Briefs, we'd like to include peer-written articles in future editions. As a member of WPA, your knowledge of the industry lends itself to unprecedented expertise. And we're hoping you'll share this experience with your peers through well-written commentary. Make 2015 the year you get published as an expert in your field! Our group of talented editors can help with final edits. If you're interested in participating, please contact Ronnie Richard to discuss logistics.
Share this article:   Share on FacebookTwitterShare on LinkedinE-mail article
READ MORE
 

WPA Pet Industry Briefs
Colby Horton, Vice President of Publishing, 469.420.2601
Download media kit

Bianca Gibson, Executive Editor, 469.420.2611   
Contribute news

This edition of the WPA Pet Industry Briefs was sent to ##Email##. To unsubscribe, click here. Did someone forward this edition to you? Subscribe here -- it's free!
Recent issues
Feb. 10, 2015
Feb. 3, 2015
Jan. 27, 2015
Jan. 22, 2015 Blast



7701 Las Colinas Ridge, Ste. 800, Irving, TX 75063