This message was sent to ##Email##
To advertise in this publication please click here
|
|
|
.
WHAT'S THE LATEST
How COVID-19 hit the beauty market
Nutritional Outlook
Among COVID-19's lengthening list of casualties is apparently the "lipstick index" — that handy heuristic cooked up by cosmetic giant Leonard Lauder to gauge consumer demand in tough times. The premise: No matter how tight belts got, women would still shell out for the small luxury of a name-brand lipstick.
But with face masks hiding all but our bloodshot eyes and worried foreheads, who needs lipstick these days? Perhaps in an age of pandemic, it’s hand moisturizer, acne cleanser, and soothing botanical masks we should be stockpiling.
|
|
2020 stress has taught most Americans the value of self-care
Study Finds
For many people, taking care of friends and family leaves them with very little time to care for the person who often needs it the most — themselves. Thankfully, a new survey finds more than seven in 10 Americans (73%) were more conscious of needing self-care in 2020. In fact, 69% plan to do more self-care in 2021 than they did in the previous year. Commissioned by wellness software company Vagaro and conducted by OnePoll, the new survey asked 2,000 Americans to examine their self-care habits and the possibility of whether they see themselves investing in self-care more in the future.
|
|
|
|
 |
|
Dermaviduals® DMS base creams offer excellent results, even after a few applications. Our proprietary formula mimics the skin barrier. It helps to smooth the skin, increase tightness, hydrate while preventing TEWL, and are still active in the skin after 3 days! Dermaviduals® is a corneotherapeutic skincare line and does not contain any barrier or endocrine disrupters.
Learn more at:
|
|
New data shows this anti-aging in-office treatment is majorly trending
NewBeauty
Although we stayed inside all year, "Zoom face" is real, hence the uptick in a wide variety of facial plastic surgery requests we’ve reported throughout the 2020. However, a new survey by the American Society for Dermatologic Surgery shows us specifically which procedures have topped patient’s lists this past year.
|
|
Dealing with stress and lack of sleep
Natural Products Insider
With the unfortunate advent in 2020 of the first major pandemic in a century — which led to essentially shutting down the global economy, forcing many people into some form of isolation — demand has surged for remedies to reduce the paralysis of stress and the ramifications of lack of restful sleep.
|
|
The 12 Korean beauty trends to try in 2021, according to the experts
VOGUE
Snail mucin. Bee venom. Glass skin. These are just some of the beauty trends to emerge from South Korea in the past five years. Whether you've dabbled in a bit of donkey milk (good for rejuvenating the skin with protein and fatty acids) or you've played it safe with a weekly face mask, K-beauty is everywhere.
Like most cultural phenomena, K-beauty is ever-changing—what was big last year may not be as popular this year.
|
|
.
BUSINESS BRIEFS
MULTIBRIEFS EXCLUSIVE
Businesses plan for the future despite a tremendously difficult 2020
By Sumit De
The year behind us was tremendously difficult. The obstacles we faced because of COVID-19 left most of us on edge, exhausted, and seeking solutions to unprecedented problems. The only obvious benefit of the pandemic is that it happened when it did, not 10, five, or even three years ago. Because of ongoing digital transformation across the globe, most economies were able to respond. Businesses stripped of their ability to operate face-to-face jumped online. Some of these efforts were smoother than others, but most soon navigated through the clumsiness and established streamlined remote-based operational processes.
|
|
6 tips to grow your business in 2021
Forbes
To say that 2020 was a year of ups and downs is putting it lightly. It was especially turbulent if you are a business owner. Your company likely had to contend with some major upheavals, stressors and challenges. In fact, 92% of small businesses reported that they had to “reinvent themselves” in order to weather the COVID-19 crisis.
|
|
.
MARKETING 101
MULTIBRIEFS EXCLUSIVE
Infographic: 6 effective video marketing tactics for the new year
By Sarah Hollenbeck
Resolutions are commonplace in the new year. Generally, people make a goal to lose weight, exercise more or learn a new skill. But what about New Year's resolutions for your business? If you feel your marketing tactics are in need of a refresh but aren’t sure where to start, you should consider including video marketing in your content strategy. With 87% of businesses that use video marketing seeing an increase in site traffic, adding this skill to your marketing toolkit is a no-brainer. Check out the six most effective video marketing tactics in this infographic today.
|
|
.
TEACHING TIPS
3 tech initiatives to prioritize in the virtual classroom
EdTech Magazine
Finding technology tools and solutions amid the challenging year that was 2020 often felt like Mission: Impossible at times for many school districts. There aren’t necessarily “wrong answers” when it comes to adding technology to the educational experience, but there are some initiatives that you should prioritize over others to achieve the most important outcomes for your students and educators.
|
|
.
MEMBER QUOTE
NCEA Certified: What it means to you ...
"What you focus on grows stronger. As a NCEA Certified esthetician I feel so proud to be able to grow a strong career and be successful with treatment performance. Serve with knowledge and confidence is already a great success." ~Arecibo, PR
|
|
Attaining the National Esthetician Certification is the highest voluntary credential in the United States — raising the standards of Estheticians beyond entry-level licensure. Based upon a 1,200-hour Job Task Analysis, the NCEA Certified credential is equivalent to the Master Esthetician license that is currently only available in four (4) states in the country (UT, WA, VA, DC).
The NCEA Certified credential signifies the value and credibility for consumers in determining the expertise and training of an Esthetician.
LEARN MORE
|
|
.
COA-APPROVED CONTINUING EDUCATION
Vitiligo
 |
|
|
|
This educational activity has been approved for 1.0 CEs. Exp. 3/2022.
(Download articles and test).
LEARNING OBJECTIVES
After completion of this online course, the skin care professional will be able to:
- Understand the identification process and symptoms of vitiligo.
- Understand the different treatment options available for patients with vitiligo.
GET STARTED NOW ... Click here to download article and test.
Not a Member? Click Here
|
| | |
|
|
|
|
|
7701 Las Colinas Ridge, Ste. 800, Irving, TX 75063
|
