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Text Version   RSS   Subscribe   Unsubscribe   Archive   Media Kit    June 04, 2015


 


INDUSTRY NEWS

Gardening: Helping plants grow up by staking them properly
The Associated Press via The Salt Lake Tribune
"Grow up." That's what I tell some of my plants. Upright plants, bathed in air, are less apt to get fungal diseases, and those bearing fruits — tomatoes, for example — are less likely to have their fruits attacked by slugs and turtles. And of course, flowers that stand tall stare boldly from the garden. Some plants cry out to be staked, while others are more ambivalent.
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Behind the variety: Pure 'joy'
Green Profit
The name benary is synonymous with begonias, not just because they released the world’s first commercial F1-hybrid ornamental in 1909, but because they continue to innovate, bringing new varieties of this commercial staple to market. This year marks the debut of the trademarked Nonstop JOY, a yellow, seed-grown tuberous begonia with deep yellow flowers that cover the entire plant from top to trailing.
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Red-hot tips for growing the best plants
Ottawa Citizen
As the season progresses, your garden will grow and thrive if you follow the tips below. Follow this advice and it will no doubt look great.
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Top picks for container gardens, window boxes
The Boston Globe
One of the easiest and most decorative ways to add color and interest to your home this summer is to plant window or deck boxes and portable “gardens” in containers. Whether it’s attached to the house or sitting on the deck, porch or walkway, choose a container that’s at least 8 inches wide and deep.
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A wait-and-see approach to variety selection serves the customer best at Armstrong Growers
Greenhouse Grower
Greenhouse Grower’s Medal Of Excellence For Industry’s Choice panelist James Russell of Armstrong Growers discusses standout varieties from 2015 California Spring Trials and explains how his team decided on the plants that would be chosen for production at their operations.
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BUSINESS UPDATE


Which is the best social media site for your business?
By Emma Fitzpatrick
New social media sites pop up constantly. Whenever a new form of social emerges, of course you check it out. After all, you — and your business — should always be on the forefront of trends. Plus you want to know, "Is this a good fit for my business?" But, after browsing all the social media sites out there, which ones should you really stick with? To get the biggest ROI on your social marketing, you need to be honing in on the platforms that move the needle for you.
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Infographic: How to reinvent your marketing for this century
MarketingProfs
Technology has transformed how brands reach out to today's consumers. Some brands, however, are still stuck in the old ways of marketing. Is yours? "To successfully brand in the 21st century, companies have to create a two-sided conversation with consumers rather than a one-way 'push' through the funnel," states the following DirectBuy infographic.
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3 benefits of face-to-face relationship selling
Sales & Marketing Management
In today’s virtual age, many salespeople rely heavily on Internet-based sales and marketing strategies to sell products and increase market share. E-selling tactics such as direct email, interactive websites, online advertising, and social media programs are used to supplement traditional marketing, such as TV, radio, print advertising and public relations. All of these can certainly be effective in raising brand awareness.
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What guacamole can teach us about content marketing
Marketing Land
Let’s talk about guacamole. No, really. Let’s. The green, fresh delicious mush that we all crave — that dissolves in our mouth and is the perfect companion to the tortilla chip and a friend to the margarita. We all love it, and we can’t get enough of it. Now let’s talk about content marketing. Maybe not as delicious as our green, gooey favorite, but just as desirable. A crop of blog posts and thoughtful strategies can equal success for the most consistent of marketers.
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TRENDING ARTICLES
Missed last week's issue? See which articles your colleagues read most.

    Summer forecast: Expect a range of extremes (Today's Garden Center)
For healthy plants, it's all about the soil (News Sentinel)
Urban gardening tips (The New York Times)
6 steps for turning competitors into allies (MarketingProfs)
Google adding tweets to search results: How you can optimize this (By Emma Fitzpatrick)

Don't be left behind. Click here to see what else you missed.
 



My Garden Center
Colby Horton, Vice President of Publishing, 469.420.2601
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Natalie Rodriguez, Senior Content Editor, 469.420.2635  
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