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CCA Member Profiled in OCTANE Magazine
Canadian Carwash Association
Canadian Carwash Association Oil Company Supplier, Gas King, recently had one of its Lethbridge, Alberta locations profiled in OCTANE Magazine.

This particular Gas King location includes an eight-bay self-serve carwash as part of its gas and C-store operation. Store Manager Micheal Addison speaks about his site's strategy to attract regular returning customers in addition to creating new business.

Read the full article on page 33 of the online version of the publication.
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Carwash Tour Two Weeks Away
Canadian Carwash Association
There's only two weeks left to sign up for the first annual CCA Carwash Tour on Thursday, June 11, 2015. Network with fellow operators over lunch at this free event for CCA members. The day will include several interactive tours of CCA member locations across southern Ontario.

Please contact the CCA National Office (office@canadiancarwash.ca) if you are interested in attending this event.

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The CCA Wants to Showcase your Carwash
The Canadian Carwash Association
The Canadian Carwash Association (CCA) wants to learn more about your carwash. Consider sharing your story and thoughts on the carwash industry with your fellow members of the CCA through the new CCA Member Profile. The CCA looks to profile new and long-time members of the Association. Please contact the CCA National Office (office@canadiancarwash.ca) if you are interested in being profiled by the CCA.
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Practice your putting this summer: CCA Annual Golf Tournament September 15th
Canadian Carwash Association
It may sound like hard work, but consider a couple of trips to the fairway this summer in preparation for the annual CCA Golf Tournament. The tournament will be held at the Glendale Golf and Country Club in Hamilton, Ontario on September 15th. The annual event allows members of the CCA to gather for full day of golf and networking. Visit the CCA website at canadiancarwash.ca for more information on how to sign up for September's tournament. See you there!
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Toronto Carwash Business Should Spike after Mad Max Car Wash Promotion
Canadian Carwash Association
Last week a Toronto-based promotions agency introduced the city to Mad Max's Dusty Car Wash. This was not an ordinary carwash; in fact, it produced the exact opposite — dirty cars. Vehicles were brought in clean, blasted with fine dirt through a high-powered hose, and then the dirt was detailed by artists. This event was promoting new Hollywood Blockbuster, Mad Max: Fury Road. Although the CCA National Office has not learned of a particular spike in business during this time, the CCA is confident that all vehicles sporting the Mad Max dirt would benefit from the services of a professional carwash
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 Industry News


Water-wise tip: Use a car wash, not your hose
Sacramento Bee
Washing your car by hand at home typically can waste 50 gallons of water per 10 minutes. Commercial car washes are designed to save water and cut down on pollution. High-pressure, low-flow nozzles maximize cleaning action.
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Ice and carwashing: A perfect pairing
CarWash.com
Seasonal changes bring new challenges and opportunities for carwashes. Customer traffic may increase or decrease, and services offered may vary due to what's popular at certain times of the year. The weather touches nearly every aspect of carwashing, including additional profit centers like ice vending.
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3 ways to win with millennials
CS News
Given the size, growth and spending power of the millennial generation, it is no surprise that both understanding and appealing to this cohort are at the forefront of retailers’ minds. Millennials are unlike any other generation. They are digitally savvy and connected, authenticity and novelty seeking, and demanding customized experiences — which creates both a challenge around how to appeal to their unique demands and an opportunity to genuinely connect with this generation to tap into their $200-billion annual buying power.
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Wash loyalty: System innovations beyond RFID readers
Auto Laundry
Every industry that has competition finds new growth in one thing — innovation. Innovation seeps into every segment and category of business and is essential to sustaining long-term growth. So it should come as no surprise that, whether it is the high-tech world of Apple and Google or the car wash industry, innovation drives leaders to create improved methods and systems for their customers. When car wash manufacturers set out to innovate and change the game for loyalty programs, they set their sights on the previous high-water technology mark — Radio-Frequency Identification (RFID) tags.
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Toronto fire: Blaze at Danforth Avenue car wash is suspicious
CP24
A one-alarm blaze at an east-end car wash appears to have been deliberately set. Firefighters were first called to the car wash on Danforth Avenue west of Woodbine Avenue shortly after 6 a.m. this past Sunday.
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CCA Communique

Frank Humada, Director of Publishing, 289.695.5422
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