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Text Version   RSS   Subscribe   Unsubscribe   Archive   Media Kit    July 09, 2015


 


INDUSTRY NEWS

There are secret underwater gardens off the coast of Italy where diver-farmers are growing vegetables
Co.Exist
A greenhouse underwater sounds both implausible and impractical. But why not? The temperature doesn't fluctuate, so there's no frost. Aphids can't get anywhere near the plants, the pumped-in atmosphere is CO2-rich. And the plants — apparently — love it. The Orto di Nemo project — Nemo's Garden, as it's called in English — resides 30 feet under the waves, off the Noli Coast in in Italy. Head "gardener" Sergio Gabriel and team have tethered bubbles to the ocean floor and filled them with air.
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Everything you need to know about succulents
Mother Nature Network
If you’re on a mission to find the perfect plant to grow in your home or garden, chances are you’ll find it in the succulent section of your favorite plant nursery. What other type of plant has this many positive attributes?
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Why Dummen Orange bought Florexpo, and what it means to you
Greenhouse Grower
Dummen Orange recently announced it has acquired the product portfolio of Florexpo Costa Rica, a leading specialist in the production of perennials, herbs and annuals. During the fall of 2015, Dummen Orange will start up production of perennials at its upgraded Antigua Flowers Guatemala farm, formerly the Ecke II facility in Antigua, Guatemala.
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Design strategies for a low maintenance landscape
WHAV-TV
A thoughtful plan or a few changes in your current design can help reduce your workload and improve the beauty of your landscape. Avoid the temptation to plant perennials and shrubs closer together than the tag recommends. You’ll have greater impact in a shorter amount of time, but more work in the long run as you dig, divide, prune and remove overgrown perennials and shrubs.
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Annuals add bling to gardens
Toledo Blade
Kelly Heidbreder writes: If your garden looks drab and has the blahs, then give it some bling with a few annuals. I used to be on the “perennials only” team. But I quickly changed to the “calculated combos” team when I discovered the magic of mixing annuals and perennials. Annuals are plants that go through their growth cycle in one season.
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BUSINESS UPDATE


How to harvest the power of bloggers in 5 steps
By Emma Fitzpatrick
Landing a business profile on the cover of The New York Times seems like all you could hope for. But there's another form of media that can move the needle for you far more. Though, it may not be quite as prestigious, it's much easier to achieve. Blogs are the new media equivalent of the country's top newspapers. In fact, shoppers trust bloggers more than journalists. That trust leads to sales — 23 percent of consumers say they buy an item because of a blogger's recommendation.
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Small business marketing: Do I need a new website?
Business 2 Community
A website is the hub of a small or medium business’ online presence. Being the central point of a digital marketing campaign, an updated website should be your very first priority. If the design, functionality, and content is not up to par, not only will this impact your other digital marketing assets, but it will directly affect those who directly visit your site.
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Use these 8 lesser-known marketing tools to help spread the word
Entrepreneur
Having the right tools can mean the difference between success and failure. But with so many different tools available for small-business marketing, it can be challenging to know which ones to choose. While there are plenty of well known, and often, expensive options out there, these eight lesser-known tools can be a great help when it comes to marketing success.
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Use the 4C formula to double your closing ratio
By Fred Berns
Business professionals who struggle to close sales need only follow the 4C formula: conflict, communication, commitment and cost. Determine the conflicts — the biggest challenges and pains a prospect faces that your product or service may resolve. Then communicate your ability to help. Determine how committed your prospect is dealing with their pain and satisfying their need. The final step of the formula is when you ask them the cost of not moving ahead with you and making a change.
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TRENDING ARTICLES
Missed last week's issue? See which articles your colleagues read most.

    Blog spurs debate on what matters in marketing nature (Today's Garden Center)
The July to-do list for gardeners (North County Outlook)
The horticulturist and the decorator (Greenhouse Grower)
Weed management a time-consuming exercise (The Daily Journal)
Pots make more out of less (Canyon News)

Don't be left behind. Click here to see what else you missed.
 



My Garden Center
Colby Horton, Vice President of Publishing, 469.420.2601
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Natalie Rodriguez, Senior Content Editor, 469.420.2635  
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