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Coast Tropicals

Industry leader providing all your aquatic live stock needs from around the world to your store.

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Online US pet product sales at $2 billion
PetProductNews.com
Internet sales of pet products are on the rise. Market research publisher Packaged Facts in Rockville, Maryland, estimates that online sales account for approximately 4 percent of the $44 billion U.S. market for pet products in 2014 — around $2 billion at retail. Internet sales of pet products are projected to grow between 10 and 15 percent annually through 2018, substantially outpacing Packaged Facts' projections for overall pet product retail sales growth.
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Looking to get published this year?
MultiBriefs
In an effort to enhance the overall content of Pet Industry Briefs, we'd like to include peer-written articles in future editions. As a member of WPA, your knowledge of the industry lends itself to unprecedented expertise. And we're hoping you'll share this experience with your peers through well-written commentary. Make 2015 the year you get published as an expert in your field! Our group of talented editors can help with final edits. If you're interested in participating, please contact Ronnie Richard to discuss logistics.
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Infographic: Why you should be marketing with social media
Kaylee Nelson
For as long as there have been businesses, there has been the promotion of those businesses. Business owners have always faced the challenge of how to get new customers through the door. Thus, the concept of marketing is not a new one — but the methods in how to do so are constantly evolving. First, it was catalogs and print ads, then radio and television, then static websites — and finally social media.
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PRODUCT SHOWCASE
  Behold the soda can.
Can Toy is a natural rubber dog toy that can be filled with treats to keep your dog entertained for hours. Can Toy is made of natural rubber which is sustainable, biodegradable and non-toxic. The proprietary rubber compound is both durable and chewy providing your dog with hours of stimulation. Can Toy is available in 3 sizes for dogs up to 90 pounds and is produced in the USA.
For more information, please click here.
 


PetSmart acquisition finalized; new execs named
PetProductNews.com
PetSmart Inc. reported that the acquisition announced Dec. 14, and led by a consortium led by BC Partners and including La Caisse de depot et placement du Quebec, StepStone and Longview Asset Management has been finalized and became effective March 12. PetSmart shareholders will receive $83 a share in cash, representing a premium of about 39 percent higher than PetSmart's closing share price of July 2.
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Investors back pet-sitters in search for next sharing success
Bloomberg
Some investors fueling the competition between ride-sharing services Uber Technologies Inc. and Lyft Inc. are supporting rivals in pet-sitting, seen as potentially the next success story in the sharing economy. Rover.com of Seattle announced a $25 million investment, bringing its total funding to more than $50 million. That puts it ahead of DogVacay.com of Santa Monica, California, which said it has raised $47 million.
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PRODUCT SHOWCASE
  Ruff Puppies Collars and Leads

Ruff Puppies is committed to providing a premium leather dog collar to every dog! Whether you want lots of bling or a classic design, every dog can find the perfect style and fit. Through our dedication to quality and service, your dog is guaranteed to find a collar for life!
 


Bravo's rebranding extends to website
Pet Business
In an ongoing rebranding effort, Bravo Pet Foods has updated its website, bravopetfoods.com. Like the logo that was introduced last year, the updated website spotlights the new Make Good Happen tagline, which was recently trademarked. The site offers customers and retailers a richer browsing experience that can be easily navigated on a desktop computer, tablet or mobile device.
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Animal activists want online registry for abusers
USA Today
Animal advocates are hoping that a bill three years in the making to keep track of animal abusers could become law this year. GOP Rep. Paul Muxlow of Brown City, Michigan, reintroduced a bill March 18 that would bar convicted animal abusers from getting another pet for five years and require animal shelters and other entities to check potential adopters against a Michigan State Police database.
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  FEATURED COMPANIES
Help Pets Travel Safely
Learn how you can profit from our special order business. No inventory, no buy-in, we manufacture and ship to you or your customer direct. MORE
Therese Tags & Pet Accessories

Unique high quality pet tags for your furry fashionistas. Our company offers a variety of tags that our furry friends would love.
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12 habits of exceptional leaders
Forbes
Great leadership is indeed a difficult thing to pin down and understand. You know a great leader when you’re working for one, but even they can have a hard time explaining the specifics of what they do that makes their leadership so effective. Great leadership is dynamic; it melds a variety of unique skills into an integrated whole.
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PetSmart Charities survey shows cats may be increasing in popularity
Newsday
A new survey by PetSmart Charities suggests that the gap in popularity between cats and dogs may soon become a thing of the past. The nonprofit animal welfare organization surveyed U.S. pet owners to find out whether the negative stereotypes that surround cats and their owners are still as prominent as they used to be.
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To form successful habits, know what motivates you
Harvard Business Review
Have you ever been driven crazy by a co-worker's persistent questioning of what the team is doing, and why, and whether things could be done more efficiently — or have you been driven crazy by a colleague's refusal to address those crucial questions? Have you ever worked with someone who met deadlines and followed through for the team, but for some reason, couldn’t move forward on the goals they set for themselves? Or perhaps does that description fit you?
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TRENDING ARTICLES
Missed last week's issue? See which articles your colleagues read most.

    Companies selling cannabis-infused products warned by FDA on health claims (Reuters via Business Insider)
7 hacks that will boost your personal brand (Forbes)
British pet food maker Canagan makes its US debut (Pet Business)
Early numbers for global 2015 look good (PetProductsNews.com)
'Summer is coming' for fish sales (By Kevin Plazak)

Don't be left behind. Click here to see what else you missed.
 

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Colby Horton, Vice President of Publishing, 469.420.2601
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